Mark Petruska Email & Phone Number

Madison, Wisconsin, United States

Responsible for assisting with the creation of communication materials for the Department of Revenue. Produces public information products primarily for external customers with support given to internal customers.Duties include writing, editing, and production of web content, press releases, talking points, business letters, video scripts, educational materials, social media content, and presentations; advising program experts, assisting in the development and distribution of agency publications, audio-visual productions, and promotional and educational campaigns; and educating staff/maintaining standards surrounding the department’s plain language, style, and grammar guidelines.

Fort Atkinson, Wisconsin

Provide freelance writing, editing, marketing, and social media services for B2B and consumer-facing clients in a variety of industries including manufacturing, health care, automotive, and insurance. Clients include Golden West, Fuel Medical, Kärcher North America, 3Point Brand Management, Groupon, Portland Book Review, and Concentra Web Solutions.

Janesville, Wisconsin, United States

Writing, proofreading, and editing internal and external content for clients across a wide range of industries. Researching client needs and understanding target audiences to create informational and action-oriented copy for product and service pages on manufacturing and eCommerce sites. Implementing SEO best practices to boost organic traffic and improve SERP rankings. Collaborating with marketing team and UX designers to complete projects including web copy, social media posts, case studies, blog posts, meta titles and descriptions, buyer personas, and more.

Rapid City, South Dakota, United States

Responsible for internal and external communications, including researching and writing content for the company website, newsletters, press releases, ads, blogs, social media posts, letters/emails, and more. Adhere to the company’s style guide, ensuring we produce high-quality, error-free copy. Work closely with the marketing team to develop content ideas and campaign strategies in support of various company initiatives. Build and maintain relationships with media outlets and key external role-players. Manage corporate donations, sponsorships, and scholarship applications. Edit and proof all internal and external documents.

Rapid City, South Dakota Area

Creation of editorial and web content for EGM’s titles, including Black Hills Visitor, Black Hills Parent, Southern Hills Vacation Guide, and Black Hills Bride, as well as external client work. Develop content clusters through digital platforms and execute keyword insertion for SEO. Oversee reader submitted content programs including social media contests, column copy, and nomination features. Proofread all content, both internal and external. Strategize marketing efforts through digital platforms for core EGM titles and collaborate with marketing team for additional programs. Collaborate with production team for title topics and client projects involving content creation. Conduct interviews and focus groups.

Rapid City, South Dakota Area

Prepared proposals and grants for federal, state, city, tribal, and private agencies.Assembled information, including project nature, objectives/outcomes/deliverables, implementation, methods, timetable, staffing, budget, standards of performance and evaluation; coordinated submissions and collections; identified and communicated risks.Wrote, revised, and edited drafts including executive summaries, conclusions, and organization credentials.Worked closely with project team members to create capability profiles, proposal resumes, charts and graphs, and more.Entered, monitored, and tracked proposal pipeline.Coordinated and contributed proposal status information during weekly meetings.Maintained and developed new content for social media and website.Prepared and submitted news articles and press releases to various media outlets to increase awareness.Created content for marketing and presentation materials and assist graphic artists.

Camas, Wa

Wrote creative, persuasive, and technical content for nationwide member network and internal distribution while supervising team of three content specialists. Created extensive content library to improve efficiency and developed corporate style guide to ensure consistency. Proofread and copy edited all content prior to final submission. Managed corporate social media accounts and developed outstanding technical skills related to keyword research, SEO/SEM optimization, A/B testing, and targeted email campaigns.

Portland, Oregon Area

Provided sales and marketing support for an independent music distribution company. Coordinated sales promotions and marketing campaigns; reported venue and internet sales figures to Nielsen; generated SoundScan reports for record labels; created and designed weekly newsletters and e-blasts; managed social media sites; submitted discount and special pricing requests; provided copy writing, editing, and ad design for sales team; sent out weekly media mailings.

Camas, Wa

Supported sales and marketing efforts for multiple manufacturing groups associated with the Kärcher parent company. Developed distributor-focused marketing campaigns; created content for brochures, newsletters, and promotional mailers; generated pay-per-click marketing campaigns utilizing SEO and keyword research; coordinated trade shows, service schools, and other events; negotiated pricing and contracts with local vendors; and provided customer service, billing, and technical support.

Bachelor Of Arts (B.A.), Advertising

Education record

Education record