Mónica Dimaté Email & Phone Number

Spain

Malta

- I achieved a 30% increase in conversion rates for new leads through research, analysis, planning, and execution of innovative campaigns, ensuring a comprehensive promotional strategy and stronger social media presence via A/B testing of campaigns.- Identified and analyzed market trends to anticipate opportunities and adjust strategies. This proactive approach led to the summer campaigns exceeding expectations.- I managed the company website via WordPress, reorganized and updated the entire catalog and virtual store, and implemented the online payment gateway to ensure sales growth during peak seasons.- I defined, supervised, and analyzed growth metrics.- I managed supplier negotiations, securing beneficial agreements that optimized costs and ensured certified references from the brands.

Bogotá, Distrito Capital, Colombia

- Enhanced Power BI visualizations to analyze field development opportunities, which were crucial in assessing long-term business opportunities and efficient portfolio resource planning in exploration and contingent resources.- Updated opportunity dashboards, standardizing projects and existing opportunities after validating business objectives, using Python for data cleaning.- Collaborated with the development team and the Continuous Improvement Department to interpret and prioritize findings for new opportunities, ensuring they were included in portfolio reports and visualizations. Utilized DAX to meet strategic feasibility and long-term business sustainability requirements.

- Developed, improved, and automated 50% of assigned AD HOC reports, through ETL processes in Teradata and Big Data environments. By automating operational processes, processing and query time decreased by 70%, optimizing the generation of deliverables in Excel, pivot tables, and/or dashboards for internal clients.- Worked closely with internal teams to understand and define information needs, ensuring the delivery of relevant and useful data via Tableau Dashboards and reports.- Participated in the design and development phases for product processes, including or eliminating SVAS in the Product Segment.

Bogota, Colombia

In charge of validating, consolidating and reporting the supports required by MINTIC with the objective of recognizing the Operation and Maintenance of Projects of Educational Institutions estimated at $900 Million pesos per year, in the Framework Obligations to Do in consideration for the use of the radio spectrum .*Responsible for consolidating and validating the quality indicators of the Educational Institutions project, which are sent to the MINTIC on a monthly basis.*In charge of managing and ensuring the configuration of lines with traffic prioritization within the framework of Res. 0597 of 2014, which are reported by (UNGRD) National Disaster Risk Management Unit, complying with the required security plan by the government.

Master In Marketing And Commercial Management, Spain

Master Of Marketing Management

Education record

Bachelor Of Business Administration - Bba

Activities and Societies: *Volunteer Fundación Telefónica Colombia