 Responsible for providing the sales team with the necessary technical expertise to enable them to sell the product. This involves printed and electronic promotional material, product training, and relevant clinical papers. Responsible for reviewing product data to ensure that the field force is kept up to date on new developments regarding the companies or competitors products. Act as point of first reference for all product related enquiries and work collaboratively with colleagues in Clinical Research and Regulatory to address any issues that may arise. Close liaison with the field force to assess the response to and suitability of current promotional material and to ensure that the printed promotional material is being used optimally. Assist with the development of the annual marketing plan and for controlling advertising, promotion and sales aids in accordance with the annual marketing plan. Responsible for preparing product forecasts, and constantly monitoring inventory levels held at central and interstate warehouses including liaison with production (locally and globally) to ensure supply timelines. Liaise with the advertising agency regarding the product campaign including journal advertising, direct mail and conferences. Active and constant participation in tender bidding. Create training modules for sales reps in disease, product and selling skills Conduct training for all new sales recruits and administration staff.

Recruited to serve in an area with difficult to penetrate and highly potential customers. Selected to fill high-profile role based on strong aptitude for medical information, extensive product knowledge, and experience working across the Southern Region Johor, Malacca, Negeri Sembailan and Singapore pharmaceutical territory. Repeatedly accessed no-see physicians through resourceful approaches, persistence, and genuine rapport-building. Building, expanding the current DKSH WEP business, Woman’s Health and Roche Diagnostics. Evaluated competitive activity and defined strategy for positioning product as the superior choice.  Leveraged expertise in product knowledge and overcame client objections, while focusing on high potential customers.  Exploded market penetration, driving huge market gains by calling on previously neglected, indigent clinics located in undesirable parts of the territory. Acknowledged as a proven performer in challenging sales environments, outperforming sales goals in every position by regional

 Building, expanding and maintaining existing business of the antibiotic portfolio of GSK. Listing new branded generics in Hospitals and group Clinics Having to assist the Business Development Manger to bring in new generics into the Singapore market. Planning new marketing strategy for GSK’s Generic products Assist in training existing reps reviewing clinical papers Yearly Budgeting for sales targets and CMEs  Developing marketing campaigns to promote the product in planning, advertising, public relations, organizing events, product development, distribution, sponsorship and research

 Building, expanding and maintaining existing business of Apotheca portfolio including products such as Finastheride, Amplodipine, Chropidogrel, multiple range of antibiotics. Having to assist the Business Development Manger to bring in new generics into the Singapore market. Planning new marketing strategy for Apotheca product  Assist in training existing reps reviewing clinical papers

 Building, expanding and maintaining existing businesses of Servier’s products in the south region to be the top performing area in Malaysia. Covered all products in Servier Malaysia portfolio, covering drug from hypertension, diabetes, osteoporosis, angina, depression, and Parkinson’s disease. Drugs Covered, Coversyl, Coveram, Diamicron 30 & 60, Protaxos, Vasteral MR, Natrilix Sr, & Daflon Key account Award winner 2007/2008 with the highest new acc in osteoporosis related drug Getting New Drugs listed in both in private and government hospitals Organizing large scale seminar and medical talk for southern based Drs and customers.