Advertising Manager
I was hired by Buy Box Experts Agency to create a comprehensive paid media marketing strategy targeting high-value prospects in a competitive and noisy SEM/PPC space. Using my skills in developing and refining processes for testing, learning, and scaling campaigns unique to our challenges, I created a full-funnel, cross channel marketing lead generation pipeline that exceeded all KPIs.In late spring of 2022, I joined the parent company Spreetail, as part of their B2B marketing team responsible for leading paid media efforts for both companies. With my experience in managing advertising campaigns across multiple paid media channels, I am confident in my ability to drive growth and increase brand awareness for all types of lead or demand generation teams.