Mark Fredrickson is a Fenway Park Tour Guide at Boston Red Sox. He possess expertise in corporate communications, strategy, integrated marketing, marketing communications, public relations and 43 more skills. Colleagues describe him as "Mark provided outstanding leadership and guidance for EMC's marketing teams around the world and in particular for our Asia Pacific team. Mark's understanding of our challenges and the direction he provided helped to transition EMC from being thought of as just a foreign provider of products and services to a global leader among the most respected firms in the IT industry.", "Mark Fredrickson is first of all a builder, mobilizer, and coach of high-performing organizations and teams. Great leaders grow their constituents into leaders themselves, and Mark had that effect on many who worked for him. He gave me opportunities that developed my competence and confidence. He understands the importance of believing in people, expecting the best from them, and showing appreciation for their accomplishments. Over more than a decade, we worked together on a range of strategic marketing, communication, and organizational projects. He is relentless, perfection-seeking, forward-looking, comfortable with adversity, and comprehensive in execution. His eye for detail and for surfacing the missing elements needed to finish a piece of writing, an ad, video, project, campaign will startle you. He’s also the most capable media relations pro I have ever encountered. If you have a mountain to climb, you’d be well served to have Mark leading the ascent.", and "Working with Mark over the years has been both a pleasure and a positive learning experience. His skills as a marketer are unique. He can distill complex technology into a very compelling message that gets to the core of the technology's relevance for key target audiences. He's well versed in building both powerful corporate brands and hero product brands. He also understands how to shape and prune a brand portfolio - integrating acquired brands and rationalizing portfolios that have grown cumbersome, without sacrificing brand equities. Above all, Mark is a superb brand strategist who knows how to leverage brands to enable business strategy. He's a special talent."