Chief Operating Officer
Current• Managed all aspects of corporate operations, including AR/AP, cash flow, payroll, client and magazine contracts, office space operations, as well as interviewed, hired, and managed in-office and remote staff• Led a team of 15 independent contractors across the US, engaged the sales team on a weekly basis, assisted in pipeline development, and increased closing ratios to achieve annual sales goals• Strategized with the sales team and targeted POC, B2B, and B2C clients across a variety of industries, from SMB to F500, which directly increased company sales revenue• Prepared company sales and financial reports with Zoho CRM, Excel, and Quickbooks Online• Analyzed problem areas within the company's organizational structure, consolidated sales team, optimized cost per unit pricing strategies, and streamlined product marketing for efficiency.• Coordinated directly with the CEO and provided strategic leadership on corporate branding, product development, marketing materials, and website design• Strategized and closed corporate sales accounts alongside the CEO, which averaged 10% of annual sales • Managed relationships with major U.S. magazine publishers, e.g. Hearst Magazines, directly negotiated price per subscription costs along with placement of cover wrap and loyalty campaigns
