Mark Kushinsky Email & Phone Number

Boston, MA, US

Threshold Brands™, backed by the Private Equity firm The Riverside Company, is a highly curated collection of 10 home services brands, with over 900 locations in the US and Canada, focusing on cleaning and maintenance, repair, and enhancement through franchising. * Serving in an advisory capacity on the Board of Directors

Boston, MA, US

Asked to step back into the CEO role while the company looked for new leadership.Prepared business for permanent CEO by...- Bringing financial and operational transparency to the executive team- Building foundational infrastructure- Reestablishing a franchisee-first mindset- Implementing cost controls- Reestablishing a centralized, shared services model to.

Boston, MA, US

• After the acquisition of my businesses (MaidPro, FlyFoe, and Men in Kilts) I helped launch the holding company, Threshold Brands, as a 400+ location franchisor across the US and Canada; and served as Founding CEO of.
• Provided strategic and operational leadership while working closely with the board, senior management team, and franchisees.
• Reviewed acquisition targets, participated in due diligence, and oversee integrations post-close.
• While CEO, Threshold Brands grew into a 7-brand platform by acquiring new service-oriented businesses (e.g., Pestmaster, USA Insulation, Plumbing Paramedics, and Heating & Air Paramedics (HVAC)).
• Worked in this capacity for a year while Riverside looked for a permanent CEO, remain on the board of directors and an investor.

Boston, MA, US

• MaidPro is a residential cleaning company with approx 400 franchised locations throughout the US and Canada. MaidPro is known for its high-quality service, highly satisfied franchisees, and as a Best Place to Work.
• Garnered extensive hands-on experience in business operations and entrepreneurship having launched MaidPro out of my apartment in 1991.
• Grew MaidPro into one of America’s Top 10 franchisors (Forbes Magazine) by identifying and working with franchisees that aligned with our mission and values.
• Engaged franchisees socially including various community engagements and adventure trips while remaining in tune with issues or concerns.
• Built scalable, repeatable operational processes, with strong systems and documentation, throughout the organization.
• Achieved a very low franchisee attrition rate by having strong launch procedures and a risk/recovery system that never let a franchisee fall through the cracks.

Boston, Massachusetts, US

• Men In Kilts is a residential and commercial exterior cleaning company with approx 50 franchised locations throughout the US and Canada. Men In Kilts is known for its unique brand and friendly "kilted" service.
• Acquired a majority stake in Men in Kilts in 2019, a provider of exterior cleaning services, including window cleaning, gutter cleaning, and pressure washing with locations across the US & Canada.
• Coordinated closely with the corporate team and franchisees to improve our operational systems and tools; and elevated the company culture by emphasizing franchisee satisfaction.
• Drove sustainable growth by identifying franchisees that aligned with our core values; and promoted franchisee satisfaction in part by meeting with them regularly to share ideas.
• Arranged a sale of the company to a private equity sponsor, Riverside in 2020.

• Patio Patrol is an outdoor pest control company focused on mosquitos and ticks. With multiple locations throughout the US, Patio Patrol uses an integrated pest control methodology to reduce these pests with a minimum.
• Leveraged extensive experience providing services on a national scale to launch the startup, FlyFoe, a smarter solution to controlling pests.
• Coordinated with leading mosquito and tick associations, entomologists, and pest management professionals to analyze outdated mosquito and tick control processes.
• Formulated an environmentally friendly approach that integrates insecticides with multiple control methods to enhance results while lessening the need for harmful chemicals.
• Improved revenue and engagement by working collaboratively to implement the marketing and business development plans while placing an emphasis on franchisee satisfaction.
• Negotiated a sale of the company to a private equity sponsor, Riverside in 2020.

Boston, MA, US

• Fetch Storage is a physical storage company. Unlike self-storage, Fetch picks up items and safely and securely stores them within our own warehouses. Fetch can provide "full service" storage including pick up and drop.
• Obtained a majority position within Fetch Storage, a leading full-service storage provider, while continuing to serve as CEO of MaidPro.
• Revamped and elevated the corporate culture while driving operational efficiency; and allocated resources and capital to grow the business.
• Created a rewarding work environment for employees by placing an emphasis on employee satisfaction.
• Showcased the ability to supervise and motivate management and staff while providing ongoing coaching and mentorship through a servant leadership approach.
• Facilitated robust year-over growth by improving our cost to acquire customers and simplifying online booking. Reduced cost of storage to all a lower cost for full-service vs self-storage options.

Boston, MA, US

• ServiceCEO is a software company that specializes in field service management. With thousands of users across 20+ countries, ServiceCEO became the go-to software for service businesses during my ownership.
• Founded and bootstrapped the technology startup with no outside capital; and grew it into the most widely used field service CRM software (FSM) with +25K users across 23 countries.
• Developed a unified vision for the company and core technology offering, which is used by over 6K companies and 50+ franchisors as an on-premises and cloud-based application.
• Wide industry knowledge for CRM dispatch and scheduling application; HVAC, Plumbing, Residential and Commercial Cleaning, Pest Control, Handyman Services, Lawn and Landscape, Electrical, Pool & Spa, and Computer/IT.
• Recruited, hired, and developed an all-star team of executives and management while showcasing an understanding of how technology can be used to optimize business operations.
• Maintained responsibility for managing all of the company’s finances while keeping an eye on cash flow, revenue, and business expenses.