Exhaust Notes Australia is a web based news portal, providing latest automotive news and reviews, on two wheels and four, as well as features and opinions. It delivers the latest motoring and motor sport news from around the globe. 8 million visits a year. Multiple content partnerships, including Medium and Vocal's Wheel platform (global audience 1.2 billion visits).Role:- Managing editor and senior journalist/photographer for Exhaust Notes Australia.- Commissioning journalists and photographers to produce new and exciting content for website and print publications (for whom we supply content - currently a combined total of 250,000 print readers).

Manage communications response for both the organisation and the Allies for Uluru network in the final stages of the lead-up to The Voice referendum, as well as the post vote response. Manage the creation of the 2023 Annual Report to approval stage, and Fred’s Vision donor magazine (to design stage).Co-manage communications for key initiatives, including the Fred and Humanity Awards, Christmas Appeal and Tax Appeal.Develop media releases and manage engagement with national and local media to promote above initiatives, as well as staff and organisational achievements.Assist with the development of the 2024-2028 organisational strategy materials.Write content for various publications. Manage key stakeholders. Develop speeches for the organisation’s General Counsel (who was the recipient of two major awards). Write letters for the CEO and Board of Directors.

- Develop and manage content, strategy, and promotion for multiple digital assets.- Manage social media strategy.- Investigate and implement solutions to streamline digital operations.- Providing reporting and strategic improvement on social media and web activities.

- Manage communications for key projects within the Program Delivery (clinical) portfolio, including NSW Ambulance, RIS-PACS, eRIC, eTOC, eMeds and eMR.- Develop communications plans and media responses and write articles for project initiatives.- Provide guidance on best practice communications for projects.- Manage website content for associated projects.

- Develop articles and content for multiple uses, including website and eHealth News digital magazine.- Manage social media.- Investigate digital solutions for management of social media, and associated reporting.- Providing reporting on social media and web activities.

- Responsible for the best-practice management of all Coal Services web properties, including the creation, development and management of content, and the reflection of key brand values.- Develop and drive strategy to deliver increased traffic and visitation to Coal Services websites.- Work with key stakeholders manage marketing activities and execute multi-channel marketing campaigns.- Develop plans and strategies for use across the business, including social media, to ensure engagement across multiple platforms and channels.- Manage audio visual production for all digital and web platforms.- Manage SEO and SEM strategies and provide research outcomes relating to data analytics and results.- Manage relationships with significant key stakeholders and industry partners.- Act as key business partner and project lead for operating divisions within Coal Services.- Assist in the development of policy for social media and digital engagement, as well as provide a lead role in the development of the social media and digital strategies for the organisation.- Assist in the facilitation of a digital first culture across the organisation.

- Responsible for the best-practice management of all Catholic Healthcare web properties, including the creation, development and management of content, and the reflection of key brand values.- Develop and drive strategy to deliver increased traffic and visitation to Catholic Healthcare websites.- Work with key stakeholders manage email marketing activities and execute E-nurturing campaigns.- Develop plans and strategies for use across the business, including social media, to ensure engagement across multiple platforms and channels.- Manage audio visual production for all digital and web platforms.- Manage SEO and SEM strategies and provide research outcomes relating to data analytics and results.- Manage relationships with significant key stakeholders and industry partners.- Act as key business partner/account manager for operating divisions within Catholic Healthcare.- Manage staff to perform implementation tasks relating to digital media assets held by the organisation.

- Copywriting and development of marketing-centric content for all Sydney TAFE course offerings.- Provision of advice and guidance to members of Course Creation Team at course creation level to ensure correct marketing copy is in place.- Review and manage internal template text to meet course creation requirements.- Member of team preparing new Sydney TAFE website (content advisor).

- Responsible for marketing/promotional planning, development and implementation of multiple strategies to improve consumer engagement around a range of software products. Development of marketing strategies relating to market positioning and overall corporate branding.- Media planning, content development and design approval for a range of editorial and advertising opportunities, including print and online advertising, and magazine and website editorial/articles.- Management of electronic direct marketing (eDM) email and SMS activity to meet all requirements for touch point marketing, client engagement and partner strategy across Attaché Software operations.- Copywriting, editing and project management for multiple projects, including brochures, flyers, event materials, email marketing campaigns, technical documents, business agreements and support handbooks.- Development of corporate presentations, presented to multiple stakeholders at varying corporate levels, as well as content and presentation material for company directors. Ghost writing for Managing Director for multiple editorial opportunities.- Content creation and management for Attaché Software’s main website, as well as its partner portal and client/end user management system.- Development of academic white papers, including authoring, design project management and engagement strategies to improve thought leadership and market positioning for the Attaché Software brand and its suite of products.- Day to day management of two team members, including a graphic designer and digital engagement executive, and guidance in their delivery of projects and tasks. Photographic and image editing tasks as required.

- Faculty Account Manager - Tourism, Hospitality & Service Industries; and Higher Education- Strategic writing and project management for the Sydney TAFE Annual Report.- Copywriting, editing and project management to varying levels for multiple projects, including the 2015 Student Guide, 2015 Career Guide, 2015 Your Guide to Our Degrees, and 2015 Degree Pathways, as well as a range of special projects including 55 career area brochures, individual degree prospectuses, and various Open Day publications.- Website content management for 53 career landing pages, news and event assets on the Sydney TAFE website, and management of the special event (Open Day) mobile website.- Content creation and development for 53 career landing pages for use on Sydney TAFE web site, including managing content collection, and photography.- Rewriting more than 300 course descriptions into a suitable format for use on the Sydney TAFE website, in line with the new back end management system.

• Journalist and editor of Port Stephens largest monthly news magazine (circulation 7,100 copies / estimated readership 21,000) – as well as the provision of online content for same.• Journalist and editor of annual RAAF handbooks for RAAF Base Williamtown and RAAF Base Richmond.• Responsible for sourcing, researching and writing 90 per cent of all publication content.• Extensive sub editing of own content, contributor content and columns for publication.• Communication with stakeholders at multiple levels, including high ranking military officials within the Australian Defence Force, members of State and Federal Parliament (including sitting Ministers), and members of the broader community.• Design and creation of hard copy layouts for multiple publications, including monthly magazine, annual handbooks and special event publications.• Development of proposals for special event (Souvenir Program) publications, branding packages and recognised future opportunities for Independent Media Group Pty Limited.• Photography and image editing duties as required.• Writing of content and design of page layouts for websites for Radar magazine, and parent company Independent Media Group Pty Limited.• Working with a variety of software packages, including Adobe InDesign and InCopy to produce high quality gloss publications for the Port Stephens community, and a number of RAAF Bases.• Technical advisor for the redevelopment of advertising offerings within publications, and the development of online advertising packages for the Radar magazine website.• Advertising Sales Manager for all specialist publications - including Australian Corporate Games (Project Manager), Australian Defence Basketball Association and Amplified (Quarterly amputee magazine).

• Management of extensive client portfolio in terms of advertising, business growth and planning.• Development of campaigns to take to market.• Business Development across the NSW Central Coast.• Day to Day management of associated tasks.• Advertising campaign development for clients spending up to $200,000 annually.• Developing effective creative solutions for Advertisers.

• Freelance journalist for a number of publications including V8 Monthly; New Zealand Racer; Motorsport News; Street Machine; Parramatta Advertiser; and Blacktown Advocate.• Provision of website design and development, content production, copy writing and graphic design services, to more than 70 clients over the life of the company. Client roster includes SAXA Salt, Salty Liquid Surfwear, Insinc Marine, LifeGlo, and Fast Debt Help.• Provision of website hosting and domain management services to more than 60 clients over the life of the company.• Provision of search engine optimisation and search marketing services with outstanding success to a number of clients, including SAXA Salt, Riva Coffee, Gravox and Fountain Sauces.• Provision of public relations services to a number of clients, ranging from corporate organisations, to small businesses, small clubs and motor sport teams. Clients have included Hilton Parkes First National Real Estate, Rouse Hill Wildcats Baseball Club, Queensland Speedcar Racing Association, NSW Litre Sprintcar Association, Nielson Motorsport, and Team RTR.• Technical advisor to CEO of First National Real Estate on development of websites, technical aspects of search engine optimisation and improving market position in relation to its websites.• Provide guidance to website and PR clients on how best to promote their brand, their online presence and their website to the market, utilising social media, as well as assisting clients with the development of advertising and marketing strategies and design to best promote their business.• Development of online banner advertising imagery (and campaigns) for a variety of clients, including Coogee Skin Cancer Clinic, and Mercedes of Sydney.• Provision of training to allow clients to update their own web sites.• Extensive business administration and management of successful web development and media company.

• Management of extensive client portfolio in terms of advertising, business growth and planning.• Development of campaigns to take to market and new business development across Central Coast.• Advertising campaign development, including effective creative solutions, for clients spending up to $200,000 annually.

• Variety of development tasks, including assisting existing managers with completion of reporting processes.• Providing training to staff for the re-roll out of Pipeline (sales management tool) in mid 2009.• Budget Planning, Phasing and Implementation.• Development of campaigns to take to market across multiple publications.• Development of an advertising feature that has been rolled out across multiple publications.• Divisional Champion – Online.• Providing training for sales teams across multiple publications for the roll out of online advertising.• Chair of OH & S committee for two operating divisions.• Acting Advertising Manager of Blacktown Advocate on a number of occasions.• Business Development in two territories – growing both to new record income levels.• Day to Day management of associated tasks.• Advertising campaign development for clients spending up to $1 Million annually.• Advertising Design.

Journalist with Cumberland Newspaper Group - now known as NewsLocalVarious Roles:• Sports Editor• Journalist• ColumnistVarious Publications:• North Shore Times• Mt Druitt Standard• Blacktown Advocate• Parramatta Advertiser• Bankstown Express• Penrith Press