Mark Aling

Mark Aling Email and Phone Number

Marketing Executive in Consumer Electronics @ The SoundStage! Network
canada
Mark Aling's Location
Burlington, Ontario, Canada, Canada
Mark Aling's Contact Details

Mark Aling personal email

n/a

Mark Aling phone numbers

About Mark Aling

As a senior level executive with globally recognized success in marketing, I have lead the efforts in marketing and public relations of multiple consumer electronic brands for over 20 years. Success has been delivered through my ability to achieve market penetration into multiple channels including specialty retailers and mass merchants using digital marketing and a variety of advertising media. Extensive knowledge of dealership and CO-OP programs, such as Revenew and Netsertive, has helped to achieve goals for my brands and retailers. Expertise in developing marketing plans has been established with the ability to simultaneously manage dynamic budgets. In the public relations sphere, I have maintained strong relationships with the media in the consumer electronics space with a proven history of connecting with non-endemic press. My passion is shared in team environments, displayed through a history of providing strong leadership in coordinating multiple marketing and creative teams.

Mark Aling's Current Company Details
The SoundStage! Network

The Soundstage! Network

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Marketing Executive in Consumer Electronics
canada
Website:
soundstage.com
Employees:
23
Mark Aling Work Experience Details
  • The Soundstage! Network
    Business Development Manager
    The Soundstage! Network May 2018 - Present
    Ottawa, Canada Area
    Identify sales opportunities, pitch ad and video production placements to new clients and maintain a good working relationship with current contacts.
  • Ten: The Enthusiast Network
    Advertising Sales Manager
    Ten: The Enthusiast Network Nov 2015 - May 2018
    Burlington, Ontario
    Account and territory management for west coast manufacturers and North American dealers. Selling print advertising and digital media for Stereophile and Sound & Vision. Also selling digital media for Audiostream.com, InnerFidelity.com and AnalogPlanet.com
  • Paradigm Electronics Inc.
    Senior Director Of Marketing
    Paradigm Electronics Inc. Feb 2012 - Jul 2015
    I have developed full marketing plans from concept through product launch by leading teams in key departments. Over the past two decades, I was responsible for the launch of two major brands, Paradigm Reference and Paradigm Shift along with hundreds of individual products. I coordinated the launch of the Paradigm Atom, including numerous reviews, magazine covers and various forms of advertising, all of which launched the Atom into the #1 selling SKU for the Paradigm brand. I repeated this success with the Paradigm Cinema Series, Paradigm Reference line and Paradigm SHIFT brand.I lead a large in-house marketing and advertising department with minimal turnover. Our team was responsible for the creation of all materials required to service the large North American and international dealer/distributor networks as well as the extensive consumer base for each brand. Leading a team responsible for all public relations functions and media schedules, I successfully performed all functions including planning and administration for multiple brands. Through a series of reviews and advertising means, I lead the team that made Paradigm Shift, a line of headphones and powered speaker systems, the #1 vendor for reported traffic to the Apple Online Store. I worked with publications to obtain over 1,000 product reviews and hundreds of product awards throughout the CE press and non-endemic publications. I have coordinated full-scale press tours in conjunction with successful brand launches in New York and Los Angeles.I introduced a dealer base of over 1,000 to marketing support/CO-OP platforms - Revenew and Netsertive. Under my guidance, my team created all necessary creative materials for our dealer base to allow them to achieve specific marketing goals. I also developed and managed unique specialty dealer programs around product launches, time-sensitive and seasonal marketing campaigns.
  • Paradigm Electronics Inc.
    Director Of Marketing
    Paradigm Electronics Inc. Mar 1994 - Jan 2012
    Responsible for marketing the Paradigm and Anthem brands through the direction, development and implementation of all marketing and advertising related activities, online and in print.Manage a large in-house advertising staff (including web designers and developers, copywriters, graphic designers, social media experts, project coordinators and photographers) overseeing the creation of all materials required to service the large North American and international dealer/distributor networks and extensive consumer base for both brands. Create and manage all specialty dealer programs, creating time-sensitive and seasonal campaigns for the promotion of both brands, working closely with outside vendor partners such as Revenew and Netsertive. Responsible for all press communications and PR and public /media relations functions, advertising planning and industry research. Also responsible for the control, planning and administration of the annual marketing budget for Paradigm and Anthem.

Mark Aling Skills

Marketing Strategy Public Relations Marketing Marketing Communications Product Marketing Online Marketing Advertising Trade Shows Consumer Electronics Product Launch Social Media Marketing Multi Channel Marketing Management Competitive Analysis Copywriting Creative Direction Product Planning Home Theater Social Media Product Management Social Networking Strategic Partnerships Market Planning P&l Management Sound Brand Development Account Management Brand Management B2b Product Development Budgets Sales Operations Marketing Management New Business Development Audio Budgeting Av Digital Media Content Strategy Retail Video Integrated Marketing Corporate Branding B2b Marketing Email Marketing Negotiation Leadership Website Development Strategic Communications Business Development

Mark Aling Education Details

Frequently Asked Questions about Mark Aling

What company does Mark Aling work for?

Mark Aling works for The Soundstage! Network

What is Mark Aling's role at the current company?

Mark Aling's current role is Marketing Executive in Consumer Electronics.

What is Mark Aling's email address?

Mark Aling's email address is ma****@****igm.com

What is Mark Aling's direct phone number?

Mark Aling's direct phone number is 905905 696*****

What schools did Mark Aling attend?

Mark Aling attended Sheridan College.

What are some of Mark Aling's interests?

Mark Aling has interest in Social Services.

What skills is Mark Aling known for?

Mark Aling has skills like Marketing Strategy, Public Relations, Marketing, Marketing Communications, Product Marketing, Online Marketing, Advertising, Trade Shows, Consumer Electronics, Product Launch, Social Media Marketing, Multi Channel Marketing.

Who are Mark Aling's colleagues?

Mark Aling's colleagues are Chris Chitaroni, Graham Browning, Dennis Burger, Diego Estan.

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