• Prepares messaging, talking points, and other executive communications.• Identifies and amplifies public speaking, sponsorship, and other brand awareness opportunities.• Establishes internal employee communications protocols.• Develops and implements strategies for paid, earned, and social media campaigns.• Manages multiple public relation agencies.

Managed a team of up to seven individuals and a $1.8 million budget that is responsible for member communications, earned and social media, public relations, website content and development, publications, video and graphic design, and marketing. Developed and implements strategies for creating and maintaining a positive image for the recycled materials industry and generating public awareness for recycling.Key Accomplishments:• Promoted three times after starting out in a director level position• Orchestrated the roll out and execution of an industry-wide language rebrand based on qualitative and quantitative research• Pioneered a six-episode docuseries focused on innovation and workforce development opportunities in the recycled materials industry for release on streaming services such as Amazon, Roku TV, and Tubi• Executed a digital transformation of a three-decade old association print magazine to a fully online version with increased engagement, including tripling email open and click-thru rates and increasing subscribers by 20 percent• Directed stakeholder and public outreach for campaigns involving preventing metals theft, STEM-based K-12 curriculum, design for recycling initiatives, industry safety and certification, the benefits of recycled rubber, the importance of recycling household electronics, and other issues• Organized and coordinated all media outreach efforts and accommodations for the world’s largest scrap recycling convention and exposition (6,000 plus attendees) including making press arrangements for high-profile speakers

• Advised on and implemented strategic political mail plan for Romney for President.• Coordinated messaging to ensure political mail aligned with other aspects of the campaign.• Ensured client, designers, writers, and other vendors met established deadlines.• Served as political copywriter.

• Created and implemented earned and social media strategies for conferences, professional development programs, and the philanthropic field• Successfully exceeded targeted attendance and financial goals for annual conference through strategic marketing plan including media partnerships • Responsible for developing and growing social media platforms for use in member communications and marketing and increasing organization’s influence in the field• Oversaw a team of three to assist in carrying out organization’s communication needs• Served as a social media and public relations consultant for members• Advised on ways members and the organization can communicate with Congress

• Developed and implement strategic direct mail plans for political candidates and organizations at the local, state, and federal levels.• Wrote, designed, and edited direct mail, print ads, and campaign literature.• Managed creative design team from concept stage to completion.• Implemented strategic direct mail plans for political candidates at the local, state, and federal levels.• Ensured clients, designers, and printers met established deadlines.

• Served a second stint with Congressman Tim Murphy (PA-18)• Built strong media presence for Member• Served as media contact for Congressional Natural Gas Caucus and GOP Doctors Caucus• Formulated and implement a comprehensive earned media strategy through press releases, op-eds, and community outreach• Designed and executed an aggressive franked mail campaign• Produced local cable television show• Wrote weekly E-news and built and maintained constituent email addresses• Webmaster• Maintain local emergency management issues portfolio including floods and winter storms

• Served as the press secretary on the Homeland Security and Governmental Affairs Committee under Ranking Member Susan Collins• Prepared speeches for hearings and events• Served as the point of contact for media on Committee issues• Wrote issue backgrounders, press releases, and talking points• Webmaster for Minority section of website

• Served Congressman Tim Murphy (PA-18)• Built strong media presence for freshman Member from ground level up• Formulated and implemented a comprehensive earned media strategy through press releases, op-eds, and community outreach• Designed and executed an aggressive franked mail campaign• Produced local cable television show• Wrote weekly E-newsletter for constituents• Webmaster (Winner of the Congressional Management Foundation’s Bronze Mouse Award)• Maintained local emergency management issues portfolio including floods and winter storms

• Developed and implemented strategy to deliver organization’s message to the media• Established relationships with media through responding to media inquiries, providing background information, pitching stories, and scheduling or conducting interviews• Wrote and distribute press releases, advisories, op-eds, and letters to elected officials• Editor of quarterly newspaper and monthly newsletter

• Assisted designing a marketing strategy based upon a new organizational business plan• Coordinated all state based media efforts• Wrote policy papers, backgrounders, op-eds, and grassroots pieces • Participated in message development and implementation of campaign strategy