Established and led a startup business from its inception, overseeing all aspects of business, financial, commercial, and operational functions. Formulated business strategies, identified new industries and technologies, and successfully led the team to achieve company performance and growth targets. Tackled complex regulatory approvals across various countries, established an engineering, compliance and operations departments, performed complex risk assessments to align company operations with regulatory approvals. Demonstrated extensive knowledge of emerging regulations and frameworks governing RPAS and BVLOS operations within the UK, EU, and Africa. Selected Achievements• Positioned the organization as a corporate service provider with RPAS, GIS and remote sensing technology.• Led the acquisition of an RAE-accredited training provider to offer an integrated service.• Developed ADS Foresight, a SaaS tool for managing UAS operations.• Secured a world-first project with global clients within Oil & Gas and Environmental consultancies.• Appointed as the main contractor to work with Welsh Water and completed several contracts with MSI Defence.• Negotiated and secured contract’s with the MOD to upskill and train serving military personnel on emerging drone capability• Completed an extensive environmental survey of invasive species across Killarney National Park for the Irish government.

Role:• Led the sales and marketing functions and implemented new strategies and initiatives to expand market share.• Engaged with organisations such as the British Franchise Association to align core values and ensure that best practices were integrated across service offerings.• Successfully introduced a commercial understanding of how to position products and services to make them appealing to customers within the franchise industry.• Held responsibility for executing the company strategy, managing regulatory relations, developing and initiating revenue growth strategies, and leading the team to meet and exceed goals and objectives.• Presented strategies and results to executives, the board, and other stakeholders while developing a fully integrated marketing strategy, including channel, digital, and offline.Selected Achievements:• Established a key partner program that included global organisations across several key vertices, enabling teams to develop lead-generation campaigns across the UK and EU for key clients and international brands.• Conducted a thorough review of the company from the ground up, identified the team's strengths and weaknesses, and understood the product in depth.• Conducted a SWOT analysis on competitors, developed a sales and operational commercial strategy in collaboration with marketing teams, and worked with the operational side of the business to improve efficiency and quality.• Established products in some of the biggest franchise brands in the world, such as McDonald's, Costa Coffee, Sandler Training, Molly Maid, Subway, Papa John’s, and Mac Tools, earning monthly revenue of between 10-30k per month per brand.

As the Sales, Marketing, and Development Manager for the UK, Netherlands, Bosnia, and Croatia, I held responsibility for leading the transformation of a technical development agency into a fully integrated digital marketing agency. Managed multi-team responses to RFPs, oversaw procurement processes for new business, presented new initiatives and proposals to large multinational organisations at the C-suite and board level, and delivered presentations at conferences and industry events. Executed business strategies, managed P&L, developed and initiated revenue growth strategies, and managed performance reporting for teams across the UK and EU. Drove attainment of sales and growth targets. Tracked and responded to industry trends and emerging technology and developed a fully integrated marketing strategy.With our extensive knowledge of CMS platforms, migrating clients from one to another, handling complex custom integrations with third party back-end systems and performing intricate CMS upgrades is second nature to us. And, because we know that choosing a platform can be tricky, our team is on hand to share their agnostic CMS wisdom and guide you through the selection process, helping you make the right choice for your business. However, we don’t just stop there. As a digital agency we offer a complete set of services, from front-end design all the way through to search engine and social media optimisation, and staff training.

Worked as a business development manager focusing on sales and working with local management and production teams. Drove the attainment. Prospected and built strong relationships with potential clients to negotiate and secure new contracts and drive business growth in line with performance targets.