Vice President Of Business Development
CurrentAs a seasoned, operationally driven healthcare executive, I’ve engineered significant growth at VNA Health Group since 2016, expanding our Home Health and Hospice services across New Jersey. With 2,500 employees, we manage over 60,000 starts of care annually.Key Achievements:Referral Growth: Increased referrals from the Hospital for Special Surgery and Memorial Sloan Kettering from 300 annually (2010-2015) to over 2,500 annually (2016-2024), totaling 20,000 referrals in 8 years. This growth reflects my expertise in building and nurturing key healthcare partnerships.Hospital & SNF Partnerships: Led the development of relationships with 13 hospitals, including RWJBarnabas Health (Community Medical Center, Monmouth Medical, Center, Newark Beth Israel, etc.) and Englewood Hospital, as well as over 90 preferred SNF providers. These partnerships have enhanced patient outcomes, satisfaction, and referral processes.Joint Ventures: Represented VNAHG in strategic discussions and data presentations to four Joint Venture Boards, contributing to the success of our unique multi-venture structures.BPCI-A Leadership: Directed our involvement in the BPCI-A program with RWJBarnabas Health, achieving a 15% increase in Hospital to Home Health transitions over three years, leading to 20,000+ admissions annually.Revenue Growth: Grew the Physician Portal SaaS revenue from $10 million in 2016 to over $70 million in 2024.Financial Strategy: Played a key role in budget creation and served on the Finance Committee within the Board of Directors, ensuring strategic financial oversight.Value Communication: Developed value-based propositions, sales messaging, and partner reports to effectively communicate VNA’s impact to healthcare partners, driving engagement and growth.With a focus on strategic partnerships, revenue growth, and improving patient care, I continue to lead initiatives that position VNA Health Group as a leader in home health and hospice care.
