Mark Hicks

Mark Hicks Email and Phone Number

Customer-Centric Product & Service Innovation
Mark Hicks's Location
Bristol, England, United Kingdom, United Kingdom
Mark Hicks's Contact Details

Mark Hicks personal email

n/a
About Mark Hicks

I’m a Bristol, UK based product specialist who ensures products and services are successful for consumers and business by understanding their needs, their networks, the things they use and bringing these into product definition. I merge behavioural science, systems-thinking and design along with a lot of experience, and I use evidence to support design decisions, as well as inspiration. At the centre of a successful product (or service) is an understanding of their users. Whilst the design of successful products tends to go with, rather than against the grain of a consumer's behaviour they also reflect many other factors such as local and global societal change, cultural norms or regulatory pressures. Better business decisions are made when the needs of all the people who provide and consume products are considered - an asymmetric product doesn't balance the potential value to its customers with delivery-feasibility or bottom-line business value.

Mark Hicks's Current Company Details

Customer-Centric Product & Service Innovation
Mark Hicks Work Experience Details
  • Brambles
    Service & Product Design Consultant
    Brambles Apr 2023 - Apr 2024
    United Kingdom
    I developed and implemented a collaborative process and strategy that brought the client to the centre of the product development process and enabled the organisation to start pivoting towards necessary cultural change. Ambitious commercial targets became achievable as clients demanded the products they had helped develop. I demonstrated the value of clear consistent communication and produced compelling reporting and communications content as well as a Product Playbook to enable the organisation to continue delivering the end to end process I had developed with my team. This collaborative client centric process has been adopted by Brambles FMCG and Automotive product teams.
  • Common Seas
    Director Plastick
    Common Seas Feb 2023 - Mar 2023
    United Kingdom
    Following a deep dive into the business, opportunity, legislation, markets, potential user bases, product maturity and the capability of the product development team, I delivered an actionable, evidence-based report describing state of play and outlining the strategic steps the organisation needed to take to get the emerging product on track for success. My recommendations pointed towards the need for a new customer strategy and identified new markets, new partners and new product processes. Central was the need to change approach, to partner and scale appropriately and seek external expertise.
  • Group Of Humans®
    Experience Design Strategy
    Group Of Humans® Sep 2022 - Feb 2023
    Bristol, England, United Kingdom
    Group of Humans a distributed curated network of the best designers, strategists, technologists, and creatives in the world, all of whom share a belief that technology should be harnessed not for efficiency but for the benefit of people, society and the environment.
  • Independent Consultant
    Experience Design Consultant
    Independent Consultant Jan 2020 - Feb 2023
    Bristol, England, United Kingdom
    At the start of the pandemic I was working as an independent UX consultant and mentor enabling development organisations and fintechs in emerging economies adopt leaner, adaptable, collaborative UX design processes and methods that got testable rapid prototypes into the hands of their target customers in Africa and Asia quickly.As international travel closed down, this work continued remotely, however I also re-started working in the UK. Here I have led and actively worked on two major service design projects in the past 10 months.The first of these enabled a major clothing retailer understand how to transition their core proposition towards a more economically advantaged target group of customers, whilst creating the conditions to help their existing customer base weather hardening economic conditions - smarter use of data lay at the heart of the solution. In the second, most recent project, we enabled a global independent education provider to select the right CRM solution by identifying requirements through working with parents and schools around the globe. We used remote and face to face design research methods to help the Group understand how the needs of their parents and staff varied according to factors such as culture, aspirations and circumstances - and how to better meet these through technology and business process change.
  • Cxpartners
    Experience Strategy Director
    Cxpartners Jan 2014 - Jan 2020
    Bristol, United Kingdom
    As the Financial Services sector lead for cxpartners for several years, I formed and established a profitable, motivated team of financial service design professionals. My clients were exposed to the significant changes taking place in the sector and for many clients the cx team became their strategic UX design partner, helping to navigate the rapidly evolving landscape of customer experience. My expertise covers retail and commercial banking, wealth and pensions, mortgages, life and general insurance as well as several diverse start-ups, regulation and financial inclusion. Over this period I became intrigued by the regulatory minefield through which all FS companies tip-toe. In 2018 I developed Evidence Based Compliance (EBC) to enable organisations tackle the people facing elements of FCA regulation with confidence. EBC is a proven service design based methodology that is practical, effective, and quick. You can read all about it here https://medium.com/@mark.hicks/financial-services-the-global-regulatory-industry-urgently-needs-this-customer-centric-change-a45de615d079
  • Nomensa
    Director Uxd
    Nomensa Mar 2012 - Nov 2013
    Bristol, United Kingdom
    Led and grew a multi-skilled experience design team, building new clients and new capabilities across sectors & channels.
  • Independent Consultant
    Freelance Consultant
    Independent Consultant Dec 2011 - Mar 2012
    Bristol, United Kingdom
    Service, Product & Human Factors Design
  • Vodafone
    Experience Design Specialist
    Vodafone Oct 2008 - Nov 2011
    London, United Kingdom
    Experience Strategy and Service Design
  • Independent Consultant
    Freelance Consultant
    Independent Consultant Mar 2008 - Aug 2008
    User-led digital product and service portfolio review and definition for several companies.
  • Nokia Music
    Head Product Management
    Nokia Music Dec 2006 - Dec 2007
    Bristol, United Kingdom
    I was Head of Product Management with Nokia Music, which I left in December following the successful launch of the Nokia Music service. At Nokia I was responsible for the Nokia Music portfolio of products and services which includes FM and digital radio services, PC and mobile device media player applications, podcasting applications and an online digital music service as well as the overall customer proposition and of course roadmap.Ensuring that my team took a customer-centric view to the design of our products and services meant that we developed several world innovation firsts.
  • Od2
    Product Director
    Od2 Jul 2004 - Dec 2006
    Product Director of early entrant to whitelabel music business. Known as OD2/Loudeye.Key Achievements. Implementing a customer centric, evidence based ethos that led with insight rather than tech feasibility Redefinition of the Loudeye product and service strategy and B-C proposition.First to market launch and global roll-out of unlimited music subscription service in 2005. User-led redefinition & redesign of the product drives up ARPU and wins industry recognition.B-C business enters profitability.First converged mobile device-PC music service developed in 2006 for O2.Product innovation programme wins re-commitment from major clients. Successfully pitched the Loudeye product vision and portfolio to Nokia (company acquired 2007).
  • Sapient
    Senior Manager User Experience
    Sapient Feb 2001 - Jun 2004
    Shaped, directed and undertook strategic user–led product and service consultancy for clients including Vodafone Group, Goldman-Sachs, Barclays Bank, Prudential Building Society, Opodo, BP, Fidelity, Capital Care Alliance & UPS.

Mark Hicks Skills

User Experience Experience Design User Experience Design Mobile Devices User Centered Design User Interface Design Service Design Interaction Design User Research Heuristic Evaluation Strategy Human Computer Interaction Product Management Ethnography Information Design Human Factors Design Strategy Product Development Research Mobile Research Design Product Innovation Human Computer Interaction

Mark Hicks Education Details

Frequently Asked Questions about Mark Hicks

What is Mark Hicks's role at the current company?

Mark Hicks's current role is Customer-Centric Product & Service Innovation.

What is Mark Hicks's email address?

Mark Hicks's email address is ma****@****r.co.uk

What is Mark Hicks's direct phone number?

Mark Hicks's direct phone number is +4411793*****

What schools did Mark Hicks attend?

Mark Hicks attended University Of Bristol, Cranfield University, Middlesex University.

What skills is Mark Hicks known for?

Mark Hicks has skills like User Experience, Experience Design, User Experience Design, Mobile Devices, User Centered Design, User Interface Design, Service Design, Interaction Design, User Research, Heuristic Evaluation, Strategy, Human Computer Interaction.

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