Endress+Hauser is a global leader in instrumentation, services and solutions for the process industries.Day to day responsibilities:- Development of Endress+Hauser business within UK Oil & Gas Industry- Development of Endress+Hauser UK's Solutions business- Development of 3-5 year strategic industry plans- Effective implementation of strategy through associated strategic directions and tactics- Marketing of the E+H products, solutions & services portfolio to UK Oil & Gas Industry- Marketing of the E+H Solutions portfolio to UK process industries- Gathering and acting upon market intelligence- Engaging with E+H global Oil & Gas Industry network- Competitor analysis- Strategic support to sales process

Day-to-day management of the marketing activities of P.A. Thorpe and TYRI UK including:- Working with the existing global TYRI marketing group on the development of long-term marketing strategies - Managing the company brand to ensure consistency in all external and internal marketing activity- Writing copy to support PA Thorpe’s and TYRI strategic objectives (e.g. website, brochures, articles, advertising etc). - PR, on-line and off-line, case studies and company overview presentations- Overall management of the PA Thorpe’s and TYRI website, SEO and performance metrics- Coordination of e-marketing activity and helping to manage TYRI’s social media presence and profiles- Organising and managing the PA Thorpe’s UK and worldwide events in liaison with the Sales team; incorporating sourcing new events, follow up and analysis - Management of relationships with external suppliers including online, advertising, design and print- Managing the release of new products and developments to customers and target industry sectors- Work with suppliers, such as TYRI and DOGA, to deliver global marketing activities- Researching and developing strategies to launch products into new global markets- Managing the company CRM to ensure information is relevant and up to date

Having over 25 years of global sales & marketing experience, and a driving passion to pass on my experience to UK businesses and charities, I set up Lancashire Marketing Solutions in 2014.We provided a complete range of marketing services to help all sizes of business from sole traders to large corporate enterprises, GROW!http://www.lancashiremarketingsolutions.com/home/4583384293

Marketing Strategy, Design & Policy Development- Devised and launched two global awareness campaigns. Resulted in increased traffic to main global web site by 100%, advertisements placed in 25 countries and 20 new reference articles produced.- Project managed and delivered three product market launches across the Americas & parts of Europe. Managed budgets exceeding €250k which resulted in a minimum 25% increase in business within 2 years.- Developed complete sales & marketing collateral ‘from scratch’ including sales brochures, reference material, pricing tools and automatic proposal generators. This enabled sales personnel to target and effectively respond to customers.Team Management - Built and managed a sales team of 11 people. Team consisted of sales personnel, proposal engineers & application engineers, located throughout the UK. Team target over achieved by 20% after first year before company re-organisation.- Introduced and ran Solution Selling concept into sales and support teams. Facilitated training workshops which identified skills gaps effectively and swiftly. This enabled company division to work with a standard sales methodology, improving communications and enabling a quicker response to customers.Front Line Sales- Built strong customer relationships at high levels resulting in orders with new target customers continue to place orders nearly 20 years later.- Developed and implemented a 3 year target corporate customer sales plan. Included the targeting of a centralised engineering team based in UK. Plan achieved within 2 years resulting in 2 strategic orders specified by centralised engineering team (>€500k).- Identified and successfully converted large account from key competitor which included a new application software structure being created. This structure was then ‘rolled out’ into all future projects reducing engineering costs and providing a proven engineered solution based on international standards.

Sales of Distributed Control Systems into a wide range of industries.- Head of a Batch team set up to define, develop and promote EPA’s Control System.- Prepared Business Plans for the region including forecasting of long-term business levels.- Key Account management of blue chip customers, encompassing all associated responsibilities including negotiating Partnership Agreements and Single Supplier Status Agreements.- Organised and managed nationwide company road shows. Prepared sales support literature, including brochures, applications notes and articles for technical journals

Full responsibility and control of the activities of the Building Systems Division within the Wellington Branch. This included Profit and Loss of the division and organisation of manpower. Accurate forecasting of job costs, billings and profitability including forward projections to the completion of each project. Preparation of financial and non-financial job objectives for Project Engineers. Assessing their performance and recommendation of their salary adjustments.