Led the Global Transformation Office, identifying and leading large-scale, cross-functional projects that drive incremental revenue, operational efficiencies, quality, and cost savings.

Led cross-functional teams to develop new service offerings including all phases of development from early ideation through customer testing and market launchService offerings developed and launched include Rare Disease Clinical Development, Marketed Products Maintenance, Medical Affairs, Enriched Real-World Studies Collaborated with Corporate Strategy, Sales and Marketing on competitive and market assessment, market sizing, market/customer research, sales collateral development, and go-to-market plans Collaborated with other teams (e.g., Operations, IT, Pricing) to define offering components, operational delivery model, pricing approach, technology enablers, etc.Managed a workstream within the Quintiles-IMS merger integration planning team focused on developing new patient recruitment solutions powered by IMS data

Led strategy development for several business units within the ~$4B Clinical Development organizationAnalyzed and developed recommendations, which have since been implemented, to transform two under-performing businesses

Oncology Medical Affairs Strategy: Assisted the US-affiliate of a midsize global pharmaceutical company in developing a Medical Affairs strategy as the company prepared to launch its first oncology assets. Conducted primary and secondary research, as well as benchmarking of other companies, to inform strategy development. Medical Device Out-Licensing Strategy: Assisted an early-stage medical device company in identifying and prioritizing potential out-licensing partners for a women’s health product. Developed customized pitch documents based on each partner’s corporate strategy, in-line products, and pipeline assets.

Marketing Strategy Development: Collaborated with the Chief Marketing Officer to develop the annual corporate marketing strategy and tactical plan, including corporate vision, strategic imperatives, positioning and key messages for individual practice areas, detailed strategies and tactical implementation plans for key initiatives (e.g., new geographic market entry), thought leadership, sales collateral, account management, etc.Market/Customer Research: Led conduct of primary qualitative and quantitative market research to inform development of new service offerings and testing corporate branding/positioning.Tactical Marketing Plan Implementation: Led the execution of tactical marketing programs, including sales collateral development, e-mail campaigns, website development and analytics, search engine optimization (SEO), online advertising, customer relationship management (CRM) database marketing, media planning and placement, and conferences.Practice Area Annual Business Plans: Contributed to the development of annual practice area business plans (e.g., strategic imperatives, regional critical success factors, revenue forecasts by region and service line, evolution of existing and development of new service lines, thought leadership plans, intellectual property plans).Regional Annual Business Plans and Account Growth Strategies: Contributed to the development of annual regional business plans, including external analysis (e.g., account segmentation, client pipeline analysis, competitive activity), internal analysis (e.g., sales and revenue analysis by account/practice area/service line, SWOT analysis), and strategy (e.g., vision, strategic objectives, sales/revenue forecasts, account growth strategies and tactical plans, service line growth strategies).Team Leadership: Managed a team of 6-7 marketing and account management professionals

Promoted blockbuster hypertension products and niche diabetes product to primary care physicians, cardiologists, and endocrinologists.Awarded top regional sales growth territory in the district (outperforming 57 of 66 territories) and across key managed care accounts. Served as territory leader: Developed territory business plan, led team meetings and product launch activities

Managed a team of 10+ professionals responsible for negotiation of budgets and contracts for clinical research sitesOversaw performance of and negotiations with outside vendors and subcontractors, including negotiating budgets and contracts

Spearheaded various aspects of Phase I-II clinical study start-up, including negotiating budgets and contracts with vendors, physicians, and academic research sites.