I work with leaders in international governments to help define and implement their digital transformation objectives.

- Leading a programme of continuous improvement across a large portfolio, using a kanban-based approach to manage the roadmap. Extensive work with stakeholders over time to gather requirements; build strong relationships; create mandate for a strategy of user-centred, data-informed content design; and mitigate against content creation driven by internal politics and desires.- Providing consultancy on content-design best practice to content producers across organisation, using a range of workshop styles and activities to engage staff.- Line managing a team of content managers working on diverse, complex projects across the organisation, two of which are matrix-managed with leaders in other areas. OKRs used to oversee both project and professional development.- Designed and ran workshops for digital team to help set service focus and vision following restructure.- Led on creation of new guidance service for 1200 web publishers across organisation. Used analytics, quant and qual user research to develop an MVP meeting top user needs.- Product lead for multidisciplinary team building new features for bristol.ac.uk including a new homepage to improve key identified user journeys, improve initial attitudinal responses and strengthen communication of brand values. Used agile methodology to run projects including scrum for development phase. - Product lead for launch of a new blog service for the University, drawing together a team from multiple departments across IT, Marcomms, Legal: oversaw the migration of 300+ blogs from a legacy hosted Wordpress installation to a new, third-party managed hosting; led on creation and implementation of a new branded theme using an agile approach; implemented large-scale audit and comms plan to address change in functionality and design for majority of existing blogs; oversaw creation of guidance for users of new service; oversaw engagement plan to promote and increase take-up of service.

- Operational head of the University of Bristol’s central Web and New Media (later Digital Communications) service during a long period of change, including a large restructure in 2016.- Oversaw content management and development of a large-scale corporate website with over 300,000 pages and over 1200 content contributors, as well as other communications channels (including social) as part of a digital portfolio.- Led a busy team of digital professionals, with direct line management of 10 people. Team roles include content editing, content design and strategy, web design, front-end development, UX and user research, internal-client management. Team are directly responsible for delivering high-profile, often large-scale, projects involving complex stakeholder management (both internal and external, eg business partners), as well as an ongoing programme of engagement to over 1200 content contributors to promote best-practice principles within content design.- Oversaw creation of a new, organisation-wide content strategy and governance policy for the University; responsible for successful senior-stakeholder mandate, and adoption via a programme of engagement across the organisation.- Implemented a monitored cycle of continuous improvement across two content publishing systems, using kanban to manage the backlog.- Implemented a new digital roadmap to facilitate better content management across a high number of projects.- Responsible for drafting a successful bid for a £250k project to develop and roll out responsive templates across the entire web presence. Involved business-case development, extensive stakeholder management, and the creation and hiring of a brand new team to implement the project.

- Responsible for management and improvement of web content associated with two of the six faculties (Arts, Biomedical Sciences) at the University of Bristol, comprising around 50 distinct sub-sites with several thousand webpages between them, across four content publishing systems.- Writing content and organising other media creation (video, images), either sourcing media through image libraries or creating new content by employing third-party producers. Using best-practice principles in readability, search-engine optimisation and WCAG accessibility compliance (Level AA).- Designing content and marking up using HTML 5 and CSS 3.- Contributing to and updating the University’s house style - Responsible for operational management of corporate social-media accounts, using analytics to improve engagement, particularly with Twitter and Facebook. Published the first social content strategy for the University.- Implementing responsibility matrices (RACI), editorial calendars, structured workflows and other aspects of content strategy; collaborating with managers across departments to agree and enforce content strategy in a matrix-management environment.- Providing direct advice, guidance and support to a community of around 150 content contributors, as well as managers, subject matter experts and other stakeholders.- Setting up and running an annual, year-long, internship programme, which ran for four years. Involved hiring six to eight interns each year, coaching in effective content design and writing, line management of two interns.- Running user-testing sessions with target-audience users to provide data on which to base content improvements.- Implementing a programme of strategic content reduction, identifying and archiving content that is duplicated, out of date or trivial; operating a ‘single source of truth’ approach.- Using analytics tethered to business goals to underpin content strategies and prioritise project work.

Working on a significant AHRC funded research project. Responsible for finance and budgeting; event planning and management, including a public exhibition of archive materials and a three-day academic conference; multi-channel communications across print, social and web; various other research admin related to the project.