Mark Fraser Email & Phone Number

London Area, United Kingdom

Atoma Research is a leading market intelligence firm, evaluating the development and deployment of climate tech solutions.Our unique systems led approach combines cutting-edge machine learning techniques with proprietary data and modelling. Our platform compares and contrasts thousands of climate tech pathways, providing insight into how these technologies could disrupt markets, both today and into the future. Atoma informs a diverse range of decision makers in the climate tech space, including investors, energy companies, OEMs, investment banks and policy makers. With regional hubs in the UK, USA and Japan we are strategically positioned to serve the needs of our global clientele.Atoma’s management team has professional experience in decarbonisation technology, energy research and consulting, patent research, strategic planning, metals and mining research and investment banking. Partnering with industry leaders, Atoma Research is actively accelerating the world's path to a cooler future.

We help organisations take action to improve their sustainability, safety and efficiency.

London Area, United Kingdom

Breithorn Consulting delivers sales and marketing strategy and execution to clients focused on growing business within the energy, metals and mining markets.

London Area, United Kingdom

Contracted with BCG Digital Ventures (London) to deliver sales and marketing advice and activity to the start-up (Axora) venture team.

London, United Kingdom

Acquired additional skills and knowledge within the areas of strategy development, sales management, profitability improvement, community and product development, and team leadership.During my position at Wood Mackenzie Ltd, I developed relationships with accounts to enhance engagement, understand needs and inform product development. I created sales forecasts and presented analysis to executive leadership to support strategic plans.A few key achievements in this tenure include:⎯ Improved sales and business profitability by developing and implementing strategic sales plans. ⎯ Identified and analysed client requirements for product development and utilised effective messages through multiple marketing channels to communicate values to clients and prospects.⎯ Delivered hands-on support to 20 regional managers using industry best practices and specialised knowledge.⎯ Planned and launched Battery Raw Materials Service within a targeted revenue.⎯ Successfully launched new product with over £600K of new revenue in one year.⎯ Boosted M&M research sales to $39.5M in 2018, returning the segment to growth.

London, United Kingdom

Gained valuable insight into sales management, team leadership, portfolio management, and business development.As a Sales Director, I led a sales team in London, Vienna, Edinburgh, and Aberdeen to oversee oil, gas and power, mining & metals research and consulting sales.The following are highlights of the value I have brought to the company:⎯ Evaluated and secured emerging business opportunities with a view to position the company’s sales resource and growth capability accordingly. ⎯ Led sales team members to manage existing and new clients in Western Europe and Scandinavia.⎯ Coached team and participated in the negotiation of some of Wood Mackenzie's largest contracts.⎯ Successfully integrated sales team from a newly acquired company and coached to embed company culture, best practice and enhance returns.⎯ Grew portfolio from $21M in 2013 to $45.4M in 2017, in a challenging market.

London, United Kingdom

Acquired additional skills and knowledge within the areas of account management, business development, and sales pipeline.During my position at Wood Mackenzie Ltd, I managed all aspects of metals account management and business development and oversaw Global M&M sales pipeline. I identified business strengths and researched new opportunities to enhance profitability.A few key achievements in this tenure include:⎯ Recruited and administered sales team in USA and Europe to drive all areas of sales and business development for metals.⎯ Achieved significant growth of 145% in sales of the global Metals & Mining portfolio between 2009 and 2013.⎯ Managed metals and mining segment sales team in Europe and North America

London, United Kingdom

Gained valuable insight into business development, metals and mining acquisition, sales management, and marketing.In this Metals capacity, I developed a global metals focused sales team to integrate resent metals and mining acquisition. I assisted regional account managers to provide specialist metals sales support. I headed new client development, renewal, and upsell / cross sell within managed accounts.The following are highlights of the value I have brought to the company:⎯ Ensured appropriate marketing and sales collateral by working in collaboration with research and marketing team members.⎯ Utilised CRM and other channels to formulate and communicate sales strategy and interactions.⎯ Conducted research in accordance with client needs or requirements by actively coordinating with research team.

Bachelor Of Commerce - Bcom, Economics And History

Post Grad Diploma, Economics