Mark Rutledge

Mark Rutledge Email and Phone Number

CEO, General Management, Sales, Marketing @
Mark Rutledge's Location
Victoria, British Columbia, Canada, Canada
Mark Rutledge's Contact Details
About Mark Rutledge

Executive with demonstrated general management success leveraging diverse experience. Utilizes strength in creating strategic direction and focus, and fostering high performance teams to achieve accelerated and sustainable growth. Operates with a principled and pragmatic approach to achieve a powerful balance of values rooted in integrity and a culture based on performance. Mission-Driven. Before today’s consumers want to connect with a brand, a business has to connect with a purpose. If I can craft my own legacy, it is to be known as an amplifier of well-being. My goal is to help an organization of like-minded individuals further the same purpose. That may be through access to healthy food choices, leading active lifestyles, the wellness benefits of owning a pet, or trailblazing a new and exciting path.Skilled at developing a vision and creating a strategic plan to shape and guide the business, leads teams to establish strong fundamentals on the base business and an innovation agenda rooted in consumer insights to surprise and delight. Able to seamlessly shift into operating mode, focusing on operational efficiency, strong P&L management, and getting the important things done. Excels in a hands-on environment, operating with deep knowledge of the business, and equally comfortable bringing a pragmatic and focused orientation when process is required in large or growing organizations.Experienced leading business and teams from entrepreneurial to larger scale. Builds talent and culture by empowering team members to “play big” and builds a nucleus of core talent on developing teams to set the tone for the organization. Fosters risk-taking and supports failure as a means of development and maximizing results.If you’d like to talk about leadership, growing a business, health and well-being, or even better… combining all three, then let’s get connected!

Mark Rutledge's Current Company Details
Self-Employed Contractor

Self-Employed Contractor

CEO, General Management, Sales, Marketing
Mark Rutledge Work Experience Details
  • Self-Employed Contractor
    Consultant
    Self-Employed Contractor Sep 2016 - Present
  • Brodo Broth Company
    Ceo
    Brodo Broth Company Mar 2016 - Aug 2016
    New York City
  • Campbell Soup Company
    Vice-President Marketing & Sales, Campbell'S Fresh
    Campbell Soup Company Mar 2014 - Nov 2015
    Camden, Nj / Philadelphia, Pa
    Led an entrepreneurial business unit within Campbell that encompassed the $100+ MM full force growth Packaged Fresh business and the $10+ MM Chain Restaurant business. Operated with full P&L responsibility and General Management accountabilities.- Created a three year strategic plan to deliver a branded packaged fresh portfolio, and implemented the plan by developing and launching a new healthy brand platform (MyGoodness!) into the marketplace.- Built an empowered and high performance team by creating aligned goals, providing timely and fact-based decision making, and fostering risk taking and agility.- Reversed growth trend and grew the Private Label business +6% by bringing focus and rigour to the Joint Business Planning process.- Developed and implemented a strategic pivot to create step change improvement in sales focus and profitability for the Foodservice/Chain Restaurant portfolio. Grew sales by 32% in first year and improved gross margin.- Developed launch support for new brands using digital marketing and in-store activation.- Drove operating efficiency and accountability by improving target setting/tracking, sales funnel mgmt, and Sales & Operations Planning that allowed team members to focus on key business imperatives.
  • Campbell Soup Company
    Vp Category Planning & Customer Solutions
    Campbell Soup Company Sep 2012 - Mar 2014
    Camden Nj / Philadelphia Pa
    Led a new and expanded portfolio of disciplines (Category Strategy, Revenue Management, Customer Development, Shopper Marketing, Sales Planning, Category Management).- Improved selling strategies & tools by creating integrated goals across all internal disciplines, category focused (vs brand focused) plans, and balanced operational vs strategic work to help customer teams provide value to retailers.- Created a high performing 70+ person team by restructuring to create a single point of contact across disciplines and more robust business partnership with internal teams resulting in stronger alignment of goals and more efficient operating practices.
  • Campbell Soup Company
    Vp Sales
    Campbell Soup Company Jan 2008 - Aug 2012
    Canada
  • Revlon Canada
    Vp Sales
    Revlon Canada Aug 2006 - Jan 2008
  • Unilever Canada
    Director Sales, Western Canada
    Unilever Canada Jul 2001 - Aug 2006
  • Unilever Canada
    Brand Manager, Margarine
    Unilever Canada May 2000 - Jul 2001
  • Unilever Canada
    Project Manager, Univision Sap Project
    Unilever Canada Oct 1998 - May 2000
  • Unilever Canada
    Regional Manager, National Drug & Atlantic Canada
    Unilever Canada Oct 1997 - Oct 1998

Mark Rutledge Skills

Product Development Project Management Sap Marketing Management Ac Nielsen Competitive Analysis Consumer Products Crm Cross Functional Team Leadership Sales Categorization Grocery New Business Development Nielsen Customer Insight Team Leadership Account Management Strategic Planning Strategy Shopper Marketing Management Retail Marketing Communications Fmcg Business Strategy Customer Relationship Management Brand Management Marketing Leadership

Mark Rutledge Education Details

Frequently Asked Questions about Mark Rutledge

What company does Mark Rutledge work for?

Mark Rutledge works for Self-Employed Contractor

What is Mark Rutledge's role at the current company?

Mark Rutledge's current role is CEO, General Management, Sales, Marketing.

What is Mark Rutledge's email address?

Mark Rutledge's email address is ma****@****oup.com

What is Mark Rutledge's direct phone number?

Mark Rutledge's direct phone number is +140372*****

What schools did Mark Rutledge attend?

Mark Rutledge attended University Of Waterloo.

What skills is Mark Rutledge known for?

Mark Rutledge has skills like Product Development, Project Management, Sap, Marketing Management, Ac Nielsen, Competitive Analysis, Consumer Products, Crm, Cross Functional Team Leadership, Sales, Categorization, Grocery.

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