Mark Bauer Email & Phone Number

Seattle, Washington, Us

Provide comprehensive communications, public relations, marketing, and design resources to elevate NACC's mission and growth. Develop and manage an annual communications plan, assessing needs and opportunities. Key activities include advising on internal and external communications, maintaining a strong brand with impactful publications, and coordinating media relations. Oversee the website and digital presence while leading the communications team.Key responsibilities include: - Formulating the annual communications plan and budget. - Monitoring the impact of communications efforts. - Advising NACC Leadership on strategic issues. - Building relationships with the press and community. - Providing crisis communication support and promoting anti-racism. - Supervising and mentoring the Communications Team. - Developing training materials and managing the Monthly NACC Newsletter. - Creating a content calendar for consistent messaging. - Consulting on strategic communications with project leaders and partners. - Preparing annual reports for grants. - Overseeing NACC publications and promotional materials. - Ensuring alignment with branding guidelines and marketing strategies. - Coordinating website branding and UI/UX improvements. - Analyzing website metrics to inform communications priorities.

Tallahassee, Fl, Us

KEY RESPONSIBILITIES: Developed extensive marketing plans and brand guidelines for multiple departments and centers. Supervised and led all creative multimedia collateral produced at the college.• • Established state-of-the-art, full-service production studio.• Increased visibility of the College brand by driving more traffic to social media channels utilizing dynamic, captivating visuals.• Maintained departmental budgets, production timelines, and project deliverables. • Set, approved, and maintained quality control and ensured all work was consistent with university and college brands.• Worked with the instructional design team to review needs and provide recommendations for appropriate modality, teaching strategies, and technology integration.• Taught graphic design and visual techniques to Ph.D. candidates and incoming support staff.• Mentored and guided team members• Served on the editorial board and as Design Editor for the PLAID Journal, a scientific journal dedicated to people living with Diabetes.

Tallahassee, Fl, Us

• Dramatically increased the quantity of visual media produced by the College• Increased visibility of College by driving more traffic to social media channels utilizing dynamic videos and captivating visuals• Streamlined the workflow for the media department and established standard operating procedures for productions • Served on the editorial board and as Design Editor for the PLAID Journal, a scientific journal dedicated to people living with Diabetes• Increased visibility of the PLAID journal through comprehensive email and social media marketing• Established style guides and extensive marketing plans for the PLAID Journal and the Center for Child Stress & Health• Led and supervised the media department in the creation of graphics, videos and animation• Maintained production timelines and ensured all projects were delivered on time and on budget• Set, approved and maintained quality control and ensured all work was consistent with university and college brands• Worked with instructional design team to review staff needs and provide recommendations for appropriate and effective design services and technology integration• Worked in tandem with production team, communications team and internal staff members to determine script tone and content for video• Wrote scripts, produced storyboards and conducted interviews for video productions• Provided visual design solutions for the entire College serving both outreach and educational needs• Worked with outside vendors and printers to achieve high quality, timely delivery within budgetary requirements

Created and executed detailed marketing plans to increase festival attendance and submissions. Led educational and outreach efforts. Led the creative team in establishing the yearly look and feel of the festival.• Increased festival attendance by 20% each year and increased festival film submission rates by 200%.• Coordinated with the executive board to plan, budget, market and organize the film festival and accompanying events. • Worked with board, executive committee, and volunteers to maintain brand consistency and cultivate an engaging attendee experience.• Increased festival visibility within the community by utilizing

Supply all needed design work including, but not limited to, graphic user interfaces, game boards, instructional screens/booklets, and advertisements.

Bee Cave, Tx, Us

Ensured brand consistency across multiple touchpoints and developed a thorough style guide. Led creative team in designing and developing engaging user experiences, new products, mobile applications, corporate offerings, and various advertising collateral.• Expanded brand reach and visibility utilizing dynamic social media advertising.• Directed the design and development of an innovative franchise engagement portal to allow for increased communication, accessibility, and assistance from the corporate office.• Led the company mobile strategy and development of mobile applications.• Wrote, animated, filmed, and edited videos to promote the company.

Bee Cave, Tx, Us

• Designed magazine content pages and cover art for franchisees to utilize in their publications.• Created company marketing pieces and advertising material for both Homes and Land and company-owned corporation, GoWaiter.• Planned, shot, edited, and animated marketing and educational videos for online distribution.

Tallahassee, Florida, Us

• Created company marketing pieces and advertising material for print media, such as magazine ads and oversized displays.• Coordinated with the marketing team and designed graphics to support company social media efforts.• Designed graphics for use on the company website, as well as e-mail blasts directed at company clients.• Ensured brand/campaign cohesion on all visual materials.

• Planned and directed filming sessions, whether on-location or in a studio environment• Filmed and edited educational, training, and marketing videos• Produced original animations, both 3D and 2D, to enhance video presentations and illustrate complex concepts• Create 3D models for use in training software

Doctor Of Education - Edd, Instructional Systems And Learning Technology

Master'S Degree, Communication And Media Studies

Bachelor Of Science In Studio Art, Fine Art, Graphic Design

Bachelor Of Science In History, American History (United States)