Mark Baker is a Head of Digital Acquisition at Betfred. He possess expertise in seo, ppc, online marketing, digital marketing, mobile devices and 12 more skills. Colleagues describe him as "I had the pleasure of working with Mark whilst at Betfred. Mark taught me everything there is to know about Performance Marketing, there is literally nothing he doesn't know. His ability to identify the Market, buy and convert traffic, leading to growth in core revenue metrics is his core capability. Alongside his strong commercial awareness is his strong bias for action and need to move at pace, leading to a winning mentality. I hope to work with Mark one day in the future, as he is… Show more" and "Mark is a true professional. His understanding of numbers and ROi enable him to hands-on or manage a team in scoping, setting up and executing campaigns at huge scale. Clients clearly recognised his ability and as a result, my business continually grew and increased revenue as long term partnerships were formed on the back of his results. Mark benefited from his hard earned results and developed into a top senior leader who I was happy to have alongside me. Negatives - his sense of… Show more"