Mark Gossett Email & Phone Number

Ashland, Kentucky, United States

IT support for agents and office

Granville, Ohio, United States

Handling day to day aspects with commercial and residential plumbing in central Ohio; i.e, permits, inspections, payroll, service and warranty responsibilities, website and online marketing management.

Huntington–Ashland Metropolitan Area, Kentucky, United States

Implement Pay Per Click media strategies for clients;Handle, review, and perform daily account responsibilities associated with Google Ad Words, Yahoo, Bing and other search platforms for a variety of clients;Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics;Handle the creation of large keyword lists; • Provide creative copy suggestions and graphical ad templates;Handle display network placement lists on Ad Words and through other contextual advertising platforms;Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals;Direct and handle new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives;Direct, handle, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives;Keep pace with search engine and PPC industry trends and developments;Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals;Monitor and evaluate search results and search performance across the major search channels;Communication to team and management on project development, timelines, and results; andWork closely with the other team members to meet client goals.Manage up to 8 Million in Ads budget currently spanning over 76 clients in 38 states

Huntington, West Virginia, United States

Planned, developed, tested, deployed, and maintained web applications.Provided effective troubleshooting and remediation for web applications.Worked well independently and within a team setting.Effectively translated client requirements into application designs and systems requirements.Followed policies and procedures related to application methods and quality standards at all times.Helped Form a board for nonprofit H4H Foundation

Lancaster, California, United States

Developing and implementing marketing plans.Undertaking competitor research and analyses.Conducting market research to establish customer trends and habits.Manage Website and implement strategies to stay on the top page of GoogleEstablishing goals and objectives in order to reach our customers through appropriate marketing channels (digital and traditional).Building and maintaining relationships with new and existing customers through prospecting and networking.Promoting brand awareness through marketing efforts.Creating marketing materials for their website and other marketing platforms.Supporting the marketing team with marketing activities by demonstrating expertise in various areas, including optimization, advertising, social media, direct marketing, and event planning.Assisting with the analyses of marketing data, including campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns.Performing other duties when needed.

Ashland, Kentucky, United States

Worked as a productive and positive team member to design, code, test, report, and debug operations.Managed front-end and back-end development in the company's Portfolio Analyst, Employee Track, and Account Management systems.Successfully identified, diagnosed, and fixed website problems, including broken links, typographical errors, and formatting issues.Helped to achieve a consistent look and visual theme across the website by promoting uniform fonts, formatting, images, and layout.Worked to assess competing websites in regards to content, look, and feel.Evaluated and became knowledgeable in new standards, technologies, and trends in website development.Helped Manage AT&T Data Base and MDAT content.Managed employee profiles and handled logistics for dispatching technicians

Columbus, Ohio Metropolitan Area

Develop optimization strategies that increase the company's search engine results rankingsResearch SEO keywords to use throughout the company's website and marketing materialsSet measurable goals that demonstrate improvement in marketing effortsMonitor daily performance metrics to understand SEO strategy performanceEfficiently communicate with other marketing professionals to align goalsCollaborate with others within the marketing department to manage SEO strategyWrite compelling and high-quality website content, including blog posts and page descriptionsUpdate content and website links for maximum optimization and search engine rankingsCreated Video Commercial for YouTube with over 190K views

Columbus, Ohio Metropolitan Area

Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and eventsCollaborate with other internal teams (e.g. product and sales) to develop and monitor strategic marketing initiativesAnalyze and report on the performance and efficiency of campaignsConduct market research and analyze trends to identify new marketing opportunitiesWrite, proofread, and edit creative and technical content across different mediumsWork with external agencies and vendors to execute marketing programsWorked on Road Adventures project creating and collaborating an Airstream Rental Travel Agency with the president of Haydocy Airstream & Automotive and team members.