Mark Groff Email and Phone Number
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Sales, marketing and business development professional with an extraordinary record of success in new sales and management of print, pre-press, pre-media, mail and distribution services to multi channel enterprises. Specializing in the direct mail and retail catalog market place. Broad management experience in sales, graphic arts production, catalog direct mail, and retail advertising & sales promotion bring unique strategic marketing solutions to his clients.Specialties: Developing New Sales and #Customer Acquisition Strategies• Building and Managing Key Client & Vendor Relationships• Negotiating through consultative sales• New business development• Project Management• Implement Process Improvement and workflow strategies• Color / Pre-media / Digital Asset Management Services• Web Offset, Rotogravure and Sheet Fed Printing Strategies• Catalog mail circulation, #Postal efficiencies, Co-mail and Co-mingle strategies• Experience leading & working with cross functional teams. Digital one to one, #personalized printing “#Print to Mobile” and “Print to Social” integrated marketing solutions.
Nahan
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Vice President Sales- Catalog & Dm Self Mailer SolutionsNahan Dec 2015 - PresentSaint Cloud, Mn, UsLocated West of the Twin Cities, Nahan provides award-winning premium catalog, self mailers and inserted direct mail printing services to clients across the globe. Since 1962, Nahan has been privately owned and operated and forward thinking. While always on the look out for new technology to help integrate commercial message delivery, we strive to provide not just award winning solutions but also to encompass the entire process with our customer service that strives to also bear title of award-winning. It is these relationships with our clients that set us apart and in front of the pack. Our collaborative approach to projects with our customers ensures the finest quality possible and promises to our clients a system to listen, impress, and deliver each and every time.
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Senior Sales Executive- Catalog & Commercial GroupBrown Printing Company (A Gruner & Jahr Bertelsmann Company) (Acquired By Quad Graphics) May 2010 - Nov 2015Strategic Sales Professional selling core print services and integrated marketing solutions for the Catalog Commercial Group. Focused on building and expanding best practices catalog culture at Brown Printing. Key sales leader establishing first time high end direct to consumer catalog niche for Brown Printing. Consistently close complex multi year contract clients leveraging industry relationships and internal teams. Established strategic full service pre-press alliance to serve high end direct to consumer catalog clients. Developed catalog sales direction for “Print to Mobile” and “Print to Social” integrated marketing solutions. Recent opportunities brought to Brown: Saks Fifth Avenue, Lafayette 148, Bonobos, Museum Of Modern Art and Burton Snowboards. Excellent national client and network relationships in the direct mail catalog and retail industry.
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Vice President- SalesArandell Corporation Jul 2002 - Apr 2010Menomonee Falls, Wi, UsNational sales and marketing of print, pre-media, mail and distribution services through consultative sales to multi channel enterprises. Focused on the direct mail and retail catalog market place. Bringing strategic perspectives and well presented company resources to all business opportunities by identifying customer core needs and exploiting competitor weaknesses.•Consistent Sales Leader for East Coast Region, re-established and expanded New York City presence•Responsible for new business development, building and managing key client relationships at all management levels by establishing ourselves as a “must have” strategic resource.•Increased and maintained profits through value added services in declining market and shrinking margins•Developed sales and business strategies around upscale luxury clients, perfect binding and offline co-mailing to create market niche and maintain our reputation as high quality market resource.•Mentor Junior Sales Team, Direct Cross Functional Teams to meet client needs and direct company values•Establish competitive market pricing with manufacturing and corporate executives to negotiate contracts and credit terms with prospects and customers•Brought pre-press expertise and goodwill to help establish and expand new Color Science Division•Extensive strategic network and alliances with Paper, Pre-press, Printing and Past Client Organizations -
Vice PresidentInternational Color Services Jan 1995 - Jul 2002UsFounding executive helped establish and grow the company to a national leader in direct mail and retail catalog prepress. Growing sales from $0 to $30 million in first 4 years. Established strategic partnerships with Italian manufacturing plants and expanded growth with new, state of the art, domestic pre-press plant. •Responsible for developing new business and expanding existing accounts•Brought Abraham & Straus, Bergdorf Goodman, Brooks Brothers, Exposures, FAO Schwarz, Nordstrom Direct, Sterns, Thompson Group and Cornerstone Group to ICS as pre-press clients.•Marketed multi-channel pre-media services including; creative, desktop design, web based digital asset management, digital photography and internet support to create value added services.•Developed new revenue stream as lead executive responsible for building new desk top design & marketing unit to service creative needs for contract clients. Responsible for P&L, returned a 60% gross margin and paid for all capitol costs in the first year. Produce and manage projects. Hired variable labor force of eight.•Created new company image & presentation tools substantially increasing prospect call back by 200%•Designed customer and prospect database for more efficient strategic market planning. •Extensive work helping clients transition to the digital environment and developing in-house design depts.•Color Management Expert developed and crafted over 20 years•Develop and grow print sales with new partner IGI/Earthcolor. -
National Sales ExecutiveOffset Separations Corporation 1989 - 1995•Top 10 of 220 Sales people in sales volume for parent company WACE USA.•Developed and managed accounts providing pre-press sales representation, daily technical and color guidance from art release to press. •Opened new Mid West markets. Developed corporate separations program with May Company Dept Stores.•Lead client seminars on color training and development
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Director- Catalog & Direct Mail OperationsLord And Taylor 1987 - 1989New York, Ny, Us•Managed the direct mail operations for all catalog and direct mail projects•Supervised a staff of 25 Including: traffic, layout prod., print prod., mail distribution•Purchased, sourced and negotiated the print, pre-press, paper and distribution•Created and administered production & creative budgets. Produced seasonal production schedules•Saved $500,000 developing mailing plans directly with printers•Negotiated new catalog trim sizes and paper products with printers reducing budgets by $750,000•Increased print and separations quality while saving thousands of dollars in separations costs -
Advertising, Marketing, Direct Mail FoundationAbraham & Straus, Federated Dept. Stores (Macy'S) 1979 - 1987PRINT PRODUCTION MANAGER 1983-1987•Responsible for producing the pre-press, print, mail and distribution for over one hundred catalogs, newspaper inserts and graphics projects per year •40+ million dollar advertising budget.•Established and maintained seasonal schedules •Initiated the Federated paper buying program at A&S. Organized approval process reducing excess inventory •Supervised the Quality Analysts and directed the color and print quality for all print projects.•Managed billing statement enclosure program. •Promoted to Production Director.PHOTO STUDIO MANAGER / PHOTOGRAPER 1982-1983•Supervised the In-house photography studio. •Responsibilities included: Photographing, studio operations and work flow, buying and budgeting Supplies. •Managed Staff of 16 employees that included; photographers, stylists and darkroom printers.ADVERTISING ACCOUNT MANAGER 1979- 1982•Involved in the planning of multi-channel retail advertising campaigns utilizing newspaper, direct mail, radio, television and visual display advertising for fashion, home furnishings and house wares accounts. •Liaison between upper level merchandising executives and the creative and production departments. •Responsible for advertising from conception to release.
Mark Groff Skills
Mark Groff Education Details
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State University Of New York At FredoniaBusiness Administration / Minor: Photography / Graphic Design -
University Of HullPhotography- Foreign Exchange Student
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Northport High School
Frequently Asked Questions about Mark Groff
What company does Mark Groff work for?
Mark Groff works for Nahan
What is Mark Groff's role at the current company?
Mark Groff's current role is VP Sales at Nahan: Award winning premium catalog & direct-mail, inserted direct-mail, marketing strategy, distribution and branding solutions.
What is Mark Groff's email address?
Mark Groff's email address is ma****@****bpc.com
What is Mark Groff's direct phone number?
Mark Groff's direct phone number is +132025*****
What schools did Mark Groff attend?
Mark Groff attended State University Of New York At Fredonia, University Of Hull, Northport High School.
What are some of Mark Groff's interests?
Mark Groff has interest in Skiing Two Feet Of Powder In Utah.
What skills is Mark Groff known for?
Mark Groff has skills like Catalogs, Offset Printing, Direct Mail, Pre Press, Advertising, Account Management, Direct Marketing, Print Management, Digital Printing, Sales, Multi Channel Marketing, Marketing.
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