Mónica Dimaté Email and Phone Number
Data Analyst with a Master’s in Marketing and Commercial Management and over 9 years of experience, specializing in database management (SQL, Python) and the creation of reports and visualizations through tools like Tableau and Power BI. I have led the analysis of complex data, creating product development dashboards that provided strategic insights for decision-making at executive levels.My experience focuses on Data Analysis, Business Intelligence (BI), and Planning, with an emphasis on managing commercial and financial metrics aligned with the company's KPIs and OKRs. I have led the development of campaigns, monitoring their performance and automating information processes to provide solutions that optimize data-driven decision-making. Proficient in tools like MS Excel, Tableau, Power BI, and SQL, with additional knowledge of Agile Methodologies, Design Thinking, and Scrum. I am known for my high level of commitment, responsibility, and ability to deliver accurate results in demanding environments.
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Especialista Marketing DigitalActive Resources LtdaSpain
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Digital Marketing SpecialistActive Resources Ltd Oct 2022 - PresentMalta- I achieved a 30% increase in conversion rates for new leads through research, analysis, planning, and execution of innovative campaigns, ensuring a comprehensive promotional strategy and stronger social media presence via A/B testing of campaigns.- Identified and analyzed market trends to anticipate opportunities and adjust strategies. This proactive approach led to the summer campaigns exceeding expectations.- I managed the company website via WordPress, reorganized and updated the entire catalog and virtual store, and implemented the online payment gateway to ensure sales growth during peak seasons.- I defined, supervised, and analyzed growth metrics.- I managed supplier negotiations, securing beneficial agreements that optimized costs and ensured certified references from the brands.
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Special Services Professional Database AnalystEcopetrol Jul 2021 - Nov 2021Bogotá, Distrito Capital, Colombia- Enhanced Power BI visualizations to analyze field development opportunities, which were crucial in assessing long-term business opportunities and efficient portfolio resource planning in exploration and contingent resources.- Updated opportunity dashboards, standardizing projects and existing opportunities after validating business objectives, using Python for data cleaning.- Collaborated with the development team and the Continuous Improvement Department to interpret and prioritize findings for new opportunities, ensuring they were included in portfolio reports and visualizations. Utilized DAX to meet strategic feasibility and long-term business sustainability requirements. -
Information Management ProfessionalTelefónica Jul 2018 - Mar 2021- Developed, improved, and automated 50% of assigned AD HOC reports, through ETL processes in Teradata and Big Data environments. By automating operational processes, processing and query time decreased by 70%, optimizing the generation of deliverables in Excel, pivot tables, and/or dashboards for internal clients.- Worked closely with internal teams to understand and define information needs, ensuring the delivery of relevant and useful data via Tableau Dashboards and reports.- Participated in the design and development phases for product processes, including or eliminating SVAS in the Product Segment. -
Government Projects AnalystTelefónica Jan 2016 - Jul 2018Bogota, ColombiaIn charge of validating, consolidating and reporting the supports required by MINTIC with the objective of recognizing the Operation and Maintenance of Projects of Educational Institutions estimated at $900 Million pesos per year, in the Framework Obligations to Do in consideration for the use of the radio spectrum .*Responsible for consolidating and validating the quality indicators of the Educational Institutions project, which are sent to the MINTIC on a monthly basis.*In charge of managing and ensuring the configuration of lines with traffic prioritization within the framework of Res. 0597 of 2014, which are reported by (UNGRD) National Disaster Risk Management Unit, complying with the required security plan by the government.
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Wholesale Sales Administration AnalystTelefónica Movistar Colombia Feb 2014 - Dec 2015
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Systems And Information AnalystTelefonica Nov 2008 - Jan 2014
Mónica Dimaté Education Details
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Master Of Marketing Management -
Clubclass English Language School -
Universidad Antonio NariñoBachelor Of Business Administration - Bba
Frequently Asked Questions about Mónica Dimaté
What company does Mónica Dimaté work for?
Mónica Dimaté works for Active Resources Ltda
What is Mónica Dimaté's role at the current company?
Mónica Dimaté's current role is Especialista Marketing Digital.
What schools did Mónica Dimaté attend?
Mónica Dimaté attended Esic Business & Marketing School, Colegio De Estudios Superiores De Administración, Clubclass English Language School, Universidad Antonio Nariño.
Not the Mónica Dimaté you were looking for?
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Monica Lizeth Viscaya Dimaté
Colombia -
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2yahoo.com, ecopetrol.com.co -
Monica Dimate Cristancho
Business Developer || Strategic Alliances || Consulting Sales || B2B || Technological Innovation ||Bogota, D.c.
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