Mark Greer Email and Phone Number
Mark Greer work email
- Valid
- Valid
- Valid
- Valid
Mark Greer personal email
Mark Greer phone numbers
Proficient market assessment/business development skills. Skilled in the execution of strategic projects across organizational/functional boundaries; strengths in competitive analysis and development of competitive strategies and tactics to achieve strategic marketing initiatives that increase retention, reduce costs, improve efficiency, and maximize productivity. Experienced in product positioning, pricing, promotion and distribution. A self-starter with a foundation in team management and process improvements. Innovative, flexible, with an ability to assess client needs and adapt to change and stressful situations. Ability to grasp and communicate technical concepts to the business community.Specialties:- Product Launches- Go-to-Market Strategy- Outbound Product Marketing- Global / Regional Product Launches- Competitive Market Intelligence- Marketing Communications (Branding, PR)- Sales Enablement (Internal / Partner) - Business Dev / Partner & Alliance Marketing - Demand Gen Content Creation - Social MediaCorporate Experience:[] Contact Center as-a-Service / Unified Comm as-a-Service (8x8, Inc.)[] Educational Performance Analytics (Performance Matters / PowerSchool)[] Contact Center-as-a-Service (NICE inContact)[] Endpoint Mgmt Software (Symantec)[] Mobility Apps (Symantec)[] Connectivity / Middleware (Unisys)[] High Performance Computing (Linux Networx) [] Identity Mgmt / Directory Services (Novell)[] Business Intelligence / High Performance Computing (UNISYS)[] Data Warehouse / Data Mining (UNISYS / NCR)[] Predictive Analytics (NCR)[] Relational Database / SQL (Teradata)
Intermedia Cloud Communications
View-
Sr. Product Marketing Mgr., Ai Ccaas And Cx SolutionsIntermedia Cloud CommunicationsSalt Lake City, Ut, Us
-
Sr. Product Marketing Mgr., Ai-Driven Ccaas SolutionsIntermedia Cloud Communications Aug 2023 - PresentSunnyvale, California, Us -
Sr. Product Marketing Manager (Ccaas)Nextiva Jun 2021 - Dec 2022Scottsdale, Arizona, Us -
Director - Product Marketing (Ccaas)Acqueon Sep 2019 - Jun 2021Irving, Texas, Us -
Competitive Marketing Manager (Ccaas/Ucaas)8X8 Feb 2018 - Aug 2019Campbell, Ca, UsAs the Competitive Marketing Manager, I am constantly scouring the industry and competitive landscape to assess new CCaaS product innovations and competitive threats that are then prioritized and packaged for consumption by sales, product managers, engineers, and board members. Primary role and responsibilities include: liaison activities with industry analysts, refinement of GTM product messaging and positioning based on product differentiators, providing sales-enablement support for SMB and enterprise sales teams (e.g. win-loss analysis, battlecard / playbook and datasheet creation, pricing analysis, competitive UI/UX assessment, etc.), educating sales and engineering through storytelling and technical demonstrations, mentoring PMM peers on competitive product developments, and formulated FUD rebuttal strategies. -
Sr. Product Marketing Manager (Student/Academia Analytics)Performance Matters, Llc Feb 2017 - Jan 2018Folsom, California, Us• Increased regional sales leads by 30% in the Midwest and Northeast by revamping sales presentation and creating new sales collateral pieces for state education agencies.• Assisted, promoted the creation of bundled pricing to make adoption of most widely used products – furthering increased adoption and increasing customer loyalty (stickiness).• Provided competitive insight to Product Management, Engineering and the Board of Directors on competitive movements and counter strategy. -
Product Marketing Manager - Competitive Intelligence (Ccaas)Nice Cxone Oct 2013 - Jan 2017Hoboken, New Jersey, Us- Monitored competitor activities including pricing, go-to-market strategies, and product direction- Monitored and analyzed key market trends through regular engagement with industry analysts, customers, and other influential thought leaders- Provided timely, actionable, fact-based intelligence and insight that align with strategic objectives, goals and business decisions- Established “early warning” system for key audiences that identifies new market forces, new regulations and competitive landscape changes- Supported product launch process from release planning through sales enablement by identifying differentiators and gaps relative to top competitors- Conducted market sizing/opportunity analysis to identify new growth markets and segments- Provided competitive intelligence rapid response capabilities to assist sales in active deals- Developed mechanisms to deliver qualitative and quantitative information, including comparison grids, competitive profiles/snapshots and dashboards- Created programmatic competitive briefing materials to ensure all key constituents understand how to effectively position and win against key players in the market- Developed and implemented a proactive program of processes, information assets, deliverables, and SLAs to improve data gathering, analysis and intelligence dissemination- Developed mechanisms to deliver qualitative and quantitative information, including comparison grids, competitive profiles/snapshots and dashboards- Synthesize win/loss data and internal/external competitive insights to recommend prioritized cross-functional actions to improve win rates with target customers -
Sr. Product Marketing Manager (Endpoint Management)Symantec Jun 2011 - Sep 2013San Jose, California, UsGo-to-Market Strategy, Product Launches, Branding, Messaging, Direct & Email Marketing, Collateral Development, Competitive Analysis, Marketing Evangelism -
Program Marketing ManagerPearson Jun 2009 - Jun 2011London, Gb- Responsible for building and implementing corporate communications strategies (press/analyst relations, messaging, branding), online strategies, product marketing, and lead generation, awareness and adoption programs.- Create, foster brand / solution awareness for state education agencies (SEA) for securing multi-million dollar/multi-year statewide longitudinal data and data warehouse systems.- Supervised project and content localization for worldwide marketing / sales initiatives. -
Principal ConsultantDeep Blue Sea Consulting Mar 2008 - Jun 2009Marketing consulting practice offering Product Marketing, Go-to-Market Strategy and Marketing Communications services: branding, messaging, positioning, product launch, pricing strategy, collateral creation, development of sales tools, competitive analysis, partner recruitment / partner alliances and marketing, Etc.
-
Sr. Marketing ManagerCelio Corp Mar 2008 - Dec 2008Assisted VP of Marketing in the set-up of an eCommerce webpage for the corporate website prior to first shipment of product. Set-up and managed partner / alliance relationships with Microsoft and Citrix. Created email blast copy. Wrote / edited sales and product literature, and assisted in the creation of Sales tools. Managed patner event participation / exhibiting. Designed reseller / partner marketing tools and outline for development of larger program [preliminary work and outline a partner web portal].
-
Corporate Marketing Manager - High Performance Computing (Hpc)Linux Networx Jun 2007 - Feb 2008Us -
Director, Partner / Alliance Marketing - High Performance Computing (Hpc)Linux Networx Sep 2004 - Apr 2006UsManagement and recruitment of independent software vendors partners to compliment the high performance computing solution offering of Linux-based cluster equipment. Responsibilities include: recruitment, reseller negotiation, joint marketing efforts, pricing, licensing of software applications, conflict resolution, project management, etc.
-
Product Marketing Manager (Directory Services)Novell Jun 1999 - Feb 2003Provo, Ut, Us- Created aggressive eDirectory promotional offer against SUN Microsystems and Microsoft directory offerings. Promo quadrupled eDirectory license adoption in one quarter and received media attention in 6 major publications; increased sales by 37%.- Executed the product launch of Novell Directory Services (NDS) eDirectory 8.5 and DirXML 1.0 software products, developed messaging, managed analyst relations, refined product pricing and positioning, created channel messaging and training materials, etc. Launch resulted in DirXML 1.0 becoming market leader exceeding revenue projections by 34%.- Managed team of six individuals in the delivery of Novell’s flagship product through two key launch initiatives; created web strategy, messaging, competitive positioning and promotional evaluation strategy for the successful consolidation and re-launching of NDS for NT and NDS for Solaris/Linux. Effort resulted in 32% increase in brand recognition. -
Presales Consultant (Retail Data Warehouse Practice)Ncr Corp. Jul 1997 - May 1999Atlanta, Georgia, Us- Demonstrated success in consultative technical sales of NCR data mining / business intelligence solutions. Supported sales force in scalable data warehouse solution offerings, from business discovery to deployment. Responsibilities included customer presentations/product demonstrations, proof-of-concept, benchmarking, RFP proposals, competitive analysis, account planning/strategic analysis, project management, and retail data mining solution support (e.g. affinity & market basket analysis, customer segmentation, site selection, etc.).- Established/directed the retail data mining Community of Interest and associated intranet web site for the education of NCR sales and technical representatives.- Provided Sears corporation with a detailed data mining / business intelligence discovery and recommendation for improved business operational effectiveness. Awarded multi-million dollar deal as a result. Managed Meijer market basket proof-of-concept proposal -
Partner Marketing Mgr. - High Performance Computing (Hpc) And Data Warehouse SolutionsUnisys Mar 1995 - Jun 1997Blue Bell, Pennsylvania, Us- Managed data warehouse and business intelligence/decision support software partners (ISVs) for the Open Parallel Unisys Server program. Assessed market requirements and customer needs to establish solution requirements, and performed product marketing activities including product development, strategic positioning, vendor selection/recruitment, contract negotiation, business case development, product pricing, life cycle planning, and knowledge transfer.- Developed indirect sales program for “proof-of-concept” data mining/knowledge discovery solution. Projected 6-month return on investment of $4M. - Planned/executed a joint Unisys – Red Brick data mining/business intelligence seminar targeting Chief Information Officers, which generated 100 $1 million sales leads [89% lead conversion rate] for MPP systems. -
Channel Marketing ManagerCentury Software Mar 1994 - Feb 1995Petaling Jaya, Selangor, My- Developed ISV, VAR and channel partner promotions and demand generation programs; established/maximized relationships with catalog, distributor (e.g. Tech Data, Ingram Micro) and software/hardware developers. - Managed channel audits and mappings for new software releases; administered market development funds; created competitive promo and channel sales training materials.- Tracked performance of existing channel partner programs and targeted/recruited new prospects; worked with volume distributors to increase effectiveness of penetration, awareness and sales programs. -
Regional Account ManagerSpire Technologies Feb 1993 - Oct 1993Palo Alto, California, Us- Generated sales volume which exceeded projections by 20%; recommended software product design changes to improve marketability; developed new business.- Directed sales promotions to major corporate accounts to increase consumer demand of AS/400 software products. Planned, implemented, and controlled sales objectives, incentives, promotional materials, telemarketing quotas, sales forecasts/performance and customer service quality.
Mark Greer Skills
Mark Greer Education Details
-
Brigham Young University Marriott School Of BusinessGeneral -
National UniversityGeneral
Frequently Asked Questions about Mark Greer
What company does Mark Greer work for?
Mark Greer works for Intermedia Cloud Communications
What is Mark Greer's role at the current company?
Mark Greer's current role is Sr. Product Marketing Mgr., AI CCaaS and CX Solutions.
What is Mark Greer's email address?
Mark Greer's email address is ml****@****msn.com
What is Mark Greer's direct phone number?
Mark Greer's direct phone number is +180132*****
What schools did Mark Greer attend?
Mark Greer attended Brigham Young University Marriott School Of Business, National University.
What are some of Mark Greer's interests?
Mark Greer has interest in Social Services, Economic Empowerment, Politics, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Health.
What skills is Mark Greer known for?
Mark Greer has skills like Product Marketing, Go To Market Strategy, Product Management, Marketing Communications, Competitive Analysis, Marketing Strategy, Strategy, Product Launch, Enterprise Software, Saas, Direct Marketing, Demand Generation.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial