Develop strategic direction for the electrical distribution & control business unit Focus sales force into key channels such as Wholesalers, Contractors, OEMs, Switchboard builders responsible for sales of components to all channels.Provide consistent growth in sales & margin revenue, consistent business growth year on year.Formulate sales & margin budgets for all territoriesDevelop training program for all sales staff Seven Direct reports with 45 external sales repsTrain & Mentor direct reports to effectively manage sales teamsManaged division through integration of four different companies to form Eaton. Relocate 5 facilities throughout Australia & develop new staff.Negotiate wholesaler trading agreements annually

Manage internal &external sales staff.Responsible to grow sales revenues via geographical locations for Automation & switchgear divisions.