Nineteen years experience working within the highly competitive and regulated Financial Services industry driving commercial growth within both Marketing and Sales.A dynamic, innovative and ambitious marketing professional who relishes a challenge and always looks to make a difference. Consistently demonstrates a 'can do' attitude to overcoming marketing challenges to deliver great commercial results.Instrumental in working across multiple brands to deliver profitable multi-channel integrated marketing strategies to attract new customers, maximise retention and exploit cross-sales opportunities. A proven track record in managing significant marketing budgets, leading many complex campaigns simultaneously and exceeding sales and profit targets. Broad management experience spanning strategy planning, people, campaigns, media, agencies, suppliers and projects.Passionate about the power of marketing and seeing things from a customer perspective. Takes pride in personal development; innovation practitioner and graduate of the IDM.
Listed skills include Direct Marketing, Customer Retention, Marketing, Customer Acquisition, and 30 others.