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Highly respected, North American Cross-functional Business Leader with innate, creative approach tobusiness transformation and brand growth.Sharing passion for both business and design, I enjoy bringing both worlds together, influencing the direction of some of the biggest brands, through establishing creative visual strategies that compliment solid business strategies.I love to build and grow dynamic teams. I have a proven track record of identifying incredible talent and optimizing team structures streamlined to overall business goals and objectives. As a business leader, I have crafted an engaging, collaborative, leadership style that inspires my teams, excites my clients and grows brands across many media platforms.
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Senior Vice President, Brand Innovation & GrowthLpi Group Aug 2022 - Nov 2023Toronto, Ontario, CanadaSet out to broaden agency capabilities into the complementary discipline of Brand Design. My love of design and natural curiosity make me a catalyst for helping clients define pathways to make their brands more engaging, relevant and, ultimately, more valuable. It’s highly strategic, very intuitive, somewhat impulsive and guided by diversified experiences. -
Senior Vice President, Creative Development & DesignMosaic North America Mar 2015 - Mar 2021Led Mosaic’s Creative Development Team, across Toronto, Chicago and New York offices. Member of the North American Leadership Team, with support for overall business development and integration of services, which includes Experiential Marketing, Brand Design, Shopper Marketing, Packaging and Digital Engagement. -
Vice President, Mosaic - General Manager Of Hunter Straker DivisionMosaic North America Oct 2012 - Mar 2015Responsible for managing all aspects of Canada's only Purchase Design agency, with a focus on delivering world class creative. Includes: strategy, creative ideation, client relationships, new business development, internal and external fiscal targets, workflow/scheduling, hiring, training and managing employees, corporate promotion and general management. Key clients: Clorox, Kraft, Wrigley, Johnson & Johnson, General Mills, Parmalat and Ronzoni. -
Sr Partner, President & General ManagerHunter Straker Aug 2009 - Oct 2012Set new vision for Canada’s longest tenured Brand Design Agency, doubling revenue and profitability within first two fiscal years of new plan. Redefined core offering as Purchase Design®, taking the traditional term ‘package design’ and adds to it the ability to work on any program, at the retail/store level, that assists in driving purchase. By leveraging our legacy in package design, we are able to integrate all the visual cues into the retail/store environment to create a consistent brand message.
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PartnerHunter Straker Visual Brand Strategies Feb 1991 - Aug 2009Lead for Strategy, Naming & Branding. Creative Direction on Identity Development & Package Design, Retail Promotions.
Mark Jay Skills
Mark Jay Education Details
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Business, Management, Marketing, And Related Support Services
Frequently Asked Questions about Mark Jay
What is Mark Jay's role at the current company?
Mark Jay's current role is Executive Cross-functional Business Leader & Brand Design Expert.
What is Mark Jay's email address?
Mark Jay's email address is ma****@****ker.com
What is Mark Jay's direct phone number?
Mark Jay's direct phone number is +141644*****
What schools did Mark Jay attend?
Mark Jay attended University Of Guelph.
What are some of Mark Jay's interests?
Mark Jay has interest in My Family, All Sports, Fitness/wellness, Working With My Hands Building/creating.
What skills is Mark Jay known for?
Mark Jay has skills like Brand Management, Packaging, Shopper Marketing, Marketing Strategy, Brand Development, Marketing, Integrated Marketing, Creative Direction, Marketing Communications, Advertising, Customer Insight, Brand Architecture.
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