Mark Kirby

Mark Kirby Email and Phone Number

Global Strategy Lead - Apple @ OMD USA
Los Angeles, CA, US
Mark Kirby's Location
Los Angeles, California, United States, United States
Mark Kirby's Contact Details
About Mark Kirby

Mark has a relatively unique background in working in both media and creative agencies. He has a background in media and communication planning combined with creative brand planning. With 20 years experience he has developed a deep understanding on how integrated marketing affects the way clients and agencies work together to develop new ideas and story-telling for the digital world.

Mark Kirby's Current Company Details
OMD USA

Omd Usa

View
Global Strategy Lead - Apple
Los Angeles, CA, US
Website:
omd.com
Employees:
4173
Mark Kirby Work Experience Details
  • Omd Usa
    Global Strategy Lead - Apple
    Omd Usa
    Los Angeles, Ca, Us
    View
  • Omd Usa
    Global Strategy Lead - Apple
    Omd Usa Oct 2016 - Present
    Greater Los Angeles Area
    Mark is part of the joint Executive Team for OMD and TBWA/Media Arts Lab, that's dedicated to the Apple business. Responsible for overall strategic and comms planning output of OMD his role is to elevate media within creative process of Media Arts Lab. His role is not only to drive deeper integration within MAL-OMD, but also to integrate the agency into the larger marcom operation of Apple. While strategies are designed to be global, inherently human and uniquely Apple, they also need to be customized across 25 local markets.
    View
  • Red Fuse Communications
    Na Head Of Media & Communications Planning
    Red Fuse Communications Sep 2014 - Oct 2016
    Greater New York City Area
    Mark led the media function for Colgate-Palmolive North America, plus acted as the region's comms planner. He introduced new ways of working within the Red Fuse integrated planning model, partnering closely with cross functional leads.
    View
  • Digitas
    Vp Group Director, Creative Strategy
    Digitas Jul 2012 - Sep 2014
    Chicago
    Mark led the Connections Planning capability for Chicago and over-saw digital creative strategy for Team Sprint. Mark introduced new comms planning techniques to inform creative development. He was part of a core team to develop a new 'mobile-first' approach for Sprint marketing.
    View
  • Mindshare
    Communications Planning Director
    Mindshare Jan 2010 - Jul 2012
    Greater Chicago Area
    Mark was one of Mindshare Chicago's strategic leads, with experience across youth, technology, healthcare and CPG marketing. He facilitated over 20 comms-planning workshops across the US and internationally. He was the agency lead for a reverse mentoring program on social media, and introduced a new planning approach to social marketing for Mindshare NA.
    View
  • Mindshare
    Media Planning Director
    Mindshare Jan 2008 - Dec 2009
    Greater Chicago Area
    After 10 years working in Mindshare London, Mark moved to the US to run the media planning team for AXE. He helped develop an award winning gaming program [Double Pits To Chesty]. The program generated 1.7MM iPhone gameplays [ranked #9 on iTunes] and over 400,000 hours of branded online game-play. Mark was part of a core team to develop 40 minutes of co-branded, short form and interstitial content on MTV Networks, to support one of Unilever’s biggest category launches, in AXE Hair [Hair Crisis Relief].
    View

Mark Kirby Skills

Digital Strategy Integrated Marketing Media Strategy Media Planning Communications Planning Digital Media Digital Marketing Mobile Marketing Strategy Media Buying Marketing Customer Insight Interactive Marketing Online Advertising Creative Strategy Media Research Sponsorship

Mark Kirby Education Details

Frequently Asked Questions about Mark Kirby

What company does Mark Kirby work for?

Mark Kirby works for Omd Usa

What is Mark Kirby's role at the current company?

Mark Kirby's current role is Global Strategy Lead - Apple.

What is Mark Kirby's email address?

Mark Kirby's email address is ma****@****rld.com

What is Mark Kirby's direct phone number?

Mark Kirby's direct phone number is +121221*****

What schools did Mark Kirby attend?

Mark Kirby attended Ipa - Institute Of Practitioners In Advertising, University Of Portsmouth.

What skills is Mark Kirby known for?

Mark Kirby has skills like Digital Strategy, Integrated Marketing, Media Strategy, Media Planning, Communications Planning, Digital Media, Digital Marketing, Mobile Marketing, Strategy, Media Buying, Marketing, Customer Insight.

Who are Mark Kirby's colleagues?

Mark Kirby's colleagues are Daria Kalinovskaya, Яна Селезнева, Egor Aniskov, Poonyavee Benjalaksanakul, Yair May, Hala Ahmed, Nikitha P.

Not the Mark Kirby you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.