Mark Pingol Email & Phone Number

London, United Kingdom

Deputy Leader of the Brands Division- in this 85+ team, responsible for overseeing Consumer, Wealth and Financial research projects and developing commercial growth road maps for the division and spearheading team development and progression. Across all projects- develop and own relationships with a culturally diverse set of client stakeholders across different functions including Marketing, Retail, Operations and Merchandising and provide the voice of the consumer and understanding of local market nuances to help inform crucial brand and product decisions. Lead and embed processes that apply a Behavioral Science lens on findings that ensures uncovering implicit drivers that are crucial to decision making and informing strategic initiatives that have a positive impact on commercial growth.

London, United Kingdom

Lead the Fashion, Beauty and Travel division that run market research programmes for global retailers and brand owners to inform wider business strategies that will shape and influence customer behavior.

London, United Kingdom

Manage and run the Envirosell UK unit in partnership with HPI research. Conduct both qualitative and quantitative research studies to evaluate the path-to-purchase for UK and global clients. Give talks and lectures on retailing and shopper behaviour at industry conferences and company meetings across different global markets.

New York

Worked both domestically and internationally for major brands to review and analyze all aspects of the shopping experience and retail operations (e.g. shopper traffic, sales, shopper behavior, sales associate interactions, and customer relations) and develop strategies to increase retail performance and partner with clients to help guide implementation of these strategies. Generate new business opportunities for the firm with a focus on prestige global brands and retailers and drive initiatives and tools to maintain current client relationships.Organize and lead seminars and lectures to educate current and potential clients on retail trends and best practices in creating optimal retail environments.

New York, Ny

New York, Ny

•Collected customer behavior data (observational and attitudinal) in hundreds of retail stores and service environments in every major continent. •Synthesized complex research data into actionable shopper and operational strategies that built brand and store performance. Recommendations informed: store design, merchandising and communication systems, product mix, and customer relations. •Managed field research teams of five to more than 50 field workers per research project and trained them on observational and survey methods. •Clients have included Bose, Kiehl’s, Nokia, Godiva Chocolatier, and Saks Fifth Avenue.

New York, Ny

Boston

Master Of Science (Msc), Behavioral Sciences

Bachelor'S Degree, Psychology

Education record