Mark Allender Email & Phone Number

Cleveland, Oh, Us

Beachwood, Ohio, United States

Managed the visual brand for Helix Linear Technologies, ensuring a brand identity that conveys confidence, competence, and forward thinking.Created all marketing collateral for launch of new imperial ball screw product lineCreated assets for new website launch, including product photos, 3D digital renderings, branded 2D technical drawings, rebranded data sheets, and stock photos.Processed data for upload to e-commerce module for website launch.

Cleveland, Ohio

• Provided comprehensive graphic design services to small businesses.• Services included branding, web design, audio editing, video editing, photo editing, logo design, copy editing, proofreading.• Produced signage, podcast episodes, social media posts, broadcast commercials, newsletters, brochures.

Macedonia, Oh

Created animated training modules for all levels of the organization Recorded and master audio for use with company animationsShot video for use with marketing collateral and training modulesCreated custom graphic assets for use with internal communications and training modules

Wooster, Oh

Created campaign branding for this organization’s 70th anniversary. Managed all creative services. Created brochures, magazine and newspaper ads, web banners, and websites. Created video for both HD broadcast and YouTube , including copywriting, editing, voiceover. Created invitations, signage, and programs for fundraising events

Cleveland, Ohio

Managed visual brand identity for the company, including catalogs, promotional brochures, and internal quality assurance documentation.Developed new branding concept including color palette, logo usage guidelines, and style sheets; creating a new and contemporary look for the company.Created and edited new product catalogs, ensuring a strong point of contact for potential customersDeveloped branded promotional brochures on demand, targeting customers’ specific project needs.Managed and edited audio and video projects and other new media.Managed and edited internal company newsletter.

Cleveland, Ohio

Managed visual brand identity for the company, including catalogs, promotional brochures, and internal quality assurance documentation. Developed new branding including color palette, logo usage guidelines, and style sheets; creating a new and contemporary look for the company.Created and edited new product catalogs, ensuring a strong point of contact for potential customersWorked with outside designers and vendors with development of new branding.Developed branded promotional brochures on demand targeting customers’ specific project needs.

Managed visual brand identity for the company including product, promotional materials, displays, and signage. Created brochures and point-of-sale material for sales and research departments on-demand.Managed all creative branding for three brands: BUCKEYE® Nutrition, Horseman's Select™, and the MARS corporate brand, strengthening brand integrity and improving the company's standing as a manufacturer of premium products throughout the industryEdited three equine newsletters, presenting vital, well-branded information to dealers, internal associates, and veterinarians respectively.Managed all creative for the EQ8™ Gut Health product, creating a breakthrough brand identity unique to the equine industryDesigned all creative for the Horseman's Select™ brand, ensuring a restrained but consistent brand identity for this economy lineDesigned packaging for the ProKennel™ line of premium dog food, upscaling this product line from economy to premiumWrote the original BUCKEYE® Nutrition style guide, ensuring brand consistency across all media company-wide