Mark Lemmon

Mark Lemmon Email and Phone Number

C-Suite Marketing & Business Development Executive Leader | Sponsorship Strategist & Expert | Extensive International Sports & Entertainment Network @ Lemmon & Company
Mark Lemmon's Location
Greater Toronto Area, Canada, Canada, Canada
Mark Lemmon's Contact Details
About Mark Lemmon

A proven, results-oriented C-Level executive with 25+ years experience in sponsorship strategy, driving revenue, profit and overall business growth. C-Level leadership in both Professional & Amateur Sport, negotiation of major commercial partnerships (in excess of $400+ Million) with particular expertise in Sponsorship, Business Development Strategy & Execution, Marketing, Broadcast, Multi-Platform Media, Sales Management, Promotions and Event Management. Specialties: *Sponsorship Strategy / Strategic Partnerships*Creating and maintaining genuine, long-term relationships*Revenue/Profit Generation, Maximization & Retention*Partnership/Sponsorship Analysis,Strategy, Sales, Acquisition, Activation/Service, Valuation & Measurement*Leadership and change management*Integrated Marketing/Solutions/Partnerships*Broadcast (Production, Distribution and Rights Sales/Negotiation)*Client & Agency development/management*Media / Broadcast sales

Mark Lemmon's Current Company Details
Lemmon & Company

Lemmon & Company

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C-Suite Marketing & Business Development Executive Leader | Sponsorship Strategist & Expert | Extensive International Sports & Entertainment Network
Mark Lemmon Work Experience Details
  • Lemmon & Company
    Principal
    Lemmon & Company Jan 2021 - Present
    Toronto, Ontario, Ca
    Lemmon & Co. is a leading Business Development, Sponsorship Strategy, Brand Marketing & Media Agency.  Our network of experts have a long and proven record in the Canadian and Global sponsorship, broadcast & marketing industries. We offer brands the ability to gain strategic insight into how best to align with properties and maximize a return on your investment. We are also proud to have represented many of Canada's largest professional & amateur sports properties in their quest to grow their business.
  • The Traveller Inc.
    Business Consultant
    The Traveller Inc. May 2021 - Present
    Toronto, Ontario, Ca
    Business Consultant specializing in building and delivering customized Rugby World Cup, Super Bowl, The Masters, Ryder Cup, FIFA World Cup, F1 and other bespoke travel experiences.
  • Elevent
    Senior Consultant
    Elevent May 2021 - Present
    Montreal, Qc, Ca
    A leading-edge sponsorship marketing agency that arms you & your team with data-driven proprietary digital sponsorship management (BrickRoad), valuation (CakeMix) & other evaluation tools.Let Elevent’s data-driven products and industry expertise help save your team time & money while maximizing the value (ROI) of your sponsorships.
  • Rugby Canada
    Chief Commercial & Marketing Officer
    Rugby Canada Jan 2014 - Oct 2020
    Langford, British Colombia, Ca
    *Led all Commercial Revenue/Profit Generation, Negotiation & Management (Corporate Partnerships and Events), Brand Strategy & Management, Communications, Social Media, Promotions, Fundraising, Broadcast Partnerships + Production + Rights Sales, Merchandise Retail program & strategy.*Led full Rugby Canada re-brand inclusive of Official Rugby Canada Logo/Emblem, Team Uniforms, Media, Social Media Platforms, etc.
  • Rugby Canada
    Interim Chief Executive Officer
    Rugby Canada Oct 2015 - Mar 2016
    Langford, British Colombia, Ca
  • Dec Sports & Entertainment
    Partner
    Dec Sports & Entertainment Aug 2011 - Jan 2014
    Property Representation:*Canada~Snowboard *Cycling Canada *Gestev (Quebec-specific events and sports properties)*Commonwealth Games Association of Canada
  • Cbc
    Sr. Director, Strategic Partnerships
    Cbc Mar 2009 - Jul 2011
    Toronto, Ontario, Ca
    Responsible for the development of customized strategic marketing partnerships with leading corporations and their respective brands.•Mandated to maximize revenue for CBC Sports properties (Hockey Night In Canada, Sports Weekend, All Amateur sport programming, etc.•Set long and short-term strategies focusing on leveraging the negotiated sports rights to drive revenue growth
  • Toronto Blue Jays Baseball Club
    Vp, Corporate Partnerships & Business Development
    Toronto Blue Jays Baseball Club Sep 1998 - Dec 2008
    Ca
    •Targeted and secured both local, national and international corporate partners to maximize revenue for the Blue Jays/Rogers Centre organization.•Negotiated and Managed all formal contractual agreements on behalf of the Toronto Blue Jays / Rogers Centre•Lead and managed a total of 80 Corporate Partnerships
  • Labatt Breweries Of Canada
    Regional Sales / Promotions And Marketing Management
    Labatt Breweries Of Canada Jan 1987 - 1998
    Toronto, Ontario, Ca
    Sales, Marketing (brand) and Promotions Management
  • Labatt Breweries Of Canada
    Manager, Sport Properties
    Labatt Breweries Of Canada 1991 - 1995
    Toronto, Ontario, Ca
    Managed a number of National Sport Property relationships and brand programs with objective of maximizing sales at retail.

Mark Lemmon Skills

Integrated Marketing Sponsorship Strategic Partnerships Marketing Marketing Strategy Strategy Sports Marketing Event Management Brand Development Sales Business Development New Business Development Negotiation Relationship Marketing Leadership Marketing Communications Marketing Management Management Strategic Planning Business Strategy Social Media Marketing Advertising Social Media Competitive Analysis Corporate Branding Sports Online Marketing Sales Management Coaching Budgets Brand Management Entertainment Marketing Research Digital Media Partnerships Account Management Public Relations Sponsorship Sales Online Advertising Digital Strategy Media Planning Broadcast Digital Marketing Brand Awareness Integrated Marketing Solutions Advertising Sales Media Relations Direct Marketing Sponsorship Engineering And Sales Property Valuation And Negotiation

Mark Lemmon Education Details

  • Wilfrid Laurier University
    Wilfrid Laurier University
    And Related Support Services
  • Thornlea Secondary School
    Thornlea Secondary School

Frequently Asked Questions about Mark Lemmon

What company does Mark Lemmon work for?

Mark Lemmon works for Lemmon & Company

What is Mark Lemmon's role at the current company?

Mark Lemmon's current role is C-Suite Marketing & Business Development Executive Leader | Sponsorship Strategist & Expert | Extensive International Sports & Entertainment Network.

What is Mark Lemmon's email address?

Mark Lemmon's email address is mr****@****ail.com

What is Mark Lemmon's direct phone number?

Mark Lemmon's direct phone number is +141631*****

What schools did Mark Lemmon attend?

Mark Lemmon attended Wilfrid Laurier University, Thornlea Secondary School.

What skills is Mark Lemmon known for?

Mark Lemmon has skills like Integrated Marketing, Sponsorship, Strategic Partnerships, Marketing, Marketing Strategy, Strategy, Sports Marketing, Event Management, Brand Development, Sales, Business Development, New Business Development.

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