Grow sales and provide support of safe patient handling, hygiene, seating/positioning products, and healthcare beds and furniture to hospitals, skilled nursing facilities, assisted living facilities, group homes and VAMC's throughout eastern PA, NJ and DE.

Generate sales of health care products at long-term care, rehabilitation, VA and hospice facilities in PA, NJ, DE, MD and DC. Develop and maintain customer relationships to ensure retention of client base and overall territory growth.

Managed marketing plan, annual marketing budget, and supervised five staff members. Successful implementation of customer acquisition and retention programs via a marketing mix of direct mail, telemarketing, print, radio, television, outdoor, e-mail/online and trade show initiatives.

Served in various marketing and business development roles, including call center sales, product management, trade show management, and business information services.