TSA Regional Spokesperson covering airports in Georgia, Kentucky, Missouri, North Carolina, South Carolina, and Tennessee

Served as the principal advisor to the garrison commander and senior staff on all matters involving public issues and the creation of communication policy. Identified and analyzed communication needs, concerns and attitudes of various publics within a large military community that includes two major commands. Served as the official spokesperson and primary contact for U.S. and German media. Prepared media releases, speeches, presentations, and other written and electronic information materials for general and targeted audiences. Planned, implemented and oversaw effective internal information programs through the garrison newspaper, website and other internal communication media and forums. Created contingency communication plans to provide continuous, timely and accurate internal information during emergencies. Utilized analytical tools to gauge community trends and attitudes to tailor effective messages. Developed feedback mechanisms to ensure garrison communication flow is two-way. Led garrison in the transition to web 2.0, emphasizing use of social media and blogs as part of internal and external communication plans. Significantly increased traffic to both web and social media sites using no-cost advertising and grassroots marketing techniques (Facebook audience increase of more than 110%, and more than 100% increased page views on the garrison website over one fiscal year).Introduced regular virtual town halls using live video streaming and social media sites to provide community members immediate information on high-visibility topics.Designed and orchestrated USAG Stuttgart’s first “Social Media 101” class, educating employees and community members on proper and effective use of social networking sites.Supervised a staff of five civilian personnel. Implemented performance plans, evaluated work performance and counseled staff as appropriate. Interviewed and selected candidates for vacancies, and approved appointments, promotions or reassignments.

Implemented the command's social media initiative, and provided training, support, and guidance on usage to over 1,600 pages at all organizational levels. Wrote command information articles and created training presentations on use of social media and importance of media engagements and relationships. Prepared media releases and coordinated events with national media highlighting key command themes and messages. Created and maintained a quarterly media engagement plan to ensure strategic messaging goals were met. Responded to media queries in a timely manner, working with other staff elements to ensure proper and correct messaging. Created and distributed monthly command talking points and public affairs guidance on a variety of different topics. Identified high visibility media opportunities and coordinated interviews with command leadership. Conducted interviews with local and national media on short notice requests, or when leadership was unavailable. Acted as point of contact for training and career development of the command's Public Affairs Officers.

Supervised and directed the work activities of personnel assigned to the Advertising & Public Affairs Office. Served on the staff of the battalion commander and exercised staff supervision over public affairs activities for thirty-two recruiting stations.Established and maintained annual advertising budget. Planned, organized and accomplished duties, which include advertising, marketing, community relations, command and public information. Conducted media and market analyses to determine which media are best suited to reach primary and secondary markets. Prepared advertising plans based upon local needs, regulatory requirements and budget considerations. Modified annual budget expenditures and interacted with national Army contract advertising agency. Conducted battalion marketing councils. Advised commander of significant developments in advertising and area demographics. Developed community public relations program and ensured the overall implementation of its components. Implemented and maintained Battalion Grassroots Marketing Program. Through targeted advertising and media plans, attributed to a 17.4% increase in combined enlistments over one fiscal year (+268 enlistments).Prepared briefings and speeches. Supervised the design and development of the battalion newsletter and battalion website. Reviewed and/or wrote articles for release to the Recruiting Journal, Army Times, Soldiers Magazine and other professional publications. As battalion spokesperson, established and maintained professional working relationships with news media, event coordinators, and local dignitaries. Responded, in oral and written format, to requests for complex information requiring coordination with a variety of agency offices.

Producer and on-air personality for 4-hour daily mixed format morning show for 100,000+ deployed service members. Operated digital audio boards. Screened, recorded, and edited phone calls. Conducted live on-air interviews. Created bits and promotions for on-air use. Analyzed music charts and programmed music for the station. Coordinated and setup remotes at community events. Procured and managed funds for special events and station promotions. Produced public service announcements and radio newscasts. Supervised, trained, and mentored 5 soldiers. Performed photographic and video assignments for internal and external communication products. Escorted and maintained professional relationships with media outlets, news media, and public officials. Prepared press releases for worldwide news media outlets. Wrote, voiced, and edited news for television and radio broadcasts. Narrated several videos and military ceremonies. Coordinated and implemented sales and promotion activities. Volunteered to emcee numerous community events.

Producer and on-air personality for award-winning, 4-hour daily mixed format morning show. Operated broadcast station equipment for newscasts, radio music programs, and broadcast releases. Produced radio news features, public affairs announcements, and newscasts. Screened, recorded, and edited phone calls and conducted live on-air interviews. Maintained program files and materials, and processed traffic and continuity. Ensured compliance with FCC and international broadcast regulations.Attached to military units to report stories on exercises and missions. Served as producer and director of radio and television programs. Coordinated audio/video activities for public relations programs and campaigns. Analyzed music charts and programmed music for the station based on market information. Supervised, mentored, and evaluated 2 soldiers. Coordinated programs and broadcast activities within the American Forces Network, including feature and documentary productions and network news assignments. Escorted and maintained professional relationships with media outlets, news media and public officials.

Attached to military units to report stories on exercises and missions. Performed photographic and video assignments. Wrote, voiced, and edited news for television and radio broadcasts. Narrated several videos and ceremonies. Wrote press releases for local news media. Escorted and maintained professional relationships with media outlets, news media, and public officials. Assisted with division publicity efforts.Requested funds to procure over $100,000 in new audio/video equipment, enabling the public affairs to produce numerous new command information products.