Mark Kranjcec Email and Phone Number
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With over 15 years of experience in the digital marketing field, I lead a team of professionals at Caputo Design, a company that provides industry-leading solutions for home service brands across the USA and Canada. I am responsible for delivering SEO, PPC, YouTube, social media, email, and other digital marketing services for CertaPro Painters®, one of our key clients with hundreds of locations nationwide.I am passionate about helping businesses grow and achieve their goals in the digital landscape, especially in the quick-serve, home improvement and franchising sectors. I have a proven track record of leading growth and marketing efforts for Rush Bowls, a health food concept that expanded from one store to over 100 in development under my leadership as Partner and CMO. I also have extensive experience creating and implementing digital initiatives for a nationwide group of 300 restaurants as an independent business consultant. I have a strong background in brand management, strategy, business development, product management, and marketing consulting, as well as certifications in sales and analytics from prestigious institutions.
Caputo Digital
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Director Of Digital MarketingCaputo Digital Jul 2020 - PresentLeading a team of digital marketing professionals to deliver industry-leading SEO, PPC, YouTube, social media, email and other digital marketing solutions for CertaPro Painters®, a home service brand with hundreds of locations across the USA and Canada.
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Chief Marketing Officer, PartnerRush Bowls Jul 2015 - Oct 2019Boulder, CoLed growth and marketing efforts for a quick-serve, all-natural health food concept. Expanded from one store to over 100 currently in development across the USA and Canada. -
Executive Marketing ConsultantCapstone Restaurant Group Jun 2016 - Apr 2017BoulderDevised and implemented digital initiatives for a nationwide group of 300 restaurants. Oversaw the allocation of a $14MM annual marketing budget. Visited and researched markets prior to working directly with Partners and parent brand on social, email, adwords and Cardlytics programs among others.
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Director Strategic PartnershipsFruition Oct 2014 - Jun 2016Denver, ColoradoLed sales and subsequent marketing strategy for clients including Kia of Northern Colorado, Bricks 4 Kidz (800 franchisees), Brackitz (STEM toys) and Coats and Clark (fashion, textiles). Initiatives included digital marketing audits, social media, website development, UI & UX optimization, search engine optimization, pay-per-click, email and CRM solutions. -
Director Of Digital SolutionsPrairie Mountain Media - Digital First Media Apr 2011 - Oct 2014Launched and managed a diverse digital product portfolio across 16 newspaper properties throughout Colorado. Products include SEO, PPC, social, email, display, mobile, web development and directories. Other responsibilities include:-Lead sales efforts for key accounts-Train and coach staff -Conduct sales meetings-Accompany consultants on calls-Develop and speak at community seminars on Digital Marketing-Forecast digital revenue monthly-Assist consultants in daily management and execution of digital sales-Oversee execution of digital initiatives and manage vendor relationships-Work with managers in other areas to find synergies and increase revenueUnder my leadership, Prairie Mountain Media achieved the highest digital revenue growth within Digital First Media (over 100 newspaper properties) for two consecutive years. -
Retail Advertising DirectorDaily Camera - Media News Group 2006 - Apr 2011Increased profitability amidst declining industry trends by driving sales efforts in newspaper, online and direct mail. Responsible for delivering $6,000,000 budget through managing staff, monopolizing on market opportunities and introducing new products, including partnerships with HGTV, Food Network and the Knot. Championed cross selling efforts with the newly acquired Colorado Daily. Client base exceeded 800 accounts. -
Advertising Sales ManagerDaily Camera 2003 - 2006Managed a team of nine sales consultants and designers responsible for increasing advertising revenues in the primary market. Developed innovative cross promotional programs with merchant associations that resulted in new revenue streams for the paper. Introduced a revenue generating online component to the special section line up.
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Account ExecutiveDaily Camera 2001 - 2003Achieved 84% revenue growth within one year by developing campaigns across print, direct mail and online. Used consultative selling to develop relationships and plan ad campaigns based on clients’ budgets and goals.
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Advertising ManagerDirt Newspaper And Website 2004 - 2006Successfully launched Scripps’ first Gen Y publication. Recruited, trained, and managed the sales team, developed marketing promotions, pricing, community partnerships and oversaw forecasting, budgeting, goal-setting and financial reporting. Partnered with lifepics.com to introduce an interactive reader contest. Integrated banner advertising with print ad buys. The publication exceeded market penetration targets and became a profitable division of Boulder Publishing.
Mark Kranjcec Skills
Mark Kranjcec Education Details
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Business Administration, Marketing, Entrepreneurship -
Accelerating Sales Force Performance -
Dfm Digital Certification -
Digital Marketing Analytics
Frequently Asked Questions about Mark Kranjcec
What company does Mark Kranjcec work for?
Mark Kranjcec works for Caputo Digital
What is Mark Kranjcec's role at the current company?
Mark Kranjcec's current role is Director @ Caputo Digital | Digital Marketing, Sales Performance, Home Improvement, Franchise Industry.
What is Mark Kranjcec's email address?
Mark Kranjcec's email address is ma****@****ast.net
What is Mark Kranjcec's direct phone number?
Mark Kranjcec's direct phone number is +130351*****
What schools did Mark Kranjcec attend?
Mark Kranjcec attended University Of Colorado At Boulder - Leeds School Of Business, Northwestern University - Kellogg School Of Management, Dfm Digital Certification, Massachusetts Institute Of Technology.
What are some of Mark Kranjcec's interests?
Mark Kranjcec has interest in Burt's Bees, Connecting With Colleagues, Livestrong, Sotheby's, Renbrook School, Colorado Daily, Health, Left Hand Brewing Company, Liquor Mart, Celestial Seasonings.
What skills is Mark Kranjcec known for?
Mark Kranjcec has skills like Advertising, Online Advertising, Marketing, Social Media Marketing, Digital Marketing, Social Media, Advertising Sales, Digital Media, Email Marketing, Seo, Marketing Strategy, Sales Management.
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