Marketing Consultant - Fractional Cmo
CurrentMarketing and innovation consulting helping clients drive growth via marketing leadership support and synergistic partnerships.
2019 - Present
~7 yrs 5 mos
AeroLeads people directory · profile
Mark Lancia Email & Phone Number
Brand Strategy | Marketing Management | Innovation
at
linc.partners
1 work email found
@juno.com
3 phones found area 724 and 412
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Brand Strategy | Marketing Management | Innovation
Location
Greater Pittsburgh Region, United States, United States
Who is Mark Lancia? Overview
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Quick answer
Mark Lancia is listed as Brand Strategy | Marketing Management | Innovation at linc.partners, based in Greater Pittsburgh Region, United States, United States. AeroLeads shows a work email signal at juno.com, phone signal with area code 724, 412, and a matched LinkedIn profile for Mark Lancia.
Mark Lancia previously worked as Marketing Consultant - Fractional CMO at Linc.Partners and Assistant Vice Chancellor for Marketing at University Of Pittsburgh. Mark Lancia holds Mba, Marketing & Strategic Planning from University Of Pittsburgh Katz Graduate School Of Business.
Company email context
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{first_initial}{last}@juno.com
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Profile bio
About Mark Lancia
With over 25 years of experience in marketing, innovation, and business development, I am dedicated to driving sustainable growth for my clients through integrated brand marketing and innovation management. As an advisor and fractional CMO, I provide strategic marketing leadership and foster synergistic partnerships, benefiting both startups and established businesses.Throughout my career, I have spearheaded and supported marketing strategies that have collectively generated over $1 billion in annual revenues within their first three years. My track record includes demonstrated success across a diverse range of organizations, from pre-revenue startups to global leaders in the Fortune 100 across consumer goods, retail, medical tech, and higher education.Offering support in:Brand Strategy & Management: Building and nurturing strong, recognizable brands.Integrated Marketing: Crafting and executing cohesive strategies that align with business goals.Innovation Management: Leading innovative projects that drive market differentiation.Advertising & Promotions: Creating compelling campaigns that resonate with target audiences.Direct Marketing: Implementing targeted marketing efforts to drive conversions.Trade Marketing: Enhancing product visibility and sales in retail environments.Content Marketing: Developing engaging content that supports brand messaging.Retail Merchandising: Optimizing product displays to maximize sales.Product Development: Bringing new and innovative products to market.My passion lies in leveraging my experience to help businesses navigate today’s market landscape, ensuring they achieve and exceed their growth objectives.
Listed skills include Integrated Marketing, Brand Development, Marketing Strategy, Strategy, and 46 others.
Current workplace
Mark Lancia's current company
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13 roles · 35 years
Mark Lancia work experience
A career timeline built from the work history available for this profile.
Assistant Vice Chancellor For Marketing
Responsible for stewarding the brand and leading integrated marketing communications that help to raise the university's profile and strengthen its reputation.
2023 - 2024
~1 yr
Global Marketing Director
Led brand marketing for the company's Sleep & Respiratory Care business unit and global business marketing for the unit's sleep and patient interface segments.
2021 - 2023
~2 yrs
Global Consumer Marketing Lead
Responsible for global brand and marketing communications strategy for a portfolio of non-Rx sleep-health technologies and applications.
2020 - 2021
~1 yr
Associate Marketing Director - Innovation
Led innovation strategy and development across the five B2C and B2B segments in the North American business unit. Established foundational insights, development process and pipeline for the unit.
2016 - 2019
~3 yrs
Senior Brand Marketing Manager
Led brand strategy and development for portfolio leading brands in US and Canada. Worked with a cross-functional team to reverse a three-year share decline on lead brand while driving the largest unit share gain in the category in 2016.
2014 - 2016
~2 yrs
Vp Marketing & Advertising
Led development and execution of enrollment demand-driving strategy supporting 51 colleges across a full spectrum of digital and traditional marketing channels. Led a team of thirteen employees and four agencies supporting creative, media, performance marketing and integrated marketing efforts.
2011 - 2014
~3 yrs
Vp Brand Marketing
Created groundbreaking integrated brand marketing partnerships with Food Network, HGTV, Mercedes Benz Fashion Week and Bonnaroo Music Festival that drove demand and earned PROMO Magazine’s Marketing Campaign of the Year and the Pittsburgh American Marketing Association’s Marketers of the Year award.
2008 - 2011
~3 yrs
Associate Vice President Marketing
Revitalized The Art Institutes’ culinary program, growing enrollment by 150% within two years to becomeNorth America’s largest system of culinary schools via curriculum, branding, and marketing innovation.
2006 - 2008
~2 yrs
Merchandising Director
Accountable for delivering sales and margin for the grocery chain's general merchandise categories via promotional calendar and category management, vendor relations, and store operations support.
2005 - 2006
~1 yr
Marketing Director
Directed a team of eight marketing managers that supported the company’s nine major lines of business. Team responsible for developing and executing marketing plans that support merchanding and store operations growth and margin objectives.
2003 - 2005
~2 yrs
Group Brand Manager
Responsible for brand strategy development and execution for Minute Maid & Fruitopia branded juices and juice drinks.Managed development and execution of new product opportunities in the $250 million foodservice business segment.
1998 - 2003
~5 yrs
Senior Brand Manager
Held successively larger brand management and strategy responsibilities while assuming full P&L accountability for assigned brands. Grew share and profitability on seven different product lines during tenure.
1991 - 1998
~7 yrs
2 education records
Mark Lancia education
Mba, Marketing & Strategic Planning
University Of Pittsburgh Katz Graduate School Of Business
Bachelor Of Science In Business Administration, Marketing
Robert Morris University
FAQ
Frequently asked questions about Mark Lancia
Quick answers generated from the profile data available on this page.
What company does Mark Lancia work for?
Mark Lancia works for linc.partners.
What is Mark Lancia's role at linc.partners?
Mark Lancia is listed as Brand Strategy | Marketing Management | Innovation at linc.partners.
What is Mark Lancia's email address?
AeroLeads has found 1 work email signal at @juno.com for Mark Lancia at linc.partners.
What is Mark Lancia's phone number?
AeroLeads has found 3 phone signal(s) with area code 724, 412 for Mark Lancia at linc.partners.
Where is Mark Lancia based?
Mark Lancia is based in Greater Pittsburgh Region, United States, United States while working with linc.partners.
What companies has Mark Lancia worked for?
Mark Lancia has worked for Linc.Partners, University Of Pittsburgh, Philips, Ppg Industries, and Education Management Corporation.
How can I contact Mark Lancia?
You can use AeroLeads to view verified contact signals for Mark Lancia at linc.partners, including work email, phone, and LinkedIn data when available.
What schools did Mark Lancia attend?
Mark Lancia holds Mba, Marketing & Strategic Planning from University Of Pittsburgh Katz Graduate School Of Business.
What skills is Mark Lancia known for?
Mark Lancia is listed with skills including Integrated Marketing, Brand Development, Marketing Strategy, Strategy, Brand Management, Advertising, Marketing, and Leadership.
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