Svp Footwear & Apparel Design
-Managed design team between 4 and 10 members, including footwear and apparel-Defined roles and responsibilities for designers-Worked with designers and external resources to determine seasonal palettes and direction-Attended industry shows to research overall market, trend and materials/innovation-Worked closely with Product Development, Sales, Merchandising to determine product direction for various channels-Designed footwear across multiple categories, genders, and pricepoints for various brands-Worked with professional athletes to engineer footwear to their specifications-Traveled to Asia frequently to work with development teams in China and South Korea-Worked closely with advanced concepts team in Busan on new technology/product initiatives-Worked with Marketing to develop collab partnerships and execute product-Worked with global brand teams to determine global brand direction and presentation-Worked closely with Merchandising, Marketing, and Retail to develop emerging DTC business-Traveled frequently to wholesale accounts to present product and entertain feedback on product range-Developed remote presentation strategy during lockdown and presented product to all accounts
