Rachel Auty Email and Phone Number
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Senior marketer, brand creator, events producer and strategic communications expert. Specialist experience in the arts (theatre, festivals, visual arts), and a passion for the UK beer industry.Social enterprise founder. Activist, championing women in male dominated spaces and women in leadership.Current projects: Marketing and Communications Consultant at The Exhibitions Group; Media Relations at Theatre of the 7 Directions; and Director and Producer at Women On Tap CIC, currently leading an Advisory Board of 12 as we work through a 6-month strategic review and planning process.Voluntary work: Board Director at The British Guild of Beer Writers, and Mentor on the Santander Breakthrough Women Business Leaders' Mentoring Programme._____________________________________________25+ years experience in brand, marketing, communications, and events, including as head of department and on senior management teams, as well as in consultancy roles. Skilled in relationship building and partnership engagement.Fellow of the Chartered Institute of Marketing. Elected to the British Guild of Beer Writers Board of Directors in July 2023. Mentor on the 2024 Santander Breakthrough Women Business Leaders Mentoring Programme and the Women in Beer Mentorship Programme. Hold the ILM Level 3 Award in Effective Coaching. Have worked directly with SME founders and owner-managers, senior management teams, and boards of directors across tech, charities and not-for-profits, and FMCG including the beer industry. Now actively cross-pollinating a wide range of knowledge and experience as I go, to drive positive change and core resilience.Key skills in strategic brand, communications and engagement within arts, culture, women's causes, creative projects, beer, and festivals. Good at building solid, skilled and motivated teams, and I look after my people. A creative thinker, not afraid to challenge the status quo. Tenacious as hell.Founder of Women On Tap CIC and Harrogate Beer Week. Winner of the British Guild of Beer Writers Best Beer Writer, Regional Media silver award in 2021.Invited to become a Fellow of the Royal Society of Arts (RSA) in June 2021 for my work to positively raise the profile of women in beer.Drum banger about the social value of beer and pubs and about the need to seat qualified marketeers at the top table in your organisation.
Cameron Rae Consultancy
View- Website:
- cameronrae.com
- Employees:
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Consultant And Creative DirectorCameron Rae ConsultancyHarrogate, Gb -
Marketing Consultant And Creative DirectorCameron Rae Consultancy Apr 2020 - PresentEngland, United KingdomThoughtful marketing for purposeful connections. Experts in the art of creative business. We specialise in the arts | festivals | beer | social change projects -
Marketing And Communications ConsultantThe Exhibitions Group May 2024 - Present -
Founder And DirectorWomen On Tap Cic Jan 2017 - PresentHarrogate, United KingdomWOMEN BELONG IN BEER.We are Women On Tap CIC - pioneers of initiatives that put brilliant women from the heavily male-dominated beer industry in the spotlight through a programme of activism including events, campaigns, and arts commissions.Our aim is to promote the advancement of women in beer and the progression of the wider beer industry by ensuring all women feel welcome, are safe, and have equal opportunities in beer spaces. -
Head Of MarketingBrew York Jun 2022 - Apr 2024York, England, United KingdomThis was a new position at Brew York. My role was twofold // To develop, own and oversee the delivery of the brand and marketing strategy and annual marketing plan; and to lead the marketing team, supporting them to do great work and be the best they can be.Other key projects included:I led the Brewery Bash project and team to deliver the event for two consecutive years, increasing attendees by 50% over that time.I managed a major 12-month product portfolio rebrand… Show more This was a new position at Brew York. My role was twofold // To develop, own and oversee the delivery of the brand and marketing strategy and annual marketing plan; and to lead the marketing team, supporting them to do great work and be the best they can be.Other key projects included:I led the Brewery Bash project and team to deliver the event for two consecutive years, increasing attendees by 50% over that time.I managed a major 12-month product portfolio rebrand, working with creative agency, UBD.I worked on the branding development, key messaging, and launch of three new Signature range beers across the pale, nitro stout and no/low categories.I secured extensive media coverage for a range of initiates across local, regional and industry titles, including York Press, Yorkshire Post, Brewers Journal, Propel, and The Grocer.I curated and delivered a programme of International Women's Day activity over two years, working with the team and community and culminating in the release of two beers championing diversity and celebrating women in the beer industry - Break the Mould (2023) and Raise Your Lasses (2024).I headed-up annual beer project activations and campaigns, including the Collabovision birthday series, and the It's Got To Be Juice summer campaign (both 2023). Show less -
Head Of CommunicationsHarrogate Theatre Apr 2017 - May 2020Harrogate, United KingdomI led the marketing team and all communications, fundraising and development, and I worked as part of the Senior Strategic Team. -
Head Of MarketingHarrogate Theatre Nov 2016 - Apr 2017Harrogate, United Kingdom -
Media & Campaigns ManagerHarrogate Theatre Apr 2015 - Nov 2016Harrogate, United Kingdom -
Marketing ManagerSec-1 Ltd Mar 2013 - Apr 2015Leeds, United KingdomMy remit was to establish, lead, and develop a new marketing function/ department, further strengthen the existing sales and marketing initiatives, and introduce new ways to help the business grow. -
Freelance Marketing ConsultantSelf-Employed Nov 2008 - Apr 2015Harrogate, United KingdomWorking as a freelance consultant I specialised in marketing strategy, brand development, campaign planning and project delivery.
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Creative Change Communications OfficerNorth Yorkshire & York Forum (Nyyf) Sep 2012 - Oct 2013Thirsk, North YorkshireAs part of a 1-year contract, I was responsible for shaping and delivering communications and engagement initiatives as part of ‘Creative Change’ - North Yorkshire’s ‘Transforming Local Infrastructure’ government initiative.
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Freelance Marketing ManagerThe Principle Practice Ltd Feb 2010 - Jan 2012KnaresboroughPrinciple Practice offers in-house and open programme leadership and management development. I was responsible for developing and delivering the marketing strategy, including digital communications and social media. -
Marketing CoordinatorLexisnexis May 2000 - Mar 2008I co-ordinated marketing communications, organised exhibitions and the annual User Conference in central London.
Rachel Auty Skills
Rachel Auty Education Details
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Effective Coaching -
Creative Leadership -
Harrogate CollegeManagement & Leadership -
Direct Marketing -
Fine Art
Frequently Asked Questions about Rachel Auty
What company does Rachel Auty work for?
Rachel Auty works for Cameron Rae Consultancy
What is Rachel Auty's role at the current company?
Rachel Auty's current role is Consultant and Creative Director.
What is Rachel Auty's email address?
Rachel Auty's email address is ra****@****t.co.uk
What is Rachel Auty's direct phone number?
Rachel Auty's direct phone number is +4475459*****
What schools did Rachel Auty attend?
Rachel Auty attended Leeds Beckett University, Royal College Of Art - Executive Education, Harrogate College, Leeds Beckett University, Nottingham Trent University.
What are some of Rachel Auty's interests?
Rachel Auty has interest in Straybirds, Science And Technology, Arts And Culture.
What skills is Rachel Auty known for?
Rachel Auty has skills like Email Marketing, Social Media Marketing, Integrated Marketing, Marketing Communications, Brand Development, Marketing Strategy, Social Media, Online Marketing, Strategy, Online Advertising, Marketing, Marketing Management.
Not the Rachel Auty you were looking for?
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Rachel Auty
The Freelance Foodie | Driving Food And Drink Revenue Growth Via Irresistible Product Concepts And Winning Innovation Strategies 🔥| Product Development Consultancy From Concept To Launch 🚀Eckington -
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Rachel Auty
Wakefield2ipn.co.uk, impmedia.co.uk
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