Mark Aronson

Mark Aronson Email and Phone Number

Independent Marketing Consultant, Ex-JL, BBH, CP+B @ Mackle Handy Brand Consulting
Mark Aronson's Location
New York, New York, United States, United States
Mark Aronson's Contact Details

Mark Aronson work email

Mark Aronson personal email

Mark Aronson phone numbers

About Mark Aronson

Former ad agency leader working on something new. Marketing strategy experience with global brands, Fortune 500 companies, environmental organizations, and local non-profits.

Mark Aronson's Current Company Details
Mackle Handy Brand Consulting

Mackle Handy Brand Consulting

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Independent Marketing Consultant, Ex-JL, BBH, CP+B
Mark Aronson Work Experience Details
  • Mackle Handy Brand Consulting
    Chief Strategist
    Mackle Handy Brand Consulting Oct 2021 - Present
    I partner with brands, marketers and agencies to help understand audiences, define brands and develop communications.- Research, naming and identity development for all six Professional Women’s Hockey League teams (launching Sept 2024).- Audience analysis, repositioning and communications planning for Ray-Ban Meta Smart glasses- Brand architecture and creative campaign work for Fanatics Collectibles & Topps- Consultation with agencies on issues like global strategic approach, media partnership and department structure
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  • Accrue Savings
    Brand And Communications Advisor
    Accrue Savings Sep 2021 - Present
    New York, Ny, Us
    Consult on Brand and Performance Marketing for Accrue - a New York-based 'Series A' Startup
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  • Johannes Leonardo
    Head Of Strategy
    Johannes Leonardo Jul 2016 - Oct 2021
    New York, Ny, Us
    Clients: Adidas Originals Global, Instagram, Volkswagen, Kraft Heinz, Amazon, Molson Coors, MassMutual, EA Sports, Google, GAP Inc, Bleacher Report, The Bezos Family Foundation, New York City Football ClubMember of the executive leadership team that helped JL achieve the best year in its history- #3 on Ad Age's A-list 2020- Adweek's Breakthrough Agency of the Year 2019- 86% revenue growth- Doubled employee headcountAs Head of Strategy:- 12 Major new business wins including: Volkswagen, MassMutual, Kraft Heinz, Molson Coors, EA Sports, Amazon & Instagram- Tripled the size of the department, adding new disciplines and structure- Overhauled agency strategic process and tools- Finalist for Ad Age 2020 CSO of the Year
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  • Johannes Leonardo
    Group Strategy Director
    Johannes Leonardo Nov 2015 - Jun 2016
    New York, Ny, Us
    (adidas Originals, UNHCR, Mondelez - Trident)
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  • Bbh New York
    Strategy Director
    Bbh New York Jun 2012 - Nov 2015
    New York, Ny, Us
    Clients: Netflix Originals, Johnnie Walker, Dove Men+Care Global, Seamless, British Airways, Westin Hotels & Resorts, Newell Rubbermaid, The World Gold Council
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  • Crispin Porter + Bogusky
    Senior Strategic Planner
    Crispin Porter + Bogusky Jul 2010 - Jun 2012
    New York, Ny, Us
    Clients: Best Buy, MetLife, Domino's, Bonnier
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  • Crispin Porter + Bogusky
    Lead Strategic Planner
    Crispin Porter + Bogusky Jan 2007 - Jul 2010
    New York, Ny, Us
    Clients: IKEA, Unilever - AXE digital, Environmental Defense, South Street Burger, Upper Canada College, Just for Laughs International Comedy Festival
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  • Crispin Porter + Bogusky
    Strategic Planner
    Crispin Porter + Bogusky Dec 2004 - Jan 2007
    New York, Ny, Us
    Clients: Molson Canadian, Greenpeace
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  • Bensimon Byrne
    Account Manager
    Bensimon Byrne Sep 2003 - Dec 2004
    Toronto, Ontario, Ca
    Clients: Molson Portfolio, Canadian Breast Cancer Foundation
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  • Grip Limited
    Intern
    Grip Limited 2003 - 2003
    Tokyo, Jp
    Cients: Labatt Breweries, Honda, Janssen Ortho
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Mark Aronson Skills

Advertising Digital Strategy Creative Strategy Brand Architecture Digital Marketing Integrated Marketing Interactive Marketing Brand Development Customer Insight Creative Briefs Strategic Planning Marketing Strategy Interactive Advertising Mobile Marketing Brand Management Qualitative Research Consumer Behaviour Direct Marketing Relationship Marketing Quantitative Research Communications Planning Positioning Marketing Research General Awesomeness Hula Hoop Making It Happen Timely Decision Making Consumer Insights Ethnography Brand Positioning

Mark Aronson Education Details

  • Mcgill University
    Mcgill University
    Industrial Relations
  • American University
    American University
    Washington Semester Program

Frequently Asked Questions about Mark Aronson

What company does Mark Aronson work for?

Mark Aronson works for Mackle Handy Brand Consulting

What is Mark Aronson's role at the current company?

Mark Aronson's current role is Independent Marketing Consultant, Ex-JL, BBH, CP+B.

What is Mark Aronson's email address?

Mark Aronson's email address is ma****@****ail.com

What is Mark Aronson's direct phone number?

Mark Aronson's direct phone number is +121246*****

What schools did Mark Aronson attend?

Mark Aronson attended Mcgill University, American University.

What skills is Mark Aronson known for?

Mark Aronson has skills like Advertising, Digital Strategy, Creative Strategy, Brand Architecture, Digital Marketing, Integrated Marketing, Interactive Marketing, Brand Development, Customer Insight, Creative Briefs, Strategic Planning, Marketing Strategy.

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