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Mark Caswell-Yee Email & Phone Number

Fractional CMO, Growth Advisor, and Digital Marketing Expert at RDW Marketing
Location: Boulder, Colorado, United States 14 work roles 1 school
1 work email found @tidespin.com 2 phones found area 513 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 2 phones

Work email m****@tidespin.com
Direct phone (513) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Role
Fractional CMO, Growth Advisor, and Digital Marketing Expert
Location
Boulder, Colorado, United States

Who is Mark Caswell-Yee? Overview

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Quick answer

Mark Caswell-Yee is listed as Fractional CMO, Growth Advisor, and Digital Marketing Expert at RDW Marketing, based in Boulder, Colorado, United States. AeroLeads shows a work email signal at tidespin.com, phone signal with area code 513, and a matched LinkedIn profile for Mark Caswell-Yee.

Mark Caswell-Yee previously worked as Founder at Rdw Marketing and Growth Marketing Consultant at Tinyhood, Inc.. Mark Caswell-Yee holds Chemical Engineering Major, Design Certificate, Consumer Research Theme from Northwestern University.

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Email format at RDW Marketing

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{first}@tidespin.com
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AeroLeads found 1 current-domain work email signal for Mark Caswell-Yee. Compare company email patterns before reaching out.

Profile bio

About Mark Caswell-Yee

Digital marketing consultant and advisor who specializes in working with high growth startups.In 2015 I was hired by P&G to build an outsourced laundry service that eventually rebranded to Tide Cleaners. I led marketing, technology, and strategy over the first four years as we expanded to over 1000 locations.My expertise is combining marketing, technology, and data science. I'm a strong believer in continuous development and am constantly seeking new ways to learn and challenge myself.

Listed skills include Leadership, Consumer Insight, Powerpoint, Social Media, and 20 others.

Current workplace

Mark Caswell-Yee's current company

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RDW Marketing
Rdw Marketing
Fractional CMO, Growth Advisor, and Digital Marketing Expert
AeroLeads page
14 roles

Mark Caswell-Yee work experience

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Founder

Current

Boulder, US

RDW Marketing is a boutique marketing firm focused on working with high growth startups.RDW stands for Run, Don’t Walk. We not only hit the ground running, we keep running. We act quickly and build scaleable digital strategies for our clients.

Jul 2019 - Present

Growth Marketing Consultant

Boston, MA, US

May 2023 - Sep 2023

Fractional Head Of Growth

Boston, MA, US

Mar 2022 - Jun 2022

Fractional Head Of Growth

Berkeley, CA, US

Mar 2022 - Jun 2022

Advisor

The Minte
Jul 2019 - Jan 2021

Chief Marketing Officer

Cincinnati, OH, US

  • Led the rebrand of Tide Spin and Pressbox to Tide Cleaners
  • Achieved 64% storefront YoY growth
  • Led development and integration for marketing tech stack
  • Optimized digital campaigns and automated customer engagement resulting in an average MoM order volume growth of 23% while lowering customer acquisition cost by 47%
  • Implemented A/B testing strategy for email and push on-boarding campaigns resulting in 36% increase in install to first order conversion rate
  • Established marketing KPIs and built live BI dashboard for tracking versus goals
Mar 2018 - Jul 2019

Chief Strategy Officer

Cincinnati, OH, US

  • Led expansion planning, introduction of new service offerings, and overall direction of company
  • Project managed all large cross-functional projects
  • Implemented scrum with the core team
  • Performed extensive qualitative and quantitative research and integrated insights into every aspect of the business
  • Engineered a continuous feedback strategy to receive constant customer input
Sep 2017 - Oct 2018

Chief Technology Officer

Cincinnati, OH, US

★ Founding member of Tide Spin (the urban part of Tide Cleaner's before merging into a single brand)★ Led all development for the Tide Spin technology platform including an innovative customer app, CRM, best in class logistics and inventory management integrations, digital attribution, omni-channel marketing automation, and analytics► Established core KPIs.

Oct 2015 - Sep 2017

Business & Systems Integration

Dublin 2, IE

Project Lead, 3/15 - 10/15Client: Large North American energy company★ Led technical projects each with a budget of over $1MM► Implemented billing and rate changes for 2016 increasing revenue by $127MM/yr► Managed onshore and offshore development teams ► Coordinated with client to ensure business readiness Role: Requirements Lead, 10/14-3/15Client: Large.

Sep 2014 - Oct 2015

Gillette - R&D Consumer Research

Cincinnati, Ohio, US

► Led product development, consumer studies, prototyping, technical testing, modeling, and simulation efforts to determine design features for the next generation of Mach 3► Developed innovative insights to drive consumption and trade-up within Gillette's product portfolio►Coordinated with cross-fuctional experts to bring several products towards market

Jun 2013 - Sep 2013

Gillette Venus - R&D Consumer Research

Cincinnati, Ohio, US

► Identified powerful consumer benefits and lexicon to increase purchase intent of Venus Razor► Introduced new consumer research methods to the category, many of which are now widely adopted► Crafted influential claims for razor and validated claims by conducting various technical tests

Jun 2012 - Sep 2012

Global Materials Development And Supply

Cincinnati, Ohio, US

► Redesigned side panel of Pamper's Easy Ups to decrease cost while increasing performance►Designed new manufacturing method to make side panels breathable►Learned polymer chemistry and film extrusion manufacturing methods

Jun 2011 - Sep 2011
1 education record

Mark Caswell-Yee education

  • Northwestern University
    Northwestern University
    Consumer Research Theme
FAQ

Frequently asked questions about Mark Caswell-Yee

Quick answers generated from the profile data available on this page.

What company does Mark Caswell-Yee work for?

Mark Caswell-Yee works for RDW Marketing.

What is Mark Caswell-Yee's role at RDW Marketing?

Mark Caswell-Yee is listed as Fractional CMO, Growth Advisor, and Digital Marketing Expert at RDW Marketing.

What is Mark Caswell-Yee's email address?

AeroLeads has found 1 work email signal at @tidespin.com for Mark Caswell-Yee at RDW Marketing.

What is Mark Caswell-Yee's phone number?

AeroLeads has found 2 phone signal(s) with area code 513 for Mark Caswell-Yee at RDW Marketing.

Where is Mark Caswell-Yee based?

Mark Caswell-Yee is based in Boulder, Colorado, United States while working with RDW Marketing.

What companies has Mark Caswell-Yee worked for?

Mark Caswell-Yee has worked for Rdw Marketing, Tinyhood, Inc., Impactalpha, The Minte, and Cd One Price Cleaners.

How can I contact Mark Caswell-Yee?

You can use AeroLeads to view verified contact signals for Mark Caswell-Yee at RDW Marketing, including work email, phone, and LinkedIn data when available.

What schools did Mark Caswell-Yee attend?

Mark Caswell-Yee holds Chemical Engineering Major, Design Certificate, Consumer Research Theme from Northwestern University.

What skills is Mark Caswell-Yee known for?

Mark Caswell-Yee is listed with skills including Leadership, Consumer Insight, Powerpoint, Social Media, Public Speaking, Industrial Design, Acting, and Photoshop.

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