이혜경 Email & Phone Number

Seoul, South Korea

SteelSeries is a global leader in the gaming and esports industry, which is made up of billions of gamers around the world who all need and want only the best gaming equipment. We make the most award-winning, cutting-edge products to help gamers play like the pros. Esports pros have won the most money using SteelSeries gear. For us it’s all about cutting through all the flash and hype to meet the real needs of gamers. Whether its on a console, PC, or your mobile phone, your path to gaming glory requires the best products from a company that has believed in esports and gaming from the very beginning. From creating the first mechanical gaming keyboard, to the first dedicated gaming headset, to sponsoring the most successful E-Sports teams in history, gaming is in our DNA.

대한민국 서울

Essiloris the world's leading ophthalmic optics company, Essilor designs, manufactures and markets a wide range of lenses to improve and protect eyesight. Its mission is to improve lives by improving sight. 1. Business/ Brand Management (Nikon eyewear, Varilux, etc) • Develop long-term/ short-term business/marketing strategy in line with global/local strategy.• Constantly analyze the business performance, identify opportunities in KR and initiate action. • Annual business sales projection set up, Forecast each category & result analysis• Forecast each category & Analyze sales data, stock, sell-out and market share data by product / by sales channels with the team and manage financial Revenue goals• Market/competitor analysis to develop strategic marketing plans, positioning strategies. 2. Marketing & Communication • Develop and implement consumer campaigns inc. digital, social, media, and events, etc• B2C/B2B : B2C/B2B Media relations, develop and manage all PR activities for increasing brand awareness and sales for B2C. (TV channels, daily newspaper, life-style magazine, etc.) • Activate retailers with BTL promotions, point- of -purchase merchandising materials, training, etc. (2000+ Optical shops) 3. Trade Marketing • Plan, implement product/price strategy in Korea with 4P integration.• Ownership of product positioning, pricing and life cycle management • Forecast sales, cost/margin management, etc • Plan, implement New product launch • Plan, drive, and manage product launch results based on rev. along with sales team.

Gangnam-Gu, Seoul, Korea

1. Business/marketing management • Develop long-term/ short-term marketing objective and strategy in line with global/local strategy.• Work closely with Regional Marketing Manager to develop and plan the marketing strategy. • Manage financial goals and P&L including sales target, budget and profit.• Manage marketing budget, and tracking marketing performance and ROI yearly/Quarterly base. • Manage and implement sales leads through SFDC. 2. Online Channel development • Plan, implement online channel strategy along with sales team and distributors : Open market (G-Market, Aution, and 11st) , Online shopping malls (GS Mall, etc) • Sales forecast each online platform with sales team and develop, execute sales/marketing program : Brand mall open, Special offer, Big deal, and incentive program. Etc 3. Corporate PR and communication • Lead development of PR and communication strategies for Korea and new products. • Propose and manage all PR activities for increasing brand awareness and sales. • Manage and maintain positive relationship with all target press• Develop and implement Media launch events, interviews and press release, etc. • Responsible for Public Relations Risk Management, aligned with corporate PR guideline4. New product launch and sales driven activities• Develop launching plans including AD, PR, Digital, BTL and lead excellent execution on time. • New product launching : Media Launching event, e-marketing campaign (online Ads, eDMs, SEM, etc.)• Develop demand generation activities : Industrial Seminar, Tradeshow, customer events, CxO events, Online Sales promotion, Partner sales promotion, etc. • Responsible for developing and implementing Digital/SNS strategy for driving demand and engaging and converting digital traffic.

Gangnam-Gu, Seoul, Korea

1. Channel Management • Build, manage channel relationships and train distributors and resellers• Monitor the performances • Plan, implement and manage co-programs to generate leads • Manage accounts to achieve account goals & Negotiating pricing • Contribute and drive yearly, quarterly business review • Plan, execute and manage Partner Enablement Programs (e.g. Partner Training, Partner Certification Program, Partner Learning Center, MDF program etc), resulting in # 1 in PLC (Partner Learning Center) usage in APACJ 2. Marketing & Communication • Initiate, manage and execute marketing GTM plans for Quest's Solutions with the purpose of driving revenue and growth• Generate high sales leads facilitating growth in revenue value of sales of all products from campaigns including New Product Launch, Tradeshows, Seminars and Promotions• Managing collected marketing database through CRM system • Build, manage channel relationships through channel partners, technical support teams and internal sales

Jongro-Gu, Seoul, Korea

Marketing Specialist, Strategic Planning & Marketing team - Field, event marketing programs to support sales initiatives and enhance branding- e-Marketing activities to create market awareness and increase interactive relationships with users & partners - Plan, execute and manage sales promotion campaigns - Localize, Build & Maintain Website - Create customer service programs, product information materials, Partner Kit - Assist Sales promotion & Roadshow to demonstrate newly launched Solutions - Support Partner Trainings