Mark Hansen Email & Phone Number

Northville, Michigan, US

Scottsdale, Arizona, US

Ajman, Ajman, AE

Sheboygan, WI, US

• Led sales and marketing team of 20 National Account Managers and served as an advisory member at Board of Directors meetings. Hired talent and delivered performance reviews.
• Directed improved CRM/SFA software and pipeline management resulting in a 350% increase in prospecting activity.
• Introduced formal sales methodology and provided ongoing training and development opportunities.
• Created Sales Operations Manager position, eliminating the need for regional sales positions to streamline proposal process to close more deals.
• Standardized sales structure across salesforce from three legacy businesses including compensation and channel focus. This benefitted sales by reducing redundancy, improving database management, and identifying clear.
• Implemented annual sales awards with an emphasis on new business growth. This recognition resulted in a 50% increase in new customers.

West Columbia, SC, US

• Grew revenue to over $150 million with sales growth of 17% in 2017 and 20% in 2018, a stark contract to industry growth of only 7%. This was achieved by collaborating with distributor partners.
• Developed a team of 8 district sales managers to consistently lead division in market share and margin growth through focus on pull-through sales.
• Earned NATE HVACR Technician certification to familiarize with new industry.
• Established sales pipeline to achieve and exceed revenue targets and provide accurate forecasting.

Lenexa, Kansas, US

• Led U.S. sales and marketing and served as an advisory member at Board of Directors meetings. Managed four regional sales managers, a national salesforce of forty representatives, eight inside sales representatives.
• Successfully led launch of two new product lines in 2009 and 2012 that today collectively generate over 30% of total company revenue. Developed sales and marketing programs increasing brand awareness and transactions.
• Increased contractor enrollment over 300% by reviving a struggling contractor loyalty program focused on the remodeling segment. Designed training program that produced 5,000 contractor introductions and increased.
• Created comprehensive 5-year strategic plan for growth engines driving product marketing and sales achieved through collaboration with division leaders.
• Developed Project Specialist position to cultivate homeowner leads, resulting in a 50% increase in closing ratios.
• Created public relations program currently generating over 12,000 story placements annually.

Lenexa, Kansas, US

• Led U.S. sales and marketing and managed three regional managers, a national salesforce of twenty-two salespeople, six inside sales representatives, and two marketing staff members.
• Increased revenue by over 20% annually in a rapidly declining market. Created and led implementation of a new product development process resulting in accelerated speed to market and more profitable product decisions.
• Worked within extreme budget constraints to introduce CRM software and sales pipelines.

Archbold, OH, US

• Recruited, hired, trained, and led staff of eight salespeople and consistently led region to highest company annual sales increases. Served on committee planning merger of Fypon, Ltd. and Style Solutions including.
• Grew sales revenue 170% to become the company’s largest region at 26 million in annual revenue.
• Conducted market research including focus groups to create a comprehensive report with recommendations on expanded PVC trim and sheets in 2001. The PVC product category represented approximately 20% of total company.

Bachelor'S, Marketing

Mba, Business Administration And Management, General