Mark Ainscow Email & Phone Number

United States

Boston, Massachusetts, United States

- Lead innovation phases for health care, life sciences, and public sector clients.- Deliver unique client co-creation experiences to accelerate client transformation.- Conduct user research including contextual inquiry, formative usability testing, surveys, and user interviews.- Coordinate and facilitate research and design workshops across the United.

Mansfield, Massachusetts, United States

- Introduced and evangelized user-centered design (UCD) principles.- Planned and conducted usability testing with internal and external users.- Created personas and conducted task analysis.- Led design activities for the Clinical Trial Management System.- Researched and designed future workflows for Data Central configuration.

Framingham, Massachusetts, United States

Framingham, Massachusetts

• Leads design phase of business to business customer integration and vendor enterprise softwareo User/customer research;o Facilitates collaborative design sessions;o Provides wireframe designs
• Process Improvement Activitieso Leads and facilitates process improvement activities for: Order to cash workflow; Invoice flow, Call center order process;

Natick, MA

• Led the design and adoption of design standards for the MATLAB suite of appso Drove the design process for 20+ MATLAB Apps (Machine Learning, Big Data, Controls System Design, etc.) Collaborated with Marketing group.
• Brainstorming; whiteboarding; paper prototyping; low fidelity wireframing with Balsamiq/Axure; created usability test scripts and performed usability testingo Led 20+ workshops on design for development teamso Defined.
• Championed novel UX methodso Produced pain binning process to enable categorization of product pains within a workflow utilizing the CARD workflow method (presented at UXPA Boston)o Co-wrote method for remote paper.
• Managed team of seven UX Specialists in US (Natick) and UK (Cambridge)o Set team objectiveso Performed yearly performance reviewso Managed, coached, and mentored team memberso Provided ongoing feedback to team members.

Owings Mills, MD

Windsor Mill, MD

Columbia, MD

Provides iterative designs for web based government to business toolsProvides heuristic evaluation and expert reviewsConducts usability testing

Provide low and high fidelity interaction modelsProvides new usable designs through re-work of existing product through heuristic evaluation and expert reviewInteracts with graphic designer to determine "look and feel"Communicates with development team to define the finalized product

User Centered Design and Usability Consulting ServicesI use the untapped abilities of the user to innovate and enhance the product design process. Using tried, tested and emerging UCD techniques, I design products so that users are not surprised at the implementation phase. My products are intuitive and easy. User-centered design has been proven to meet.

Provided interactive designs (paper prototypes, high and low fidelity)Conducted heuristic evaluations and expert reviewsConducted user interviewsConducting usability testing and focus groupsCoordinated with software developers and graphic designers to define and develop final product

* Led the usability phase of ParentLink project – A study to ascertain the viability and feasibility of allowing parents to provide information of their child’s symptoms, allergies and current medications via a computerized interview in an emergency room environment* Performed expert reviews/heuristic evaluations of the product prototype as iterations were.

* Managed design, development and deployment of clinical data system within the Psychiatric and Neurodevelopmental Genetics Unit at Massachusetts General Hospital and Broad Institute/Massachusetts Institute of Technology* Utilized User Centered Design techniques to develop all software packages* Paper prototyping used with participatory design methods to.

* Developed software for scientists via Agile Programming methods. Combined UCD methods with Extreme Programming to provide rapid prototyping of software solutions. Products completely designed, developed and deployed by utilizing user stories, paper-prototyping, wireframes, and high-fidelity prototypes to guarantee minimal “user surprise”. Implemented in.

* Led Web-Based Data Management Systems Development for various clinical studies such as Hepatitis C and Asbestos Disease.* Maintained and developed in-house data collection system utilizing Oracle 8, SQL, Active Server Pages, HTML and DHTML.

* Analyzed, developed and deployed Windows based software package using Delphi 3 and 4 to co-dominantly score DNA fingerprints produced by AFLP™ technique for use in JoinMap and MapMaker.* Designed and Developed client/server database system with Delphi4/Oracle 8 to enable efficient retrieval of DNA test results and specimen inventory.

Master'S Degree, Human Factors In Information Design

Bachelor Of Science (Hons.), Computer Science

Higher National Certificate, Computing (Business)

Electrical And Electronics Engineering

High School