Mark Webb Email & Phone Number

American Fork, Utah, United States

United States

• Successfully managed a portfolio of clients, including Fortune 500, online, CPG and direct sales.
• Created, executed and tracked new/existing business opportunities.
• Researched existing product portfolios to market trends and identified product opportunities for clients.
• Created and delivered presentations focused on new market-centric product ideas to C-suite executives and product development teams
• Conducted extensive marketing research to identify industry trends in regarding supplements, skincare, cutting-edge ingredients/actives, and AI diagnostic technologies.
• Conducted client analysis, competitive analysis, concept modification, pipeline management, contract negotiations and purchase order management.

Heber City, Utah, United States

Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and positioning. Strategic Consulting, including business plan & sales strategy development. Product Development, R & D, Trademarks, product profles.Sale, distribution, and logistics.

Orem, Utah, United States

• Responsible for branding, product management and product launches. Manage a team of copywriters, graphic designers, web developers, photographers, and social media managers.
• Researched, developed, formulated, designed, and launched CBD line of products, ProHemp (buyprohemp.com) that are sold domestically and internationally.
• Was able to save the company 400K in tax write offs by donating hand sanitizer to a nonprofit.
• Increased sales by getting products into Kroger and Walmart.com
• Trademarked 3 brand names: Nutri, ProHemp, Regenr8, and PurLife.
• Corrected and resolved UPC issues with 1WorldSync.

Heber City, Utah

Producer - Director - Actor Guardian Angel Films is a production company devoted to making high quality inspirational films with a purpose.www.facebook.com/guardianangelfilm

Kamas, Utah, United States

• Responsible for all cross channel marketing (catalog, mail order, internet) implementation.
• Developed new strategy (5-step program) and campaign and re-launched company under new ownership.
• Re-launched all products and developed and launched 3 new products that reduced cost by over 300% and increased sales over 500%.
• Developed web site and online store, and well as partnerships with online retailers.
• Research and developed all brochures and sales tools to re-launch company into mass market.
• Improved product image and branding by redesigning company’s products and image.

• Responsible for all cross channel marketing (catalog, mail order, internet) implementation.
• Increased revenue by streamlined website and associate office.
• Implemented monthly e-news direct marketing campaign.
• Improved development of monthly order drop advertising and shipper program.
• Worked closely with call center to develop scripts for promotions, and product changes.
• Streamlined biannual company catalog. Responsible for design, look and product selection.

• Increased sales by 533% and captured 15% market share.
• Developed PR campaign in conjunction with outside agency to increase public awarness.
• Responsible for all online catalogs, company brochures, press releases, catalogs, promotions, coupons, surveys, market research, product development, etc.
• Worked with Production Company and Ad Agencies to produce an infomercial and national advertising campaign.
• Closed deals worth $20mm with Costco and K-mart.
• Responsible for $110 mm of sales to; Wal-Mart, Target, Home Depot, Discovery, CTC, etc.

• Worked with monthly magazine that was distributed to over 10,000 retailers.
• Responsible for all price lists, brochures, promotions, national magazine advertising, ad design, surveys, coupons, for 3 national brands (Action Labs, Natural Max, Natural Sport).
• Developing and launched 10 new products.
• Reduced costs by transitioning over 60 products from acquired brand.
• Responsible for all advertising & cross channel marketing related to brands.
• Responsible for over $15mm and over 120 SKUs.

Murray, Utah, United States

Started as assistant store manager and after 3 months was promoted to store manager. I was responsible for driving company objectives in profit and loss control, sales performance and customer satisfaction. Also responsible for leading customer interaction and associate talent development on a daily basis within their store.Essential Functions.

Salt Lake City Metropolitan Area

Responsible for dermal, oral and inhalation toxicity studies. Duties included; testing, animal care, measurement and administration of test material, data collection, data analysis, record keeping, reporting, S.O.P.s, necropsies, pathological examinations and final reporting to various clients.

Ba, Film Studies

Activities and Societies: Film Festival winner

Mba, Global Mangment

3.9 GPA

Ba, Mass Communicatons

Activities and Societies: Director of NewsBreak Produced Society of Professional Jornalist awards for the state of UTAH Won SPJ award for.