Mark Beardsmore Email & Phone Number

Key Contributions:● Empowered Vice President of EMEA Sales and Commercial Finance team members with real-time insights to predict quarterly outcomes by innovating a weekly Forecast report linked directly to Salesforce.● Enabled tracking of essential metrics including pipeline status, deals won, conversion rates, renewal risks, and opportunities lacking activity by designing and implementing a Salesforce dashboard for sales representatives.● Formulated a Sales Vs. Deal Desk report integrated with Salesforce which enabled the Revenue Operations Director to compare the Sales Forecast against deals that I believed would realistically close within the quarter.

Reading, United Kingdom

Key Contributions:● Enhanced forecasting accuracy by introducing a comparative chart in regional Forecast files, allowing Account Managers to align their forecasts with data from Fiscal Year 2020 (i.e pre-COVID) and Previous Fiscal Year.● Enhanced strategic visibility for senior management with a report that juxtaposed the Current Forecast against Prior Forecasts, Actuals, and Quarter-over-Quarter growth, including Forecast Overview to understand the logic behind regional forecasts.● Improved the accuracy of Partner Sell Through data in reports by significantly decreasing the number of queries reported by partners, a direct result of effective collaboration with the Mapping Team in India and Partner Account Managers.

Maidenhead

Reading, United Kingdom

Key Contributions:● Revolutionised Business Partner reporting by leveraging Excel Power BI to develop dashboards displaying incentive payments, Year-over-Year growth, opportunity metrics, and Proof of Execution metrics, resulting in empowering Partner Account Managers to conduct more impactful Business Reviews with their partners.● Improved partners' awareness of unclaimed incentives by launching “Money Left On the Table” reports, driving increased engagement and participation in incentive programmes.● Initiated Marketing Funding Utilisation reports, providing stakeholders with critical insights into partner marketing fund expenditures; encouraged partners to fully utilise allocated funding within stipulated timelines.

Reading, United Kingdom

Newbury

Maidenhead

Staines

English, Theatre Studies, Government & Politics

Education record

Education record