Mark Kushinsky

Mark Kushinsky Email and Phone Number

Multi-brand Franchisor CEO - Strong supporter of the improbable entrepreneur @ Threshold Brands
Mark Kushinsky's Location
Greater Boston, United States, United States
Mark Kushinsky's Contact Details
About Mark Kushinsky

I'm an entrepreneurial, hands-on CEO with a passion for building high-trust cultures. As a Founder and CEO, I've guided a software company from the first line of code to tens of thousands of users and consumer service businesses from the first customer into a multi-brand, 500+ location platform franchisor.There's nothing like the startup vibe—helping entrepreneurs, emerging franchisors, and franchisees launch and scale their businesses. Whether it's refining the value proposition, financial modeling, branding, crafting a go-to-market strategy, or implementing systems that scale, I enjoy it all!On a personal note, I love adventure travel and recently learned to fly. I enjoy spending time with family, friends, and my rescue pitbulls. I'm a car enthusiast—anything with an engine gets my attention. Oh, and e-foiling is a new love...you gotta try it.I'm always open to new opportunities and meeting new people, so feel free to message me on LinkedIn.

Mark Kushinsky's Current Company Details
Threshold Brands

Threshold Brands

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Multi-brand Franchisor CEO - Strong supporter of the improbable entrepreneur
Mark Kushinsky Work Experience Details
  • Threshold Brands
    Member Board Of Directors
    Threshold Brands Aug 2020 - Present
    Boston, Ma, Us
    Threshold Brands™, backed by the Private Equity firm The Riverside Company, is a highly curated collection of 10 home services brands, with over 900 locations in the US and Canada, focusing on cleaning and maintenance, repair, and enhancement through franchising. * Serving in an advisory capacity on the Board of Directors
  • Threshold Brands
    Interim Ceo
    Threshold Brands Jan 2023 - Jun 2023
    Boston, Ma, Us
    Asked to step back into the CEO role while the company looked for new leadership.Prepared business for permanent CEO by...- Bringing financial and operational transparency to the executive team- Building foundational infrastructure- Reestablishing a franchisee-first mindset- Implementing cost controls- Reestablishing a centralized, shared services model to support brands - Establishing strong relations with brand founders- Exceeding EBITDA target by end of the Interim period- Working with the incoming CEO and executive team to ensure a smooth transition
  • Threshold Brands
    Founding Ceo & Investor
    Threshold Brands Jul 2020 - May 2021
    Boston, Ma, Us
    • After the acquisition of my businesses (MaidPro, FlyFoe, and Men in Kilts) I helped launch the holding company, Threshold Brands, as a 400+ location franchisor across the US and Canada; and served as Founding CEO of the new Riverside PE-backed platform.• Provided strategic and operational leadership while working closely with the board, senior management team, and franchisees. • Reviewed acquisition targets, participated in due diligence, and oversee integrations post-close.• While CEO, Threshold Brands grew into a 7-brand platform by acquiring new service-oriented businesses (e.g., Pestmaster, USA Insulation, Plumbing Paramedics, and Heating & Air Paramedics (HVAC)).• Worked in this capacity for a year while Riverside looked for a permanent CEO, remain on the board of directors and an investor.
  • Maidpro
    Founder And Ceo
    Maidpro Jul 1997 - Apr 2021
    Boston, Ma, Us
    MaidPro is a residential cleaning company with approx 400 franchised locations throughout the US and Canada. MaidPro is known for its high-quality service, highly satisfied franchisees, and as a Best Place to Work winner.• Garnered extensive hands-on experience in business operations and entrepreneurship having launched MaidPro out of my apartment in 1991. • Grew MaidPro into one of America’s Top 10 franchisors (Forbes Magazine) by identifying and working with franchisees that aligned with our mission and values. • Engaged franchisees socially including various community engagements and adventure trips while remaining in tune with issues or concerns.• Built scalable, repeatable operational processes, with strong systems and documentation, throughout the organization.• Achieved a very low franchisee attrition rate by having strong launch procedures and a risk/recovery system that never let a franchisee fall through the cracks.• Garnered numerous recognitions including Best Place to Work by Boston Business Journal for over 10 consecutive years (and Inc. Magazine for multiple years). • Achieved a Top 10 ranking for Franchisee Satisfaction by Franchise Business Review for 10+ consecutive years while remaining in the top 3 during my last 3 years of ownership.• Facilitated responsible YoY growth to 300+ locations across the US and Canada; and identified a private equity partner, Riverside to sell a majority stake of the company in 2020.
  • Men In Kilts Franchise
    Chief Executive Officer
    Men In Kilts Franchise Apr 2019 - Mar 2021
    Boston, Massachusetts, Us
    Men In Kilts is a residential and commercial exterior cleaning company with approx 50 franchised locations throughout the US and Canada. Men In Kilts is known for its unique brand and friendly "kilted" service technicians.• Acquired a majority stake in Men in Kilts in 2019, a provider of exterior cleaning services, including window cleaning, gutter cleaning, and pressure washing with locations across the US & Canada. • Coordinated closely with the corporate team and franchisees to improve our operational systems and tools; and elevated the company culture by emphasizing franchisee satisfaction. • Drove sustainable growth by identifying franchisees that aligned with our core values; and promoted franchisee satisfaction in part by meeting with them regularly to share ideas.• Arranged a sale of the company to a private equity sponsor, Riverside in 2020.
  • Patio Patrol (Formerly Flyfoe)
    Founder And Ceo
    Patio Patrol (Formerly Flyfoe) Mar 2018 - Mar 2021
    Patio Patrol is an outdoor pest control company focused on mosquitos and ticks. With multiple locations throughout the US, Patio Patrol uses an integrated pest control methodology to reduce these pests with a minimum of chemical usage.• Leveraged extensive experience providing services on a national scale to launch the startup, FlyFoe, a smarter solution to controlling pests. • Coordinated with leading mosquito and tick associations, entomologists, and pest management professionals to analyze outdated mosquito and tick control processes.• Formulated an environmentally friendly approach that integrates insecticides with multiple control methods to enhance results while lessening the need for harmful chemicals.• Improved revenue and engagement by working collaboratively to implement the marketing and business development plans while placing an emphasis on franchisee satisfaction. • Negotiated a sale of the company to a private equity sponsor, Riverside in 2020.
  • Fetch Storage
    Ceo
    Fetch Storage Mar 2014 - Aug 2017
    Boston, Ma, Us
    Fetch Storage is a physical storage company. Unlike self-storage, Fetch picks up items and safely and securely stores them within our own warehouses. Fetch can provide "full service" storage including pick up and drop off service, for less than typical self-storage. We achieved this by storing items efficiently in cost effective locations.• Obtained a majority position within Fetch Storage, a leading full-service storage provider, while continuing to serve as CEO of MaidPro. • Revamped and elevated the corporate culture while driving operational efficiency; and allocated resources and capital to grow the business. • Created a rewarding work environment for employees by placing an emphasis on employee satisfaction.• Showcased the ability to supervise and motivate management and staff while providing ongoing coaching and mentorship through a servant leadership approach. • Facilitated robust year-over growth by improving our cost to acquire customers and simplifying online booking. Reduced cost of storage to all a lower cost for full-service vs self-storage options. • Exited to Livable/Wayforth in 2017.
  • Serviceceo (Formerly Insight Direct)
    Founder And Ceo
    Serviceceo (Formerly Insight Direct) Jan 1997 - Aug 2009
    Boston, Ma, Us
    ServiceCEO is a software company that specializes in field service management. With thousands of users across 20+ countries, ServiceCEO became the go-to software for service businesses during my ownership.• Founded and bootstrapped the technology startup with no outside capital; and grew it into the most widely used field service CRM software (FSM) with +25K users across 23 countries.• Developed a unified vision for the company and core technology offering, which is used by over 6K companies and 50+ franchisors as an on-premises and cloud-based application.• Wide industry knowledge for CRM dispatch and scheduling application; HVAC, Plumbing, Residential and Commercial Cleaning, Pest Control, Handyman Services, Lawn and Landscape, Electrical, Pool & Spa, and Computer/IT.• Recruited, hired, and developed an all-star team of executives and management while showcasing an understanding of how technology can be used to optimize business operations. • Maintained responsibility for managing all of the company’s finances while keeping an eye on cash flow, revenue, and business expenses. • Coordinated with executives to drive initiatives across a wide variety of topics while anticipating and resolving issues proactively. • Exited the opportunity with a sale of the company in 2009 to an investment arm of Key Bank.

Mark Kushinsky Skills

Leadership Direct Marketing Franchise Agreements Window Cleaning Sales Process Strategic Partnerships Salesforce.com B2b Online Marketing Corporate Advisory Brand Development Sales Start Ups Business Development Franchisee Management Agile Methodologies Advertising Lead Generation Franchising Seo Mosquito Control Online Advertising Entrepreneurship Marketing New Business Development Nonprofits Organizational Culture Franchise Brand President Storage Email Marketing Brand Strategy Small Business Business Strategy Software Development Marketing Strategy Pest Control Service Delivery Mergers And Acquisitions Home Cleaning Cloud Computing Franchise Sales Board Of Directors Business Modeling Franchise Development Warehouse Operations Logistics Management

Mark Kushinsky Education Details

  • Arizona State University
    Arizona State University
    Political Science

Frequently Asked Questions about Mark Kushinsky

What company does Mark Kushinsky work for?

Mark Kushinsky works for Threshold Brands

What is Mark Kushinsky's role at the current company?

Mark Kushinsky's current role is Multi-brand Franchisor CEO - Strong supporter of the improbable entrepreneur.

What is Mark Kushinsky's email address?

Mark Kushinsky's email address is mk****@****ail.com

What is Mark Kushinsky's direct phone number?

Mark Kushinsky's direct phone number is +161774*****

What schools did Mark Kushinsky attend?

Mark Kushinsky attended Arizona State University.

What skills is Mark Kushinsky known for?

Mark Kushinsky has skills like Leadership, Direct Marketing, Franchise Agreements, Window Cleaning, Sales Process, Strategic Partnerships, Salesforce.com, B2b, Online Marketing, Corporate Advisory, Brand Development, Sales.

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