Mark Fredrickson Email & Phone Number

Topsfield, Ma, Us

Boston, Ma, Us

I started and led the B2B technology practice for CTP, a full-service independent creative communications agency with premier talent in the major marketing disciplines and a record of difference-making, award-winning work on behalf of clients across the business spectrum. Our tech clients included Red Hat, the largest open source software company in the world, global leader Dell Technologies, and dozens of other young and established innovators. From differentiating category killers to preparing for IPOs to creating great work for established leaders, we helped put today's and tomorrow's leaders on the map.

Marketing and communications consultancy helping organizations bolster their brands, manage their reputations, tell their stories, and engage their audiences.

Hopkinton, Ma, Us

Held range of executive roles, helping EMC grow from $1 billion to $17 billion in annual revenues with a $40 billion market capitalization. Built company's public relations, executive & internal communications capabilities from scratch into strategic weapons during high-growth period. Outcomes: established storage as a major independent category of IT investment and a critical enabler of the Internet, EMC became world's #1 provider of storage systems and software, and EMC stock achieved the greatest single-decade appreciation in the long history of the NYSE.Helped position the company and extend its brand in the evolution from pure storage vendor to broad-based provider of infrastructure technologies and solutions and a thought leader in the emerging cloud computing wave. Integrated acquisitions from messaging through organizational blending.Championed modernization of EMC's online presence & award-winning social media programs, from early stages of blogging to a broadly engaged and empowered social fluency among global workforce. Featured in the 2012 Harvard Business School Press book, "Talk, Inc.: How Trusted Leaders Use Conversation to Power Their Organizations."​ Led multi-company initiative culminating in EMC's most prominent announcement ever, the 2009 global launch of the VCE coalition with CEOs Joe Tucci, John Chambers and Paul Maritz. Worked closely with all three CEOs in EMC's history and their leadership teams on everything from brand and messaging strategy, product launches, acquisitions and quarterly financials to corporate governance and sensitive legal and personnel issues. Led (and in several cases created and built) EMC's corporate communications (PR, analyst relations, exec & internal communications), marketing strategy and operations, online marketing and operations, branding and advertising, creative, thought leadership marketing, sponsorships, international field marketing, public affairs, and strategic planning & advisory services.

Maynard, Ma, Us

Held a series of external and internal communications and business development roles with significant growth in scope and responsibility over the course of 11+ years. Digital was the world's second-largest computer company at the time (only IBM was larger) and FORTUNE named founder and CEO Ken Olsen "America's most successful entrepreneur ever."Served as the company’s lead public spokesman on a range of corporate issues and announcements; led a consolidated product PR organization positioning and promoting products and services with more than $10 billion in annual revenue; started and led Digital’s first public affairs function; was editor of the company’s worldwide employee publication. As a member of Digital's business development team for South Africa, led the marketing, communications and public affairs aspects of a sensitive multi-year initiative to enter the market in its early post-Apartheid period. Outcome: Digital became the first U.S. company to enter South Africa with the endorsement of Nelson Mandela and the African National Congress, as well as the support of the business community and U.S. political leaders, a year prior to the country's first free elections. Planned and orchestrated a high-profile public announcement in Johannesburg that drew worldwide attention and praise.

Spent early career years at two greater Boston daily newspapers, as a local news reporter for the Beverly Times and then as sports editor and columnist for the Daily Times Chronicle's Reading and Wakefield editions. Honored by the New England Press Association and the Massachusetts Press Association for best sports story, best sports column and best sports section.

Bs, Communications

Sustaining High Performance