Proven results orientated professional with a long track record of high achievement. Over 20 years sales and marketing experience from retail through to wholesale, specialising in product, brand and category management. Experienced at international C level relationships, managing a portfolio of leading international brands. Partnering local and international manufacturers to develop dealerships and new business opportunities across territory, state and national levels.Experience with Original Equipment Manufacturer (‘OEM’) and development of new product lines. Extensive experience in all areas of the sales channel including Business to Business (‘B2B’) selling, sales planning and forecasting, sales and product training and extensive marketing initiatives. Motivating team leader and consummate professional who through success has gained respect at both a national and international level.Held senior management positions with Australia's most inconic music product companies including Allans Music, Brash's, Billy Hyde, Music Link - AMG Australian Music Group and Dynamic Music.Experienced in;Retail and Wholesale sales forecasting and planningRetail and Wholesale national purchasingRange developmentBrand acquisitionExtensive experience in a wide range of marketing strategiesProduct lifecycle managementComprehensive performance analysis and reportingAble to provide innovative solutions to daily challengesMerchandisingStrategic planning & analysisInventory managementability to continually multi-task to achieve budget results and desired outcomesMulti site operationsProduct / staff training and coachingPossess a confident and in-depth understanding of core business valuesPersonable with excellent communication skills, a ‘go getter’ with a problem solving ‘can do attitude’A passionate musician and singing drummer I have enjoyed a fantastic musical career working within the music industry as well as many local and international artists.