Mark St. Ours Email & Phone Number

Rahway, New Jersey, Us

Strategic Partnership & Launch Readiness: Collaborate with product and marketing leaders to integrate early customer feedback into brand strategies, develop agile launch plans, and streamline cross-functional execution for successful product launches.Enterprise Coordination & Metrics Implementation: Align cross-functional teams and establish key performance metrics to monitor product launch progress, driving insights for continuous improvement and ensuring readiness across all launch components.Leadership & Capability Development: Coach and manage a team of launch planners, enhancing their skills through training on best practices and previous learnings to foster a culture of excellence in product launches.

Marlborough, Massachusetts, Us

Spearheaded all launch planning and managed operations for global and US. Coordinated all cross-functional launch preparations across marketing, omnichannel, sales, market access, operations, medical, clinical, regulatory, finance, corporate communications, IT, and manufacturing. Drove success through strategic planning, execution excellence, decisive leadership, and fostering a collaborative team culture.• Designed and implemented a robust launch playbook, and managed all cross-functional meetings, communications, workstreams, planning, and facilitated go-to-market strategic choices for senior governance across Alliance collaboration for North America.• Mitigated timeline slippage by 20% through proactive marketing/manufacturing risk identification and mitigation, transparent dependency mapping, and driving accountability.• Facilitated Senior Leadership's critical Alliance launch business case, i.e., Target Product Profile (TPP), healthcare provider (HCP) research, payer analysis, forecasting, and valuations across 14 scenarios, resulting in successful divestment.

Marlborough, Massachusetts, Us

Strategic and innovative marketing leader and individual contributor with a proven track record of developing long-term digital capability roadmaps, revitalizing stakeholder collaboration, and delivering award-winning, high-impact marketing campaigns that boost customer outreach and drive business growth.• Developed a comprehensive 3-year OMNI capabilities roadmap enhancing stakeholder alignment, prioritizing KPIs, upskilling teams, and implementing innovative solutions.• Led customer engagement team while serving as an individual contributor to Epilepsy product and Parkinson's launch brand, responsible for planning, implementation, and measurement, i.e., all Omnichannel tactics/channel execution tied to brand strategy, resulting in award-winning, innovative campaigns. • Optimized ways of working and stakeholder relationships, upskilled team, and streamlined agency support by 60%, driving synergy, knowledge sharing, and strategic partnerships.

Marlborough, Massachusetts, Us

Leader and individual contributor, successful in the optimized field targeting process, data accuracy, reporting resources, and data governance through department restructuring, process improvements, and cutting-edge technologies. • Assigned to rapidly fix data accuracy and reporting issues, restructure the department, and provide innovative solutions. Implemented early adopter Veeva MDM, Open Data, and Customer Insights Engine.• Achieved over $16M in cost savings through department restructuring, upskilling FTEs, and vendor changes.• Streamlined the field force targeting end-to-end process by 25%, enhancing quality, and timeliness.

Boston, Massachusetts, Us

Led Rare Disease US operations across two areas, serving as a strategic partner to the SVP of Americas. Ensured cross-functional alignment among US sales, marketing, and patient experience operations, collaborating with case management.• Drove strategic enhancements to planning and field force execution through optimized executive business reviews, sales force structure and sizing (2015-2017 planning with pilot implementation), a new reporting and analytics platform, comprehensive patient journey mapping, and a redesigned commercial incentive process.

Ingelheim Am Rhein, Rhineland-Palatinate, De

Led a growing team of 10+ highly skilled business analysts and strategic commercial business consultants. Broad responsibilities surrounding reporting production and providing strategic consultation to maximize the commercial organization's performance and execution. Proactively support all prescription medicine sales forces, including Primary Care, Specialty, Institutional Specialty, Clinical Science Consultants, Health Science Executives, HCV, and Managed Markets Sales (i.e., Senior Care/Long Term Care, Strategic Account Executives, National Account Directors, and Federal/Trade Teams).

Ingelheim Am Rhein, Rhineland-Palatinate, De

Strategic partner to senior leadership responsible for maximizing all Eastern zone analytical assets and business planning, collaborating with marketing, and market access. Responsible for leading the national team of 3 highly skilled professionals.

Ingelheim Am Rhein, Rhineland-Palatinate, De

Rapid role progression from entry-level analyst to lead for marketing and sales effectiveness programs ($5MM budget), demonstrating rapid growth and impact.

Ingelheim Am Rhein, Rhineland-Palatinate, De

Promoted to specialty. Multi-specialty sales representative for 4 therapeutic areas and 5 products across primary care, specialty, hospital, LTC, and health systems.

Paris, France, Fr

Sales position representing 2 therapeutic areas, and 3 products across primary care, hospital, LTC, and health systems.

Education record

Management And Executive Leadership Program