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Mark Risis Email & Phone Number

VP Strategy and Global Data Ecosystem at PepsiCo
Location: New York City Metropolitan Area, United States 11 work roles 2 schools
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Current company
PepsiCo
Role
VP Strategy and Global Data Ecosystem
Location
New York City Metropolitan Area, United States
Company size
146948 employees

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Mark Risis is listed as VP Strategy and Global Data Ecosystem at PepsiCo, a with 146948 employees, based in New York City Metropolitan Area, United States. AeroLeads shows a matched LinkedIn profile for Mark Risis.

Mark Risis previously worked as VP Strategy & Global Data Ecosystem at Pepsico and Head of Data Product and Partnerships, TV Ecosystem at Liveramp. Mark Risis holds Bsc, Self-Directed Course Of Study, Competing Views On Human Nature: Dualism Between Scientific & Humanistic View Of Man In Society from Duke University.

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PepsiCo

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Profile bio

About Mark Risis

I create new areas of growth and performance. Entrepreneurial by nature, tend to thrive in dynamic, fast changing environments. My expertise is in strategy and operational execution of scaling businesses through data, analytics, and digital technologies - at Brand, Tech, Publisher, and Agency. Lead from the front, and am curious, empathetic and collaborative, empowering others to take ownership and drive outcomes. Passionate about unlocking measurable value, building alignment and shared vision, and managing high performance teams, infused with purpose and culture. Multi-disciplinary systems thinker, manage uncertainty and complexity with a focus on Simplification, Clarity, and Operational Excellence.

Current workplace

Mark Risis's current company

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PepsiCo
Pepsico
VP Strategy and Global Data Ecosystem
New York, NY, US
Website
pepsico.com
Employees
146948
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11 roles

Mark Risis work experience

A career timeline built from the work history available for this profile.

Vp Strategy And Global Data Ecosystem

Pepsico

New York, Ny, Us

Vp Strategy & Global Data Ecosystem

Current
Pepsico

Purchase, New York, Us

Driving Strategy and Digital Transformation.Developed and leading PepsiCo's Enterprise Data Strategy.Achieved 0 to 1 hyper-growth for brand new team. Leading PepsiCo’s first Consumer Data Platform (CDP) and Consumer Data Strategy.Leading Data Partnerships and unlocking innovative data collaborations.Spearheading Innovation in Responsible AI, Media Effectiveness and Measurement, Sales Prospecting, Product categorization, Menu auditing and analytics, Knowledge Management.

May 2020 - Present

Head Of Data Product And Partnerships, Tv Ecosystem

Liveramp

San Francisco, Ca, Us

Led Liveramp’s Data practice across the TV ecosystem: TV sellers, Data providers, Ad Tech intermediaries, Agencies, and Brands.Established operational excellence, grew 2X and managed revenue operations through matrixed sales channels.Catalyzed the “flywheel” effect for Data in TV through direct and indirect means of influence and M&A

Apr 2019 - May 2020

Gm Head Of Data Strategy, Data Products And Partnerships, Watson Advertising

Ibm

Armonk, New York, Ny, Us

Pivoted The Weather Company from Publisher into a Media, Data, and Tech model of Watson Advertising.General Manager of the Data business, monetized Weather, Location, and Audience data assetsScaled revenue from zero

Sep 2017 - Apr 2019

Head Of Strategy And Business Development

Tivo Research

Unlocked true value from TiVo's data and services assets. Transformed media research business into cross-platform Audience Targeting, Attribution, and Programmatic TV ecosystem. Struck partnerships with leading ad tech and data companies, Networks, MVPDs, Advertisers, Agencies. Built a team to support this new, growing area of TiVo Research

Sep 2014 - Nov 2016

Vp Interactive Ad Strategy & Sales

Tivo

San Jose, California, Us

Extending and deepening relationships with agencies and advertisers. Led Ad Product StrategyThought leadership across industry organizations, events, and round-tables focusing on Interactivity with TV on the 1st and 2nd screens. Managed Trade Advertising, Messaging, and Communications for TiVo's Ad business. Managed Sales and Sales Support staff.

Feb 2012 - Aug 2014

Director, Interactive Ad Sales & Strategy

Tivo

San Jose, California, Us

TiVo, the inventor of the Digital Video Recorder and the only brand in the space, is driving the innovation in Interactive Advertising through the TV. I am responsible for educating the marketplace about our new interactive advertising features and working with clients to develop and deploy interactive advertising campaigns that lead to deeper, richer experiences and engagement with content and brands on TV.

Aug 2008 - Feb 2012

Managing Director/Executive Producer

Brandnewworld

New York, Ny, Us

Managed NYC office, lead strategic vision and narrative, oversaw production and delivery groups, led business development and marketing efforts.

Jan 2006 - Aug 2008

Director

Brandnewworld

New York, Ny, Us

Employee #1 of a digital strategy and creative boutique. Founded and incubated NYC office. Generated strategic foundation for agency. Managed contractors to build digital assets. Grew agency underneath, reporting to the two co-founders.

Apr 2004 - Dec 2005

Senior Consultant

Futurebrand

London, England, Gb

Rose from Analyst to Consultant to Senior Consultant in 2 years. Built analytical backbone to the Brand Valuation practice. Delivered to GM, Lilly, Bausch & Lomb, GSK, Toyota, and Telefonica. Hired 5 analysts to replace self. Created Sports Valuation report for Forbes. Left to expand capabilities beyond Brand Consulting, to go deeper into media and advertising.

Jun 2000 - Apr 2003
Team & coworkers

Colleagues at PepsiCo

Other employees you can reach at pepsico.com. View company contacts for 146948 employees →

JH Junaid Hassan Junaid Hassan Colleague at PepsicoSahiwal District, Punjab, Pakistan View → BA Bharat Agarwal Bharat Agarwal Colleague at PepsicoBharuch, Gujarat, India View → ZH Zeeshan Haider Zeeshan Haider Colleague at PepsicoGulgasht Colony, Punjab, Pakistan View → GR Gleici Rodrigues Gleici Rodrigues Colleague at PepsicoRio De Janeiro, Brazil View → VK Vijay Kumar Vijay Kumar Colleague at PepsicoLudhiana East, Punjab, India View → MS Mohamed Saad Mohamed Saad Colleague at PepsicoCairo, Egypt View → EG Eitor Guimarães Eitor Guimarães Colleague at PepsicoCampinas, São Paulo, Brazil View → HG Horatio Green Horatio Green Colleague at PepsicoSaint Catherine, Jamaica View → JA Jayashree Acharyya Jayashree Acharyya Colleague at PepsicoDelhi, India View → TB Tariq Bashir Tariq Bashir Colleague at PepsicoLahore District, Punjab, Pakistan View →
2 education records

Mark Risis education

Bsc, Self-Directed Course Of Study, Competing Views On Human Nature: Dualism Between Scientific & Humanistic View Of Man In Society

Duke University

Education record

Livingston High School
FAQ

Frequently asked questions about Mark Risis

Quick answers generated from the profile data available on this page.

What company does Mark Risis work for?

Mark Risis works for PepsiCo.

What is Mark Risis's role at PepsiCo?

Mark Risis is listed as VP Strategy and Global Data Ecosystem at PepsiCo.

Where is Mark Risis based?

Mark Risis is based in New York City Metropolitan Area, United States while working with PepsiCo.

What companies has Mark Risis worked for?

Mark Risis has worked for Pepsico, Liveramp, Ibm, The Weather Company, An Ibm Business, and Tivo Research.

Who are Mark Risis's colleagues at PepsiCo?

Mark Risis's colleagues at PepsiCo include Junaid Hassan, Bharat Agarwal, Zeeshan Haider, Gleici Rodrigues, and Vijay Kumar.

How can I contact Mark Risis?

You can use AeroLeads to view verified contact signals for Mark Risis at PepsiCo, including work email, phone, and LinkedIn data when available.

What schools did Mark Risis attend?

Mark Risis holds Bsc, Self-Directed Course Of Study, Competing Views On Human Nature: Dualism Between Scientific & Humanistic View Of Man In Society from Duke University.

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