Sr. Account Manager, Consumer Magazines And Media
Front-line customer relationship management role operating at the intersection of technical project management and client development. Responsible for strengthening client adoption of CDS Global business process solutions in areas of: ~ print & digital product fulfillment and order management ~ print & digital customer database management ~ email & print direct mail campaign management solutions ~ digital channel marketing and e-commerce solutions ~ customer insight and BI reporting solutionsExtensive recent focus on synthesizing customer data from BI vendor platforms and in-house customer databases in order to assist publishing consumer marketing teams in evolving a marketing analytics strategy that provides for tracking, attribution, optimization and testing across print and digital marketing channels.