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Hands-on growth marketing leader with 17 years experience in over 180 different B2C e-commerce and B2B SaaS companies. Obsesses over indisputable profitability and stable long-term revenue growth at high rates of return. Campaign strategy, execution and leadership include: Route, Divvy, Domo, ShipInsure, ConsenSys, ShareFile, Wrike, Lids, Time Life, Cafe Press, Mohawk Flooring & many more.
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Growth Partner, Head Of Demand GenShipinsure Jan 2024 - PresentDover, De, UsBuilding & optimizing performance marketing campaigns, achieving these results so far:• $473.3K in actualized revenue from $174k in spend (272% ROAS)• $6.9MM in pipeline value (34:1 pipeline-to-spend ratio)• 1.7 months-to-payback on marketing spend, based on first-month MRR• 0.41 (12 days) months-to-payback based on all-time total revenue from my campaigns• $119 per qualified lead, $309 per opportunity (demo completed) -
Fractional Demand Gen LeaderMark Curtis Consulting Aug 2022 - PresentBending charts & graphs upwards for B2B tech. Full-service campaign strategy, planning, building, execution, optimization, analytics and results. If you like customer gen more than lead gen, let's talk. -
Director Of Demand GenRoute May 2019 - Apr 2022Lehi, Utah, UsBuilt, grew, optimized and refined the demand gen machine. Led growth marketing initiatives in advertising, demand generation and conversion optimization during first three rapid-growth years. First marketing hire. -
Director Of Demand GenDivvy | Inc. Jun 2018 - May 2019San Jose, Ca , UsBuilt, scaled & optimized 17 digital demand channels, obtaining these results within 11 months:• 56.4x sales pipeline value increase• 42.3x SQL volume increase• 14.4x advertising spend increase• 2.7x spend efficiency increase (ROAS)• 79% reduction in “months-to-payback” -
Director Of Performance MarketingPerficient Sep 2016 - Jun 2018St Louis, Mo 63141, Mo, Us• Grew agency department revenue to record levels (+59%) through retention, upsells & new client acquisitions• Led strategy for team of 10 SEM managers• Managed all aspects of department (training, reporting, client relations, performance, expenses, hiring, travel, promotions, team building, prospecting, onboarding, etc.) -
Sr. Digital Marketing ManagerDomo, Inc. Oct 2015 - Sep 2016American Fork, Ut, Us• Acquired dozens of new high-value enterprise accounts through targeted digital campaigns• Optimized digital spend for true ROI, using down-funnel sales data & real-time analytics• Helped build systems for accurately tracking long, complex sales cycles• Had absolutely nothing to do with the weird billboards -
Director Of Marketing CommunicationsRoi Revolution, Inc. Jan 2015 - Aug 2015Raleigh, Nc, Us• Created & led bi-weekly paid search webinars, growing attendance 140% in 8 months• Generated sales enablement materials: white papers, articles & trade show collateral• Produced agency-wide SEM training programs, including video training courses for all new hires -
Team Leader, Performance MarketingRoi Revolution, Inc. Feb 2008 - May 2015Raleigh, Nc, Us• Built, trained & led a team of 18 SEM managers• Grew monthly billable team revenue 22x in 7 years• Oversaw strategy & execution of $100M+ advertising spend across 150+ client accounts• Managed various aspects of the team unit (client relations, growth planning, goal setting, hiring, training, development, etc.)
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Search Marketing AnalystRoi Revolution, Inc. Jun 2007 - Feb 2008Raleigh, Nc, Us
Mark Curtis Skills
Frequently Asked Questions about Mark Curtis
What company does Mark Curtis work for?
Mark Curtis works for Shipinsure
What is Mark Curtis's role at the current company?
Mark Curtis's current role is Demand Gen for B2B Tech.
What is Mark Curtis's email address?
Mark Curtis's email address is mc****@****ail.com
What is Mark Curtis's direct phone number?
Mark Curtis's direct phone number is +131499*****
What are some of Mark Curtis's interests?
Mark Curtis has interest in Football, Shooting, Reading, Sports, Watching Basketball, Golf, Hockey, Watching Hockey, Fishing, Health.
What skills is Mark Curtis known for?
Mark Curtis has skills like Cartography, Graphics, Direct Sales, Natural Gas, Pipelines, Petroleum, Energy Industry, Gas, Arcmap, Esri, Oil/gas, Arccatalog.
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