Mark J Hiegel

Mark J Hiegel Email and Phone Number

Executive, CEO, International, National, Local ▪ Relationship Builder ▪ Service on 35+ Boards @
Mark J Hiegel's Location
Santa Barbara, California, United States, United States
Mark J Hiegel's Contact Details
About Mark J Hiegel

Mark J. Hiegel, MBA, is a Senior Executive and Strategic Growth Partner with 30 years' expertise in key roles driving the competitive advantage and market positioning of organizations through business development, public relations, marketing, advertising, and sales. He has held prominent roles, and is currently serving as the Vice President, New Business Partnerships, of a high-profile, rapidly growing marketing agency. Prior, he served as Vice President, Commercial Business Development Officer for Wells Fargo. As a well-established Executive Advisor, his career distinction includes roles as CEO and President; leading international growth of a Fortune 50 company; developing businesses into sustainable brands; and serving as National Communications Manager for a Top 50 nonprofit organization. From his deep expertise in brand management, emerging market strategy, and financial positioning, to marketing programs and member engagement, Mark is able to realize results for stakeholders, clients, and members alike.Known as an Influential leader with an expansive and powerful network of Center of Influence relationships, as well as a 360° global business perspective, he assembles inclusive and diverse teams to exceed expectations. As an Advocate for building trusted partnerships across businesses and communities, he has held appointments and service on 35+ Executive, Philanthropic, and Civic Boards.EXECUTIVE DNA: ● Strategic Vision ● Global Business Leader ● Chief Relationship PartnershipsEXECUTIVE DISTINCTION:➤ CEO, President, International Leadership, Corporate, and Nonprofit Roles.➤ Fortune 50 Executive Leader for Asia Pacific Division, with oversight of 13 countries, PepsiCo.➤ CEO, Scottsdale Chamber of Commerce; National Communications Manager, Make-A-Wish Foundation.➤ Board Member of over 35 Executive, Philanthropic, and Civic Boards.➤ Strategic growth partner, driving sales from $4M to $40M of an advertising agency.➤ Owned prominent Scottsdale-based advertising and PR agency.➤ Received ASU W.P. Carey Spirit of Enterprise Award (1st Recipient ever) for impacting local economy through values of ethics, energy, and excellence in entrepreneurship.EXPERTISE: ☑️ Relationship Builder, Advisor, Business Retention & Scalability, Communications, Member Services, Account Management, Strategic Planning, B2B Sales, Market Penetration, Community Advocacy, Marketing, Advertising, Brand Visibility, Market Growth, High-Revenue Account Development, Sales Operations, Team Performance, P&L Management, Complex Negotiations, Financial Growth

Mark J Hiegel's Current Company Details
MJH CONSULTING

Mjh Consulting

Executive, CEO, International, National, Local ▪ Relationship Builder ▪ Service on 35+ Boards
Mark J Hiegel Work Experience Details
  • Mjh Consulting
    Ceo, Owner And Principal
    Mjh Consulting Oct 2009 - Present
    Consulting in areas of marketing, advertising, public relations, operations, and sales. Specializing in the evaluation and renegotiation of advertising agency contracts. Served as trusted advisor to companies, reviewing full-service advertising partner agreements and providing strategy to maximize contract potential. ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ LEADERSHIP IMPACT ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─➤ Successfully renegotiated contracts, leading to more equitable terms and savings for clients.
  • Heart & Soul Marketing
    Vice President, New Business Partnerships
    Heart & Soul Marketing Jan 2021 - Aug 2021
    Phoenix, Az, Us
    Recruited to join the Executive Leadership team of Heart & Soul Marketing, a high-profile, rapidly growing marketing agency. Provide and execute the roadmap to fuel business development, sales, revenue growth in an extremely competitive market space. Convey mission, uncover purpose-driven solutions, and create value for prospects - engaging them to become lifelong market partners.About Heart & Soul:We are the fiercely independent boutique marketing agency fit for brands who want to transform. At Heart & Soul, our purpose is to help challenger brands find their way to human hearts and minds. We believe in using creativity and analytics to solve complex business problems and social challenges. We take great pride in thinking differently, pushing ourselves and our solutions to bring about change for our clients and for our company. It’s the Heart & Soul of what we do.
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  • Wells Fargo
    Vice President, Commercial Business Development Officer
    Wells Fargo Jun 2018 - Jan 2021
    San Francisco, California, Us
    Expanded Wells Fargo Commercial Client Banking portfolio, serving as Commercial Business Development Officer for the Western Region, identifying and developing relationships with businesses in the Greater Phoenix/Scottsdale market. Led market penetration and expansion through in-depth banking knowledge of products and services offered, understanding of client’s needs, and financial acuity. Created proposals, managed new customer acquisitions, and the onboarding process.─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ LEADERSHIP IMPACT ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─➤ Established executive-level relationships and leveraged external centers of influence (COI) to secure and grow key accounts in the Southwest Division, representing $5M+ to $50M+ each in annual sales revenue.➱ Fulfilled compliance and due diligence obligations across all major accounts secured, including proactive monitoring of applicable risk programs (Credit, Market, Financial Regulations, Operations, and Risk Management).➱ Collaborated with Executive Leaders on competitive sales strategy to secure select middle market accounts.
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  • Scottsdale Area Chamber Of Commerce
    President And Chief Executive Officer
    Scottsdale Area Chamber Of Commerce Sep 2015 - Feb 2018
    Scottsdale, Arizona, Us
    Led the strategic direction, financial performance, and market growth as CEO, with an operating budget of $1.3M and 10 employees. Drove the brand mission of business and community engagement through advocacy, leadership engagement, economic development, connectivity, and business education. Held accountability for all aspects of the Chamber’s business charter, market strategy, profit and loss, personnel, client/membership, programming, advocacy, and government relations (state/city). Executed high-value initiatives from a foundation built on transparency, accountability, and inclusion. ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ LEADERSHIP IMPACT ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─➤ Overturned stagnate business operations and restored financial health to the Chamber and its reserves.➱ Developed and launched 5-year strategic business plan (Vision 2020), setting the foundation for unprecedented growth, new market attainment, and prosperous business relationships.➱ Increased profitability and maximized Operational Reserve Fund significantly through membership dues, program fees, and renewed/new partnerships at the state and city level. ➱ Achieved sustainable business growth by significantly expanding the reach and influence of the Chamber through formation of additional committees, increased number of events/sponsorships, and improved volunteer participation.
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  • Greenberg Traurig, Llp
    Director Of Marketing And Business Development
    Greenberg Traurig, Llp Nov 2012 - Jul 2015
    New York, New York, Us
    Executive leader and key stakeholder, driving business development, advertising, marketing, and public relations for international law firm, with presence of 37 offices and 1800 lawyers. Provided comprehensive strategy to elevate firm’s profile in targeted markets across multiple practices. ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ LEADERSHIP IMPACT ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─➤ Partnered directly with multiple Practice Groups in the development and execution of marketing strategies, advertising, branding, public relations, media, event planning, and collateral development. ➱ Gained market exposure, promoted brand differentiation, and cultivated growth opportunities through engagement and partnerships with numerous, high-profile nonprofit organizations.➱ Developed outreach programs and seminars; conducted market research and analysis; and facilitated communications and interaction across internal/external groups.
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  • Make-A-Wish Foundation
    National Communications Manager
    Make-A-Wish Foundation Oct 2011 - Sep 2012
    Phoenix, Arizona, Us
    Held responsibility for external communications, public relations, and media strategy throughout the US of a $340M+ nonprofit organization. Provided advisory support, collaboration, and program coordination to 63 Chapters. Ambassador for the Make-A-Wish mission, securing media coverage and collaborating with sponsors, corporations, and celebrities to facilitate the dreams of a Wish Kid. Developed sustainable partnerships to further drive donor engagement.─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ LEADERSHIP IMPACT ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─➤ Led public relations strategy, messaging, and execution across media channels, including press releases, crisis management, chapter support/media training, and all media contact. ➱ Secured media coverage and story placement in prominent outlets; represented Make-A-Wish in on-air national media interviews, and onsite during filming of national television segments, such as the ESPN My Wish Series. ➱ Relationship manager throughout the entire Wish Kid event coordination and experience; as well as escorting and representing Wish Kids during media events and national interviews.➱ Collaborated with high-profile celebrities, entertainers, influencers, and sports organizations, such as Lebron James, Mark Sanchez, and Justin Bieber, to generate awareness, publicity, and create a memorable experience. ➱ Fostered relationships with corporate sponsors, such as Macys, Airlines, Disney, and Subaru.
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  • R&R Partners
    Managing Partner - Arizona
    R&R Partners Apr 2000 - Oct 2009
    Las Vegas, Nevada, Us
    Business Development Partner for one of the largest independently owned marketing, advertising, and public relations firm in the West, representing an elite roster of clients, such as the Las Vegas Convention and Visitors Authority “What Happens in Vegas Stays in Vegas”. Led business operations, staff management, business strategy, and client management with full P&L responsibility. Served as Chief Relationship Manager, developing sustainable accounts and equitable partnerships lasting well-beyond industry average. Expanded elite list of clients to include accounts, such as COX, Blue Cross Blue Shield of Arizona, National Bank of Arizona, Valley Metro, and Cigna Medical Group.─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ LEADERSHIP IMPACT ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─MANAGING PARTNER/ARIZONA➤ Led market growth, brand visibility and profitability, driving revenue from $4M to $40M, exceeding profit goals 8 years consecutively, with YOY increase at 2x the industry average; and grew talent team from 5 to 40 employees. SENIOR VICE PRESIDENT➤ Responsible for the development of Arizona operations. Served as executive counterpart to develop new business, identify market opportunities, provide account penetration strategy to negotiate into high-revenue accounts, revitalize existing client relationships, and generate brand awareness.VICE PRESIDENT➤ Member of Corporate Executive and Senior Management teams. MANAGING DIRECTOR➤ Directed activities and staff of local office in the areas of strategic planning, brand management, operations, consumer marketing, and advertising.
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  • Lavidge
    Ceo
    Lavidge Mar 1992 - Jul 1999
    Phoenix, Az, Us
    CEO and Partner of Scottsdale advertising and public relations agency; acquiring 50% ownership after one year as General Manager. Led market growth, business development, and key accounts planning, strategy and execution. Directed day-to-day agency operations.─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ LEADERSHIP IMPACT ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─➤ Expanded market presence, leveraging industry relationships with brand reputation to identify and close new business opportunities.
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  • Pepsico
    On Premise Director - 13 Countries, Asia Pacific
    Pepsico 1989 - Feb 1992
    Purchase, New York, Us
    10-year partnership with PepsiCo, driving business development, sales operations, and market growth across national and international business regions; culminating with oversight of 13 countries while domiciled in Singapore. Led international growth with acumen in global business development, sales channel strategy, business planning, supply chain logistics, and market partner relationships. Key business partner in Corporate, Field, Franchise, and International business operations.─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ LEADERSHIP IMPACT ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─ ─➤ Executive Leader for the Asia Pacific Division, with dotted-line accountability for 13 countries, providing the strategic direction, tactical planning, and program development.
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  • Pepsico
    On Premise Director - International
    Pepsico 1988 - 1989
    Purchase, New York, Us
    ➤ Executive leadership role with accountability for all international markets for the On-Premise International Division.
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  • Pepsico
    Area Vice President
    Pepsico 1985 - 1988
    Purchase, New York, Us
    ➤ Executive Leader / Area Vice President for the Los Angeles Market (25% of National Territory), with 500+ employees, and accountability of operational management, sales, service and delivery performance across corporate, regional, and field operations.
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  • Pepsico
    Market Planning Manager / Early Pepsico Positions
    Pepsico Feb 1982 - Dec 1985
    Purchase, New York, Us
    ➤ Fast-tracked through 4 Managment positions (Area Food Service Manager, Market Planning Manager, Associate Market Planning Manager, and Sales Manager), to secure Executive Leadership roles starting in 1985. Positions held:AREA FOOD SERVICE MANAGER (Buena Park California)➱ Directed the day-to-day operations of the company's fountain and vending business.MARKET PLANNING MANAGER (Purchase, New York)➱ Handled the market planning for all segments of the company-owned bottling facilities. Accountable for market strategy, marketing programs, implementation and execution.ASSOCIATE PLANNING MANAGER (Purchase, New York)➱ Developed and implemented marketing programs nationally.SALES MANAGER (Phoenix, Arizona)➱ Implemented the new PepsiCo Full Service Vending Program.
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Mark J Hiegel Skills

Leadership Strategic Planning Media Relations Marketing Strategy Management Marketing Public Relations Integrated Marketing Social Media Marketing Advertising Social Media Email Marketing Strategy Sales Marketing Management Copywriting Creative Direction Event Management Public Speaking Event Planning Market Research Online Marketing Program Management Crisis Communications Marketing Communications New Business Development Business Development Brand Management Entrepreneurship Social Networking Online Advertising Leadership Development Economic Development Team Building P&l Management Business Strategy Executive Management Global Leadership Global Logistics Market Planning International Business Sales Operations Strategic Thinking Sponsorship Nonprofit Management International Business Development Large Scale Business Transformation Sustainability Business Retention Key Account Development

Mark J Hiegel Education Details

  • Arizona State University
    Arizona State University
    Marketing
  • University Of Wisconsin
    University Of Wisconsin
    Marketing

Frequently Asked Questions about Mark J Hiegel

What company does Mark J Hiegel work for?

Mark J Hiegel works for Mjh Consulting

What is Mark J Hiegel's role at the current company?

Mark J Hiegel's current role is Executive, CEO, International, National, Local ▪ Relationship Builder ▪ Service on 35+ Boards.

What is Mark J Hiegel's email address?

Mark J Hiegel's email address is ma****@****ail.com

What is Mark J Hiegel's direct phone number?

Mark J Hiegel's direct phone number is +160243*****

What schools did Mark J Hiegel attend?

Mark J Hiegel attended Arizona State University, University Of Wisconsin.

What are some of Mark J Hiegel's interests?

Mark J Hiegel has interest in Motorcycling, Boating, Kids, Collecting Antiques, Electronics, Outdoors, Nascar, Politics, Home Improvement, Education.

What skills is Mark J Hiegel known for?

Mark J Hiegel has skills like Leadership, Strategic Planning, Media Relations, Marketing Strategy, Management, Marketing, Public Relations, Integrated Marketing, Social Media Marketing, Advertising, Social Media, Email Marketing.

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