Mark H Davis

Mark H Davis Email and Phone Number

Using technology to connect brands and people @ Boundless Life Sciences Group
Mark H Davis's Location
Austin, Texas, United States, United States
Mark H Davis's Contact Details
About Mark H Davis

Innovative strategist and marketer pushing the boundaries of digital marketing and omnichannel promotion. Expert in growing the top-line by developing outstanding creative and content to address business goals using: websites, mobile, paid media, social media, and emerging technologies. Started as a copywriter. During Web 1.0, launched one of the first online trading platforms at American Express, and later was VP UX of the largest online pharmacy; in Web 2.0 was US Head of Social Media for Novartis Pharmaceuticals, and guided $250MM of paid media annually. After an adventurous agency career, keeping an eye out for Web 3.0 or the singularity. 🙂 Please get in touch for project needs or networking.

Mark H Davis's Current Company Details
Boundless Life Sciences Group

Boundless Life Sciences Group

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Using technology to connect brands and people
Mark H Davis Work Experience Details
  • Boundless Life Sciences Group
    Svp Digital And Media
    Boundless Life Sciences Group Feb 2021 - Present
    Everywhere, Us
    Formerly HCB Health
  • Boundless Life Sciences Group
    Svp Omnichannel Delivery
    Boundless Life Sciences Group Jul 2019 - Feb 2021
    Everywhere, Us
    Formerly HCB Health. Provided a clear point of view that guided clients to best leverage digital tools and opportunities, working alongside account teams, creative teams, media teams, and client brand marketers.
  • Digital On Call
    Digital Marketing Consultant
    Digital On Call Oct 2018 - Present
    Austin, Tx, Us
    Client engagements related to digital strategy and execution: omnichannel marketing, journey design, personalization, and other aspects of the healthcare “data economy.” Fractional CMO. Agency pitch support involving brainstorming and presentation of innovative digital strategies and approaches. Website and app design and implementation for pharmaceutical and device companies. Work both in media planning and for media companies.
  • Sudler & Hennessey
    Svp, Digital Strategist
    Sudler & Hennessey Jan 2015 - Oct 2018
    New York, Ny, Us
    Digital Strategy lead at Sudler transforming client’s business objectives and brand strategies by innovative marketing programs. Drove integrated multichannel and non-personal selling strategies for Xtandi (Advanced Prostate Cancer; Pfizer, Astellas) and Cabometyx (Kidney Cancer; Exelixis) as well as other brands.Surfaced new technologies and brought them to practical business use—EHRs, gamification, etc. Steered development of responsive websites and mobile assets for both HCPs and consumers. Provided user experience, SEO, and analytics leadership.
  • Wpp
    Svp, Digital Strategist Team Pfizer
    Wpp Jan 2015 - Dec 2016
    London, London, Gb
    Guided digital and omnichannel promotion for Prevnar 13's blockbuster adult launch.
  • Wpp
    Svp, Digital Strategist Team Chemistry (Janssen)
    Wpp Jul 2013 - Dec 2014
    London, London, Gb
    Provided digital leadership, planning, and implementation for some of the industry’s largest and most complex brands, including Remicade and Simponi. Launched multiple indications for Imbruvica, the second highest grossing oncology drug launch ever.
  • Blink Associates
    Principal Healthcare Consultant
    Blink Associates Feb 2012 - Jun 2013
    New York, Ny, Us
    Consulting practice focused on the Healthcare and Pharmaceutical industries. Clients included agencies, manufacturers, and private equity startups. Interim B2B Marketing Executive for Health Monitor Network.
  • Gci Health
    Senior Vice President, Digital
    Gci Health Oct 2010 - Feb 2012
    New York, Ny, Us
    Oversaw the strategic vision for the agency’s digital health offering. Representative accounts included J&J, Allergan, Merck, Genentech, and Biogen Idec. Products ranged from prescription drugs, to OTC, to unbranded women’s health in Mexico.
  • Novartis
    Director, Us Head Of Social Media
    Novartis Jun 2009 - Aug 2010
    Basel, Baselstadt, Ch
    Created and rolled-out a Social Media Opportunity Framework for key company brands to strategically address social media according to brand situation and marketing objective. Pioneered many social media firsts for the company. Chaired eGovernance.
  • Novartis
    Director, Integrated Marketing Solutions Group
    Novartis Dec 2007 - May 2009
    Basel, Baselstadt, Ch
    Drove cross-channel integrated marketing and best practice sharing within the brands of the Specialty Business Unit, including Reclast (Osteoporosis), Exelon Patch (Alzheimer’s), Extavia (MS) and Focalin XR (ADHD). Scope included consumer and professional marketing.
  • Novartis
    Director, Consumer Center Of Excellence
    Novartis Jan 2006 - Nov 2007
    Basel, Baselstadt, Ch
    Designed the DTC Roadmap and the Novartis Consumer Marketing Process. Prototyped the process with Diovan, Novartis’ largest brand, over $4BB in sales.
  • Novartis
    Director, Consumer Media Integration, Global Advertising
    Novartis Dec 2003 - Dec 2005
    Basel, Baselstadt, Ch
    $200+MM of integrated media for key brands of the DTC Blockbuster era, including: Lamisil, Zelnorm, and Elidel. Heavy focus on digital pull-through into brand relationship marketing programs.
  • M2 Worldwide
    Senior Consultant, Direct-To-Consumer Marketing Practice
    M2 Worldwide May 2003 - Dec 2003
    Created relationship marketing plans and programs for the leading Novartis brands Elidel, Lamisil, and Take Action for Healthy BP hypertension adherence program.
  • Merck-Medco
    Vice President, User Experience
    Merck-Medco Apr 2000 - Apr 2003
    Rahway, New Jersey, Us
    Developed eHealth Centers and personalized digital messaging strategies for the world's largest online pharmacy.
  • Prudential Financial
    Vice President, Workplace And Affinity Marketing
    Prudential Financial Sep 1998 - Apr 2000
    Newark, New Jersey, Us
    Built internet voluntary benefits platform start-up sold through the workplace environment.
  • American Express Trs, Inc.
    Smip Vice President, Marketing And New Product Development
    American Express Trs, Inc. Jul 1987 - Sep 1998
    New York, Ny, Us
    Launched one of the first online trading platforms. Deep experience in Direct Marketing. Fintech innovation with Checkfree, DigiCash, and PayPal.

Mark H Davis Skills

Integrated Marketing Digital Marketing Digital Strategy Marketing Strategy Strategy Interactive Marketing Digital Media Marketing Social Media Advertising Relationship Marketing Multi Channel Marketing Segmentation Direct Marketing Marketing Communications Start Ups Online Advertising Leadership Social Media Marketing Online Marketing Email Marketing Crm Analytics Strategic Partnerships Mobile Marketing Brand Development Strategic Planning Market Research Competitive Analysis B2b Marketing Brand Management Creative Direction Mobile Devices Content Strategy Web Analytics Direct Mail Corporate Branding Global Marketing Strategic Communications Corporate Communications Product Launch Lead Generation Marketing Management Media Planning Customer Insight Market Planning Internal Communications Sem Marketing Research Product Marketing

Mark H Davis Education Details

  • Cornell Johnson Graduate School Of Management
    Cornell Johnson Graduate School Of Management
    Marketing Analytics
  • Insead
    Insead
    Pharmaceutical Marketing And Management
  • Bennington College
    Bennington College
    Literature / Computer Science / 3D Design

Frequently Asked Questions about Mark H Davis

What company does Mark H Davis work for?

Mark H Davis works for Boundless Life Sciences Group

What is Mark H Davis's role at the current company?

Mark H Davis's current role is Using technology to connect brands and people.

What is Mark H Davis's email address?

Mark H Davis's email address is ma****@****tes.com

What is Mark H Davis's direct phone number?

Mark H Davis's direct phone number is +190831*****

What schools did Mark H Davis attend?

Mark H Davis attended Cornell Johnson Graduate School Of Management, Insead, Bennington College.

What are some of Mark H Davis's interests?

Mark H Davis has interest in Economic Empowerment.

What skills is Mark H Davis known for?

Mark H Davis has skills like Integrated Marketing, Digital Marketing, Digital Strategy, Marketing Strategy, Strategy, Interactive Marketing, Digital Media, Marketing, Social Media, Advertising, Relationship Marketing, Multi Channel Marketing.

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